IT Cosmetics

IT Cosmetics Bye Bye Foundation.

Foundation

About this product

A mineral foundation with SPF 50 designed to provide full coverage with a natural finish.

Full ingredients

Aqua/Water/Eau, Glycerin, Glycereth-26, PEG-8, Caprylyl Methicone, Diethylhexyl Carbonate, Dimethicone, Isohexadecane, Isododecane, Neopentyl Glycol Diheptanoate, Isostearyl Isostearate, Lauryl PEG-9 Polydimethylsiloxyethyl Dimethicone, Isostearyl Palmitate, Polymethyl Methacrylate, Sodium Chloride, C30-45 Alkyl Cetearyl Dimethicone Crosspolymer, PEG-10 Dimethicone, Tocopheryl Acetate, Sodium Hyaluronate, Chrysin, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide-7, Niacinamide, Camellia Sinensis Leaf Extract, Aloe Barbadensis Leaf Extract, Caviar Extract, Maris Aqua/Sea Water/Eau De Mer, Algae Extract, Polyhydroxystearic Acid, Magnesium Stearate, Panthenol, Silica Dimethyl Silylate, Xanthan Gum, Retinyl Palmitate, Tocopherol, Ascorbyl Palmitate, Hydrolyzed Silk, Hydrolyzed Collagen

Guru Score

74%

Mixed

Early verdict · Few reviews so far

What they liked

Blends seamlessly into skin
Luminous finish
Highly pigmented, needs little product

What they flagged

Thick texture that sits heavily on skin

What the gurus are saying

This foundation earns praise for its pigmentation and blendability, delivering coverage with a glowing finish that doesn't require much product. One reviewer notes it sits a bit thicker on skin compared to some alternatives, so those preferring a lighter feel may want to test it first to see if the texture works for them.

Synthesized from 2 expert reviews · most recent take March 2024

Best for

Sensitive skin

Type

FoundationPowder

Key actives

Vitamin C Retinoid Niacinamide Hyaluronic acidVitamin EPeptides

Formula notes

Fragrance-freeNo drying alcohol

Where to buy

Sephora → Ulta → Amazon → Google →

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Scan it in the shopFree iPhone app. Scores in the aisle.

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored

AliceintheRabbitHole

59k subs

~Mixed

"I liked the It Cosmetics Bye Bye Foundation initially, but I've just found better matches personally. I feel like these are a little thick in the way they sit on your skin in comparison to some other options."

HotandFlashy

1.23M subs

~Yay

"This is very similar to their CC cream, it's an all mineral SPF 50. [...] I wear this in the shade Neutral Medium. [...] I really love this foundation, it's been a favorite of mine for years, and it gives the most beautiful coverage because they are so pigmented so it doesn't take a lot of it to cover up any imperfections. [...] It blends easily and seamlessly into the skin, and [...] it's got a really pretty lip from within glow to it. I love the finish of it."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Retinoids

Retinoids are among the best studied ingredients in dermatology, with solid evidence for acne and for the fine lines and rough texture that come from sun exposure. Dryness and flaking in the first few weeks are common and usually settle.

Source: DermNet

Vitamin C

Topical vitamin C is an antioxidant with reasonable evidence for dullness and uneven tone. It breaks down in light and air, so how a product is formulated and packaged matters as much as the percentage on the front.

Source: DermNet

Niacinamide

Niacinamide has evidence behind it for redness, uneven tone and supporting the skin barrier, and it is usually well tolerated even by skin that reacts to most things.

Source: DermNet

Frequently asked.

What is IT Cosmetics Bye Bye Foundation?

A mineral foundation with SPF 50 designed to provide full coverage with a natural finish.

Is IT Cosmetics Bye Bye Foundation worth it?

The gurus mostly approve it, but with enough reservations to keep it in the middle at a Guru Score of 74%.

What is IT Cosmetics Bye Bye Foundation's Guru Score?

IT Cosmetics Bye Bye Foundation holds a Guru Score of 74%. That is our read on how warmly the experts talk about it, based on the verdicts of 2 expert reviewers we have collected.