The Guru IndexGurusCYoung
CYoung
Makeup Artist

CYoung.

Filming from Seoul, CYoung puts K-beauty and Japanese base products through ranked comparisons in English, often testing 12 to 20 BB creams or sunscreens in a single video. She built the channel to fill the English-language gap in K-beauty coverage.

Why Is She A Guru?
A professional makeup artist with a background in broadcasting, she brings trained technical judgment to every product she tests.
250Products
134 yay67% approval rate
66 nayDoesn't pull punches
55 hot takesWhere she breaks from the pack

CYoung's top picks.

The products CYoung has crowned best in their category, and brings up again and again.

★ Best mist
Atobarrier 365 Cream
Aestura Atobarrier 365 Cream
Brought up 18 times
This is the Atobarrier 365 Cream, for dry sensitive skin, and it was the number one moisturizer at Olive Young in 2020 out of fifty or seventy moisturizers on the shelf. It says it's for dry sensitive skin but it's actually not super heavy, you can control the amount and use the whole system if you're dry, and there's a lotion version in the same line that's more watery if you find the cream too heavy. I tested it with two other makeup artists and we all gave this the top tier rating, so it's definitely worth trying.
★ Best sunscreen
Birch Juice Moisturizing Sunscreen SPF 50 PA++++
Round Lab Birch Juice Moisturizing Sunscreen SPF 50 PA++++
Brought up 16 times
The only sunscreen on the ranking is from Round Lab, it's very affordable and feels just like a moisturizer, no white cast, amazing before makeup.
★ Best beauty of joseon products
Relief Sun: Rice + Probiotics SPF 50+ PA++++
Beauty of Joseon Relief Sun: Rice + Probiotics SPF 50+ PA++++
Brought up 12 times
Beauty of Joseon's sunscreen is amazing for oily skin, and it's totally okay for dry to combination skin too.
★ Best vitamin c serum
No.3 Vitamin Concentrated Serum
Numbuzin No.3 Vitamin Concentrated Serum
Brought up 8 times
For fading acne scars I recommend Numbuzin number five, it can make them a little lighter.
★ Best toner
Rice Toner
I'm From Rice Toner
Brought up 8 times
I'm From toner is milky, but the texture is lightweight, so it's great for oily or combo skin too. For most people I'm From can be more appealing because I think it's a little lighter, and it's a little less expensive, so I like it better.
★ Best gel mask
Bio-Collagen Real Deep Mask
Biodance Bio-Collagen Real Deep Mask
Brought up 8 times
Everyone's buying the Biodance collagen mask and wearing it overnight for more than three hours, but I don't think it actually works that way. You put in that much effort and time, but the glow effect is so short term, and during those three hours your skin gets itchy and feels too stuffy. You can try it for fun, but I don't recommend it to my guests.

What they review most.

CYoung's hot takes.

Products where their take diverges from the rest of the gurus.

CYoung: Nay vs gurus 82% Yay
Torriden lip essence. It makes me so pissed whenever I see this number one at Olive Young. Just rather use a Laneige lip sleeping mask. That one is a lot better.
CYoung: Nay vs gurus 78% Yay
I didn't actually want to buy this Huda Beauty powder, but you guys said it's amazing so I tried it. I'm 40 with dry mature skin, and we have a brutal three month winter that's sometimes colder than Moscow, so I'm not going to use this. I understand it's a pretty good product, it's not that heavy and it bakes so well, but I'm not going to bake for the rest of my life. If you're over 35 you probably don't want to bake either because of wrinkles, and it has too much fragrance. My friend Sally loved it, but for me it's a B2C.
CYoung: Nay vs gurus 76% Yay
I expected a lot from this because I see it everywhere selling like crazy on Amazon, but how could you even call this a toner? It's not even moisturizing, it's not even a proper Milky Toner, and it's not even hydrating.
CYoung: Nay vs gurus 68% Yay
This duo blush is a cream and powder combo, and applying it the way Patrick Ta suggests, powder first then tapping the cream on top, ended up way too pigmented, just a little too much for my skin tone. The cream formula is something Korean brands already have tons of similar versions of. I'd give it a B to C. Some people will need it if they have a darker complexion, but I'm not interested anymore in this brand, so not really recommending it.

Every review.

All 250 products CYoung has reviewed, grouped by product type. Click a product to see the full guru consensus.

All takes Yay takes Nay takes Against the gurus
Moisturizers38 reviews
"I saw this is so affordable brand. And if I have to pick one for me, I'll just going to buy this. And it's impressive. Very affordable. A lot of the liquid and very moisturizing. But comparing to other, this one also I recommend more for the dry mature skin. But still not that bad. But this one for me it's winter coming. I'll pick this."
