Retinol 24 Max Night Moisturizer.

"I like Olay, that's fragrance-free, rock their max hydration in the jar."

"For those with sensitive skin and you really want good evidence-based ingredients to help with fine lines and wrinkles, say you're in your late 20s and up, I would probably still go with the Olay Retinol 24 Max Night Moisturizer. This one still wins in my book. It has their retinoid complex with retinol and retinyl propionate as their complex that we know works well on collagen production. So I'd say this one I would use more reliably. Always follow up with a moisturizer after your Olay Retinol 24 Max Night Moisturizer."

"They always said when people asked what percentage of retinol is contained in this product they said they couldn't tell us because of their proprietary formulation, it's like a trade secret they couldn't let us know. It now turns out because they are still selling in the European Union that the reason they didn't want to tell us is because it actually contained a very low percentage of retinol, one that definitely doesn't warrant a Max logo or label on the product. That sort of deceptive marketing really has been exposed by these restrictions. So that might actually be a positive that's come out of these restrictions, it's kind of exposed some of the shady behavior going on in brands and Olay, if you're watching, must do better."

"There is nothing Max about this strength or anything that's going to give you groundbreaking results. The filings with the European Union show that both the standard and the Max versions contain the exact same strength of retinol. If you see Max on a product you assume that it's got a higher percentage of the key active ingredient they're promoting, in this case retinol. I don't think there's anyone out there that would assume anything different. The Max indicates a higher strength of the key ingredient that they're marketing and promoting, but all they actually say is the Max version just means more hydrators, maximum hydration. Olay, no. Nobody read your marketing and thought yes that's it, more hydration. They thought they were getting a better dose of retinol and they were charging more for this Max version when actually all you were getting was a little bit more glycerin or humectant or whatever they were putting in there to just up the hydration levels a little bit. People are paying more for Max and getting, let's be honest, the exact same product with a few extra moisturizers thrown in."

"This is a product which is unfortunately one of the bestselling retinoids on the market, but they don't disclose the percentage. You have literally no idea what you're putting on your skin. Thanks to a little bit of investigative work, we now know that the strength of this is actually a 0.2% retinol, which is ridiculously low. The only max thing about this is the amount of hydrators that they're putting in it. So, as a moisturizer, this is fine. As a retinoid, you're going to get next to zero results because it's got such a low dose. People shouldn't have to put on their detective hat in order to get to the bottom of what percentage is in a product. Only go with retinoids that have a disclosed percentage on the bottle so you know exactly what you're using. If a brand isn't disclosing their percentage, treat that as a red flag."

"The Olay 24 Max is great because it's moisturizing and so you don't need to use a moisturizer over the top of that. You would use this on your face just like you would a cream, but when you want to use something like this on your body you put little dots so that you can spread it more easily. If I were to try to take this and just spread it all around it's not going to spread as easily as if I put dots and then spread it, you're going to get a more even distribution of that product. Olay's been doing this for a long time. Trust the companies like RoC and like Olay that have been doing in that skin care field for a very long time. They're not making handbags like Chanel or Dior. Some of these other companies that are doing skin care, they're not making handbags. Olay's not making handbags, right? They're only doing skin care."

"My top picks for retinol are the Olay 24 Max. I love that product for first-time users. I mean it's not our grandma's Olay, you guys. They know a lot about the science of skincare and it's often at the forefront because they're accessible and effective."

"I actually really like the Olay Retinol 24 Max as well and the way that I apply this is I do little dots all over because you don't want to waste the product. If I were to take like a clump of this and start in one place it's not going to spread as easily but you see how I can cover a large area with minimal product just by placing it strategically around the treatment area instead of starting with one area."

"The reason I say this is not my first choice is because retinol has to undergo two conversions to get to retinoic acid. Retinaldehyde has to only undergo one, so this is closer to prescription strength. Now retinol can still be effective and you'll get even less side effects with that, but it's not the strongest option. But if you still want to go with a retinol product I support that."

"Two other absolute drugstore staples are the Neutrogena rapid wrinkle repair and the Olay retinol 24 max. I consider these similar products. These do not disclose their percentage strength of retinol, however many clinical studies show their efficacy. I like to use options like this on my neck and hands because I find them way more gentle in those sensitive skin areas."