Yay
80%Guru Score
"One of these most difficult parts. So can I not pick one. I think both it's worth it. So if you guys are oily combo girlies wanting to try the milky toner but hate something super sticky, please please. This is amazing for milky toner beginners, not too heavy. And if you want more hydration, like please layer it. It's great. But this smells so weird because I think because of the fermented item, but between all 15 viral toners, this is the only one has a little exfoliating. So I think for me I feel very comfortable because for me I don't react to the ferment ingredient, but some people does. So if you guys are really sensitive skin, reacting to ferment ingredients, check that out. But I think I was just going to keep this and use it sometimes because I can feel the texture. I love it. It's feels more like a watery toner like lowfat lowfat milk also."
Yay
69%Guru Score
"I've seen so many fans of the Hada Labo Wonder Essence, this a superstar, and versus Rookie from Purita. Between two, I think it depends because if you're dry mature skin woman over like 50 plus I think people will pick this because this is one of the most heavy toner ever. So because they name it as essence but you can think this is basically more like a like more watery serum. But for me, toner has to be work like an appetizer not a main meal, so this one is too heavy for me and for me it doesn't go inside that much well."
~Mixed
76%Guru Score
"There's also this capsule cream from VT PDRN and it's pretty good. If you love using a massage device, this feels really good when you do the rolling, so you don't have to buy a separate massage cream."
Yay
86%Guru Score
"I always say this is my holy grail, I call it my stretch cream even though that's not how they marketed it. I used this during my whole pregnancy and it's amazing stuff. It also has panthenol in it, and I use it for my whole body."
Yay
81%Guru Score
"This was one of my holy grails during my pregnancy. People gave me stretch mark creams and different moisturizers and I tried them out, but they felt like just marketing, not actually moisturizing. The Ultra Repair Lotion was on a whole different level, I finished two bottles during my pregnancy because I applied it so often, and I didn't get any stretch marks at all. I know it depends on your skin type, some people get stretch marks even if they apply well and some people don't even if they're lazy about it, so I can't promise the same for everyone. If you live somewhere tropical and your skin isn't that dry, it can feel heavy and sticky, but in winter it's super long lasting, still moisturizing hours later. If you're the driest person you know and nothing else works, try this. I guarantee it's my holy grail."
Yay
91%Guru Score
"Out of all nine products this feels the most lightweight, like a body lotion, never sticky, and it absorbs really well even though it has 10% panthenol. I expected a panthenol moisturizer to be thicker but they made it lightweight enough to use every day. If your skin barrier is really bad you need something more, some more medicine, because I felt this wasn't enough on its own. But if you want to take care of a weak skin barrier through all seasons, this will be great, and I'd recommend it more for teenagers, people in their 20s, young skin, oily combo skin, or guys."
~Mixed
79%Guru Score
"This is well known as a baby cream, and they make both a cream and an MLE lotion. It was my first time trying it and I finished one bottle. I tried it half and half on my face against another product and this one really wasn't that moisturizing for my skin. I understand why other reviews say it wasn't that moisturizing either, I ended up mixing it with oil for my baby instead. I don't think this is that much worth the hype, I'm sorry. The ingredients, including their own ceramide, are pretty good, but the texture and hydration level just weren't that satisfying."
Nay
71%Guru Score
"I compared it side by side and honestly the texture and scent are very similar to its rival. But if you leave it on for a while, the Beauty of Joseon stays moisturized a little bit longer. My one complaint is I do not love the Instagram style packaging, it feels wasteful, though I know they also sell it in a tube version at Amazon which fixes that. Later on, next to the Medicube capsule cream, it felt like just too plain a moisturizer, but overall it is a solid, long lasting pick."
~Mixed
82%Guru Score
"This one is pretty good. If you have oily combo skin I think you would like this one more, but since my skin is more dry and mature, I personally like VT capsule cream better."
~Mixed
82%Guru Score
"If you have one of the Medicube devices, I love the pink packaging and it is fun to apply it together with the gel and the capsules. The hydration level is pretty good, around a 2.7, and it feels more moisturizing than the plainer options. It is a little expensive, but you should not skip a product just because it is not the cheapest. For my dry, mature skin, and as a gift, I would pick the Medicube capsule cream."
Yay
67%Guru Score
"This has the highest hydration level of all sixteen moisturizers I tested, but it feels almost like Vaseline. I cannot understand why people love this. If you have oily combo skin you will really hate it, it just feels like putting on Vaseline. It has a thick, occlusive texture but I do not feel like it is actually moisturizing on the inside. It is just a viral product, so if you only listen to one thing from me, save your money and skip this one. It is the worst of all the products I tried."
Nay
50%Guru Score
"This is my second one of these and I think it works even better than the first. My sister has really sensitive skin and everything else I gave her she never finished because it did not agree with her skin, but she actually finished this one, which tells me it works well even for sensitive skin. It comes in a jar, it is not too heavy, it feels like something between a lotion and a cream, and if you apply a little more it also works well for dry skin. It feels like more of an all rounder. It has a very good hydration level and works well even for very sensitive, very dry skin. Overall, this got the number one spot out of all sixteen moisturizers I tested."
Yay
73%Guru Score
"If you have really dry, crusty skin on your body in winter, I highly recommend going with a Cetaphil jar cream, or a repair version, that's a lot better."
Yay
79%Guru Score
"Kahi Bomb, the original stick balm, is super smooth with a big lip balm texture, perfect for dry, mature 50 plus skin. It even works over makeup like a natural highlighter and it didn't peel on me at all. But it is an oil, so use it with a little caution."
Yay
70%Guru Score
"The IOPE Super Vital Cream is amazing, it even works as an eye cream, but it's not sold at Olive Young. These days my nighttime eye cream and face cream is this, I've stopped using other options because everything else feels too light. I'm using the IOPE Super Vital Cream, it gives so much glow, and for my skin I don't feel much tingling around my eyes, so I use this thick cream for my face and as my eye cream too."
Yay
86%Guru Score
"This is the Atobarrier 365 Cream, for dry sensitive skin, and it was the number one moisturizer at Olive Young in 2020 out of fifty or seventy moisturizers on the shelf. It says it's for dry sensitive skin but it's actually not super heavy, you can control the amount and use the whole system if you're dry, and there's a lotion version in the same line that's more watery if you find the cream too heavy. I tested it with two other makeup artists and we all gave this the top tier rating, so it's definitely worth trying."
Yay
95%Guru Score
"The texture is very slimy, and on dry, mature skin it doesn't work, it evaporates and it's all gone. I don't really use it myself, but if you have more oily or combo skin and don't want anything too oily, it can be okay, more for the summer time, so if you're already using it, just keep going. But dry skin, mature skin, never ever, it's not going to work. I was going to give this between a B and a C, so I'll just give it a P."
Nay
74%Guru Score
"I really didn't like the packaging, it's too Instagrammable and it's just annoying. I do like the cheaper version more. This one is easier and works for whatever your skin type is, you can easily use it. It's not too heavy, more like something between a lotion and a cream, so easy to apply. People say it works like a barrier repair if your skin is damaged, but I don't really think so. I would pick Aestura over this if I'm comparing, but it's not that bad. The other reviewers gave this an A, but I'm going to give it a B."
~Mixed
66%Guru Score
"This one is much more watery than the others, a fragrance free soothing gel. Zero stickiness, zero residue, just hydration overload with a cooling kick. Dry or mature skin should skip it, it's a one layer, one cut kind of product, perfect for pairing with devices, only for oily or combo skin under twenty. I would just give this one a B."
~Mixed
67%Guru Score
"This one I'd put between an S and an A, but I'll just give it an S, Isntree does pretty good with hyaluronic acid. With gel creams, what I don't like is that a lot of them are just like water in a big jar and it's gone fast, but this one you can definitely use as your everyday moisturizer if you have oily or combo skin, and for me even in really humid summer it still makes my skin hydrated, and I love it. It's easy to apply, a tube type not a jar, and the price is pretty good, so why not."
Yay
86%Guru Score
"Comparing to the other one, the other two makeup artists also don't like this much because it's a lot heavier since they put more ingredients in for restoring the barrier, and I agree with that. When you want to restore the barrier because your skin is really damaged, you have to look for something more like Panthenol or an ointment style cream, like La Roche-Posay Cicaplast B5 or Reair Barrier. This one has a heavier texture, but I don't see the effect, so I would say this is a C."
Nay
74%Guru Score
"This has some oil in it but it's better for normal to dry skin. But when you think about the price, is it really worth it? Plus it's jar packaging, so scooping it out with your fingers is kind of annoying."
Nay
81%Guru Score
"This takes a little longer to sink in than usual Korean products, but the cooling effect lasts forever. Even oily and combo skin pros are obsessed with it. Price be damned, if your skin gets hot easily this is your new holy grail. I'm picking this deep cooling cream because it's unique."
Yay
78%Guru Score
"This mist has good, no scent at all, and it looks just like pure water but it makes my skin super glowy. It did moisturize pretty good, not that dry, but I just don't recommend counting this as a skincare routine. You can keep it in the bathroom and use it while drying your hair, or cool it down so you can use it for a humid summer."
~Mixed
92%Guru Score
"This was the it item here in Korea last year. I've gone through three tubes of it and I really love it. Hourglass gives your lips an instant cooling, hydrating feel and full color with just one swipe. For warm undertones try the shade Lucid, for a cool tone there's a stunning cherry pink, and it's stunning either way. Hourglass really delivers, if you're ready to spend more, go for it instead of the cheaper dupe."
Yay
79%Guru Score
"This cream is focused on repairing severe skin damage, promoting regeneration, and even anti-aging. It has five percent panthenol and ceramide, it's pretty thick and leaves a finish that feels like you applied oil, and it also contains titanium dioxide, the same ingredient found in mineral sunscreen, which can give your skin a bit of a white cast, so you actually have to apply it with a little force or it doesn't spread well. It's pretty recommended after acne treatment or a laser procedure, but if you have oily or acne prone skin you'll feel this is a bit too oily, so it's more recommended for dry and mature skin and atopic inflammation, for anyone who is really dry or really damaged."
Yay
91%Guru Score
"This was my holy grail for a pretty long time. It contains both panthenol and madecassoside. Some of my guests say they're so sensitive they can't even use Aestura, but this one is okay even if you have super sensitive skin. The texture is similar but it doesn't have capsules, it's a little bit heavy. They also have an Extreme Cream Light version, which is better if you have oily or acne prone skin."
Yay
84%Guru Score
"So many of you request this, it's a Japanese brand, they call it a lotion but the texture isn't creamy, it's watery like a toner. I love it so much, this is my Holy Grail from all the products I'm reviewing today. I bought it from Olive Young on a good bargain, and it turns out it's so popular in Japan and on Amazon too, so many reviews say it's great for elderly people, my mom, my aunt and my grandma all love it, and I totally agree. If you have dry, mature skin and you're looking for a toner that actually does more than plain water, just try it, it's amazing. It says it's a hyaluronic acid toner, and even without knowing that you can feel it in the texture, it's a little thick like nose water. If you spread it and tap it in it absorbs pretty well. It's like a classic toner to prepare your skin for the rest of your routine, a little thick but not oily. On its own it won't make your skin super hydrated, but I'll definitely keep it in my bathroom as the first step boosting product. I wouldn't recommend using a cotton pad with it though, it's too thick for that, just tap it in with your hands. The packaging isn't cute or sexy, but it's great that it has almost no scent."
Yay
87%Guru Score
"This is their main product, a Korean national cream, they've sold 13 million jars of it. It's more of a gel cream for oily skin, and when I put it on, oh my God, so light and so cooling. It's pretty good to use before makeup, and even if you're oily but feel dry underneath, you won't regret it. I still remember using this in my twenties, it was so popular back then. I love the texture, it feels so light and so cool."
Yay
83%Guru Score
"This is the one I like the most in the normal skin category. It's a little more moisturizing than the others, so if you're more on the dry side you'd like this. I have so many products I don't even think about which to use, I just reach for this one, it's really rare for me to use something this much without thinking about anything else. It has no scent and works really well in the winter."
Yay
90%Guru Score
"This feels a little lighter than Beauty of Joseon's cream. I used to use it a lot on my clients because it's pretty okay for everybody. It has a little scent but not too bad. Propolis is good for acne because it's anti-inflammatory and antibacterial. I like it, it's hydrating but it's not super heavy, and it's great before makeup because it's not too oily so it doesn't tangle with your makeup. My only issue is it's a jar type, so you have to use a spatula."
Yay
84%Guru Score
"This is a very famous product among Korean beauty YouTubers, I ended up using it a lot in the summer. It contains 15% squalane, that is a lot, and the squalane is plant based, derived from olives. This product does not contain mineral oil or silicone oil, so if you have very dry skin you can mix it with those kinds of products. On its own it can feel like it is not enough, but it still works so well. It has an ingredient similar to sebum, so on your skin it feels like you already have enough sebum and your skin becomes so comfortable, oily skin girls can try this one for the winter. I am more dry skinned so I definitely reach for this a lot in the summertime. As my pick for the normal skin category though, I do not think this is it anymore, it is okay but now we have so many better products."
~Mixed
78%Guru Score
"Some gel creams dry out the face more as the moisture evaporates after application, but this one was still moisturizing after a while. It's great for oily combo skin for all seasons. My husband, who hates sticky products, also liked it. Dry skin can use it in summer too. It's similar to the famous Dr G red blemish cream, but this one absorbs faster than that."
Yay
85%Guru Score
"The Red Bean Water Gel is kind of interesting, I haven't seen other brands make this kind of gel, it's basically like an aloe gel. If you have dry or mature skin, this gel isn't for you. It feels really cooling when you put it on, but once it evaporates it dries your skin out more. If you have a device to help it absorb you might be able to use it, but other than that, it was a waste of my money."
Nay
65%Guru Score
"Dear Klairs was a little popular a few years ago so I bought their Midnight Blue Calming Cream, but I didn't feature it in a video because nobody asked about it and I don't think people are as interested anymore since there are so many better products now. The Midnight Blue Calming Cream is just okay, if you already have it you can use it."
~Mixed
89%Guru Score
"Round Lab's moisturizer ranks pretty high at Olive Young. In Korea it comes in a tube, and on the global site it's the same thing in a jar. It's pretty good."
Yay
76%Guru Score
"The emulsion is more like a lightweight lotion. For us moms over 40 it doesn't fill into wrinkles the way we need on its own, we need more, but I like that it's lightweight while still feeling hydrated."
Yay
82%Guru Score
Serums34 reviews
"Anua started making their serum in this kind of eye drop container, and Medicube does it too. The big news is Korea Consumer Agency recalled these products because they got so many complaints, some consumers already used it on their eyes and got injured. So Anua and Medicube decided to change the container to a normal one, which I think is a good thing, especially since I have a one year old baby and don't know what she'd do with it. The package says it's for the face, it's a serum, but if it gets mixed up with your real eye drops you could accidentally use it, and that is so dangerous. It's kind of fun for traveling since you don't have to carry a huge bottle, though it's not great for the environment. Innovative products like this need you to see the other side too."
~Mixed
72%Guru Score
"My biggest disappointment was Glow Recipe's freshly juiced vitamin C drop. I opened two brand new bottles and both turned yellow within days. I know vitamin C oxidizes but this one was way too fast, I felt like I was racing the bottle. I would skip it."
Nay
69%Guru Score
"I have recommended this cosrx peptide serum for about two years now, all skin types can go ahead and use it. It has multi-peptides in it and feels like a watery toner, but it's amazing if you pair it with a retinol, no problem at all."
Yay
82%Guru Score
"The marketing says the centella calms your skin down and the green color makes it feel refreshing, but when I checked the ingredients, the centella is only about five drops, and they just changed the color to green. It's just too much marketing, and this is exactly the kind of brand that does a lot of marketing, not only in Korea but globally too."
Nay
81%Guru Score
"The Torriden hyaluronic acid serum is what's number one at Olive Young and so many people love it. If you haven't tried it, it's worth trying, it's not bad. But if you're over 40 like me with dry mature skin looking for something more hydrating, it feels more like water."
~Mixed
69%Guru Score
"I recommend this one more for oily combo skin because it's a very light gel type. It comes in a bigger size so it lasts longer, and it works pretty well before makeup too. But in terms of the PDRN ingredient, they put really little in it, there's actually more hyaluronic acid, so you can think of it as just a light hydrating, gel like cream. For my skin, using this alone isn't enough, so I'll give it a B."
~Mixed
68%Guru Score
"This facial oil is a great one, I gave it to my close friends and people love it, I love it too. It's not really oil, more like oil-like, so it's really easy to apply, you can use it as a top coat instead of Vaseline to seal in your skincare, or mix one drop into your moisturizer. For anyone with dry, mature skin it's great because it doesn't feel too oily. My friend Sally, who's more oily combo and likes using skincare devices, gave it a bad score because it absorbs too quickly to work as a massage oil, it's not 100% oil so it doesn't stay slippery long enough for that. But for me and Yuna it's great, not too heavy, easy to use, doesn't break you out or bring on too many pimples. I love their size too, so try it out. The one thing is it has a kind of strong, slightly lavender scent, so keep that in mind if you're sensitive to that."
Yay
65%Guru Score
"Between the global spicule serum and this one, I'm going to pick this one. It's a bit more spicy than the other but it doesn't last as long, but I definitely like it more because I can feel a little more tightening, and I put it here and around the eye area too. Because of the little spicy tingle it also makes the skin pretty moisturized. If you're older than me, over 40, just try it out, but if you have sensitive skin be careful, it can make thin or red-prone skin more red. Also don't use it together with retinol or vitamin C, that's too many actives at once, use it on a different day."
Yay
59%Guru Score
"Between the two vitamin C serums, this one is a little different, it's okay, I like it, but I like the other one more in terms of hydration level since I don't see much difference in brightening between them."
~Mixed
63%Guru Score
"Sulwhasoo is a well known middle aged Korean women's favorite brand, the number one seller on Amore Mall, and it would make a great gift for anybody who knows K-beauty. Their number one seller is the first care serum. They call it a serum but it's really more like a first essence, so you can use it like a toner. It's pretty appealing to many people, but it does have a little herbal scent, some people are fine with it and some people really don't like it, so keep that in mind."
~Mixed
81%Guru Score
"I already reviewed this one, it looks very TikTok style, but it ended up not that bad, it was pretty good for moisturizing."
Yay
75%Guru Score
"This gives a lot more glow than you'd think, so if you want that glass skin look and your skin is more dry, go with this one. But I feel it's too expensive for skincare, so I'm going to pick Anua instead."
~Mixed
68%Guru Score
"I tried the new disposable Medicube PDRN serum, it has a little scent but not too crazy, and a thick texture that kind of films on the skin. If you have oily combo skin it can feel kind of heavy, but if you use the massage device with it, it slides in really well and goes inside nicely. The PDRN amount is a lot higher compared to Anua, and it feels bouncy, which makes it great to use as a makeup primer."
Yay
67%Guru Score
"This one is popular with a lot of people, but that just means it's not really amazing and not really bad, it's just okay, nobody picked it as their best. If it's summer and you have normal skin you could just try it on. Except for me, nobody else on the team had used it before and I didn't even recognize it. Even though it has propolis it doesn't have a strong scent, it's a small bottle, but I didn't even finish it, which means I didn't really see that much difference. Yuna, who has drier skin than me, said it doesn't feel like it's working well for hydration. It's affordable, but nah."
Nay
82%Guru Score
"This one is known for erasing hyperpigmentation, but we just tested the texture, and it surprisingly made it into the top two for two out of three testers. Jay picked it as her number one, it felt a bit slippery at first but she saw no signs of breakouts even with generous use, perfect for night care. Yuna, our most sensitive skin tester, ranked it second, she said it felt more like an emulsion and that she'd totally use it up. When it comes to erasing hyperpigmentation the usual serums are too tingly and a little aggressive, but this one still gives you pretty good hydration. Worth trying."
Yay
87%Guru Score
"It's okay, but I'm not going to repurchase it, I think their creams are better than this serum. It's just okay, nothing that special, and nobody on the team even mentioned it."
Nay
70%Guru Score
"SkinCeuticals is an expensive brand a lot of people worship, their vitamin C serums are like two hundred fifty dollars. People say it's very effective, but makeup artists and people who work in beauty say it's too aggressive, and so many people got breakouts after using it."
Nay
77%Guru Score
"This gel cream is one of the high ranking picks for summer, similar looking to the Dr. G gel cream with a similar texture. It's very light but doesn't absorb that well anymore, maybe because my standard has gotten higher. It's still popular, and if you have oily combo skin and just want to stay hydrated with something water based, it's fine for beginners. But if you have dry mature skin like me, over 40, I don't recommend it, it's going to be too light."
~Mixed
80%Guru Score
"This became popular more outside of Korea, beauty influencers started this brand, so people are still a little skeptical, but once I tried it, it's pretty good. Compared to others it's definitely a heavier one, it becomes a little sticky and tacky. If you do your makeup after it, foundation sticks so well, I prefer it for makeup too. I'd never recommend using it with a cotton pad, just pat it onto your skin. A fellow makeup artist in her 20s with combo skin felt this was too stuffy for her, but if you have mature skin you'll like it."
Yay
87%Guru Score
"Anua is so popular, and a few of my subscribers say it works even for oily acne prone skin. It works for all skin types, you can feel it is a little hydrating, and it is fine to use before makeup too. Out of the three dark spot serums this is the one that is most appealing to all skin types."
Yay
58%Guru Score
"This dark spot serum has a gel formula, so if you live in a tropical country and never liked sticky products, or you have oily acne prone skin, you will love it. There is no problem adding it to your skincare routine because it is not too heavy, everybody can handle it. It has tranexamic acid and is very low irritant, and they also have a 4 percent version."
Yay
79%Guru Score
"I tried to like this because I saw so many reviews about it, but it changes to a yellow color way too quickly. I checked the reviews and I'm not the only one seeing that. Other vitamin C serums also turn yellow over time, but at least they use a darker bottle, this one comes in a white bottle so you can't tell how fast it's oxidizing. Whenever I use it my face becomes a little more heated, so I think it can be a bit aggressive. It might react differently for other people, but I'd rather try a smaller, brown bottled option instead."
Nay
61%Guru Score
"They named this a dark spot correcting serum, but I didn't really see a difference in my dark spots, and honestly this isn't even that popular here in Korea compared to other Anua products. I don't get why it's viral, but I do like it, it finishes a little tacky and you can just use it as a hydrating serum. I'd put this at a B."
~Mixed
77%Guru Score
"It's labeled as a serum but comes in a tube with a gel cream texture, no scent, and it melts easily onto the skin without stickiness. The key ingredients are 5% niacinamide to even out skin tone and squalane for hydration, but I cannot see any effect, it's hydrating for only a few minutes and then disappears. Since it's already a gel cream, layering a moisturizer on top feels burdensome. Final rating, C."
Nay
64%Guru Score
"This is another new Anua serum, and I don't like it, I don't even like the packaging, mine is leaking, that sucks, and it's not even that cheap, which makes me so annoyed. I expected more because it says ceramide, and a ceramide based product should mean a lot more hydration and be good for dry, mature skin. At first it feels slippery like a snail serum, but it's gone so quickly. Anybody expecting their skin barrier to get better from using this will be disappointed."
Nay
65%Guru Score
"I don't usually like products with fragrance, but this one is a little different, it has a light fragrance and some collagen, and I found it okay. My husband, who really likes fragrance, said it's okay too, but Medicube, what are you doing with the packaging, it makes me annoyed. It's not watery, it feels like a little lotion. I love it, this is my second bottle. For oily or combo skin you can do a toner then this, then seal it with a moisturizer. I feel like this is a company that's just chasing virality, but they did a good job with this one, so this goes to S."
Yay
65%Guru Score
"This serum is known to be used a lot by K-pop stars and makeup artists. It's supposed to help smooth skin texture, but I don't feel that. It's definitely great as a skin prep product though, because it acts like a primer and absorbs well even after multiple layers."
Yay
65%Guru Score
"Medicube's capture C serum was pretty good too, that's the one I'd rather pick."
Yay
81%Guru Score
"I expected a lot more from this one because I love their toner, it's amazing for dry skin. This serum isn't that bad, but I won't spend that much money to buy it again, the price globally was okay, but here in Korea it isn't that affordable. I don't agree with calling it an SOS Serum, because an SOS Serum should do something good when your skin is angry and red, and I think the Purito serum would work better for that. This one is just a bit sticky, a normal serum for dry skin, if you have combination or oily skin it will feel even more sticky. It's okay, but I won't buy it again."
Nay
62%Guru Score
"I bought this together with the rice toner and it's even way much better than the toner. I have like 15 different serums at my studio and it's hard to use this much, I don't know why people don't know about this. I love it, not too heavy, it absorbs quickly and moisturizes so well. If you love the rice toner, just believe me, you will love this more. It contains niacinamide and it says it brightens your skin, but I don't think so, that's just a theory, but I can guarantee you it moisturizes your skin so well."
Yay
69%Guru Score
"This new red serum has similar ingredients and comes in the same container as the older peach one, but the price has gone up. It has a similar texture, a bit sticky when applied, so I don't recommend it in summer, or if you have oily skin you won't like it, I'd only use it in the evening. It has a peach scent and a high percentage of niacinamide, but there's nothing particular about it besides the scent, so I'd pass on this one."
Nay
65%Guru Score
"If you want more niacinamide, COSRX has a niacinamide serum at fifteen percent, the texture is even lighter, so for oily skin it's no problem, this one can be the better pick."
Yay
78%Guru Score
"This one is from d'Alba. I use so many bottles of it. During Covid I had a lot of Korean clients whose skin was really sensitive from everybody wearing masks, so I was looking for a product that really works for really sensitive skin, and this was the one. If you're really sensitive, try this one."
Yay
85%Guru Score
"I love love this one, if you're over 25 years old I definitely recommend it. Vitamin C clears your complexion and is the best anti-aging ingredient for fading acne scars and hyperpigmentation, but it's expensive, dermatologist brands cost about 200 a bottle, too expensive to apply consistently. This one is cheaper since it was developed jointly with Amorepacific, there's a 13% and 23% version, if your skin is sensitive it's not that different so you can start with the 13%. What I don't like about vitamin C in general is that some products are so yellow you look like SpongeBob, and it has a smell that's not easy to apply. This one has a bit of an oil layer so you have to mix it before applying, it does have a scent but I think it's bearable. Overall I love it so much and I think it's worth the hype."
Yay
67%Guru Score
Toners25 reviews
"What I really like it and repurchasing many times is the Abib toner pad. This one I like it much more liquid and bigger. So after I put this one at my restroom and then after I shower, I just while drying my hair, I just put it here for the quick sheet mask and still doesn't dry out. So it's great. Using for all skin types, totally recommended and pretty much doing the promotion a lot at Olive Young too."
Yay
82%Guru Score
"I expected a lot from this because I see it everywhere selling like crazy on Amazon, but how could you even call this a toner? It's not even moisturizing, it's not even a proper Milky Toner, and it's not even hydrating."
Nay
76%Guru Score
"If you have oily skin, the Numbuzin No.1 Toner is great."
Yay
74%Guru Score
"Tirtir is one of the super thick, hydrating milky toners, it's pretty heavy since they make a lighter version separately. If you have oily or combo skin I don't recommend it, it will make your skin feel too tacky. It's a normal milky toner with middle hydration, but if your skin is dry, mature, and not in a tropical climate, you will love it so much because it's so hydrating and it also works like a great primer, sticking well on your skin. Both this and Tonymoly are great, I highly recommend this one for dry skin types."
Yay
73%Guru Score
"You have to shake it. The texture is sticky, like hair sticking sticky, so oily skin should be aware, and on my sensitive dry skin I peeled on day three from the retinol, so SPF is a must. My quick verdict is powerful but irritating."
Nay
70%Guru Score
"I bought this because it's super popular and it's very affordable and it works so well. I have sensitive skin so I was a little skeptical since it has AHA exfoliating in it, but I feel okay, and after a while I can definitely feel my skin is smooth. What surprised me is that even after exfoliating it still hydrated pretty good, I'd give it a 2.0 on hydration level. I definitely highly recommend it for acne prone, oily, combination skin."
Yay
75%Guru Score
"Among all the milky toners, this one feels lighter and absorbs faster. It works well for all skin types, no heavy or sticky finish at all. I hadn't used this for a while, and when I put it on my skin today, testing sixteen different products, I knew this was going to be the last one, the best one. It's more soothing, and it's not sponsored, I'm From doesn't even recognize me. If you have more sensitive skin and want something really mild, it still works well and hydrates so well. Just try this."
Yay
95%Guru Score
"I'm using this a lot with my customers. I feel it's okay, but if you apply it with a cotton swab and wipe it out, it works pretty well, because the hyaluronic acid in it makes it a little slippery. Wiped out that way, it definitely gives your skin hydration."
~Mixed
79%Guru Score
"This one takes longer to absorb and feels more oily on the skin. The description says it's lightweight and even suitable for acne prone skin, but I wouldn't recommend it for that. It's quite rich and would only suit dry or mature skin types."
Nay
75%Guru Score
"I'd give this a 1.5 hydration level, pretty similar to the other one. Compared to western products, Korean products are usually more mild, so I didn't see that much miracle from this one. But even though the name is like a pretty aggressive miracle toner, it's more appealing to many people, which means it's pretty safe."
~Mixed
78%Guru Score
"Even though they call this an exfoliating PHA toner it's actually pretty heavy, so if you're more on the dry side or have a little more mature skin this one is better for you. I like the watermelon scent and overall I like this one."
~Mixed
72%Guru Score
"Everybody knows Biodance for their collagen gel mask, and they made it into a toner pad. It's my holy grail, it's transparent, very soft, and even for sensitive skin it doesn't really stick that much."
Yay
77%Guru Score
"This is that typical superstar K-beauty toner, more popular outside of Korea than in Korea. I don't think it's worth the hype. I finished one bottle because I use it on all my clients, but I'm not going to repurchase it. Anua says it provides mild exfoliation, but I can't feel anything else from it. It makes dry skin a bit hydrated, but for oily or combo skin you can just pass on it. You can just tap it on and use it."
Nay
87%Guru Score
"This comes scented or unscented, it's amazing, you can pick the scented one, it's still okay with me, but if you're sensitive you can definitely go with the unscented since it does have a scent. It's a bit slippery, like old-school hyaluronic acid. Nowadays Korean brands have more advanced hyaluronic acid that isn't slippery, but this still absorbs well and works pretty good, and if you layer it two or three times it works like a serum. Hyaluronic acid works for everybody whatever your skin is, especially in humid weather, it holds water in the air so well. If you feel dehydrated from air conditioning, tropical country ladies, try this out today. I'm pretty generous with it."
Yay
82%Guru Score
"I didn't even read the instructions and I was like, why doesn't this feel like anything? That's because it doesn't really hydrate that much, it absorbs super quickly and it's just gone. So if you have oily skin, for daily use you can try it out, it's okay. But for me, I'm not going to repurchase it."
~Mixed
73%Guru Score
"This is a two-layer toner, so before you use it you have to shake it. It looks like a milky toner with cream inside it, but it's different from what you'd expect, it doesn't give you any glow. For oily or combo skin, even following the instructions, I didn't feel anything effective from it. It's no good for pores either. They tried to make it a two-layer rice toner that's supposed to be more creamy, but it wasn't. I don't think I'm going to finish this one."
Nay
66%Guru Score
"I actually like the other Isntree toner, the hyaluronic acid one, a lot better than this one."
Yay
84%Guru Score
"This is very viral. It's a watery toner, but a pretty generous amount comes out, so if you layer it two or three times I can totally feel that it's hydrating. They market it as a non-irritating exfoliating toner because they didn't put AHA or BHA in it, but I didn't notice any exfoliating effect at all. Nobody cares about this brand in Korea, it's just a viral brand, but it's pretty impressive. They made it pretty good for all skin types."
Yay
84%Guru Score
"This is a bit of an older version, but I finished one bottle on a client, it's pretty good. You'd think propolis would have a scent, but this one doesn't have much of one. It just gives you a moisture-locking barrier and smooths your skin. If you expect a watery toner and you have oily or combo skin, it can feel a bit heavy. It's going to be more lovable for dry, mature skin."
Yay
87%Guru Score
"This one has been a very popular, number one toner here in Korea for a long time. You put it on a cotton pad and wipe it out, it's slightly slippery and easy to wipe off. It's really affordable and comes in a big size, and you can use it as the last step of cleansing. It doesn't have any strong features, it's a safe choice for everyone. It also says it has gentle exfoliating ingredients, but I can't really feel that. It's great for beginners, it's like pure water but it's not water, it just makes you hydrated. It's a pretty good one to start with as your first toner. Many people mention using it like a micellar cleansing water too. At first I just tapped it on like a cleanser and it wasn't that bad, but I don't think I'm going to use it that way for cleansing. Between all these toners, it's not amazing, but I understand why it appeals to so many people. It's pretty good."
Yay
71%Guru Score
"I bought the combo, which comes with a milk lotion. You can pair it with the toner for the whole season if you have combo or oily skin, this milk is pretty good, it's just like a typical milk lotion. But for dry or mature skin I feel like it's not enough on its own, you have to seal it in with a slightly thicker cream."
~Mixed
78%Guru Score
"This has been Korea's number one toner for a long time, but in this competitive K-beauty market it doesn't really have any characteristic. It's not amazing but it doesn't suck either, so that makes it pretty good."
~Mixed
76%Guru Score
"I don't like the peeling because my skin is more dry, I feel like the exfoliating is going to be too much. It's not that bad, but there are so many better toner pads out there, so I'm not going to use this one."
Nay
59%Guru Score
"This is the brand that foreign customers have constantly inquired about for a few years, but few Koreans know it, it's not sold in Olive Young and it seems like offline stores have only recently opened. It's not worth it, it has a slightly heavy texture. I think they named it an Essence Toner because it's not just a watery toner, like it's supposed to work like a serum or an essence, but to be honest, not at all, it's not really a toner or an essence. If you have oily combo skin, a toner that absorbs immediately is better. If you have dry skin, it doesn't improve your dryness."
Nay
67%Guru Score
"I love this toner pad so much. Other toner pad products feel like too much work, but what I love about this one is it has a lot of liquid in it, it smells so good, and it's super thin compared to other pads, so you can even use it for a quick sheet mask. It has niacinamide in it and it says it brightens, but I don't really see that much brightening. Still, I think it's enough. It just fills my skin and lifts it up."
Yay
83%Guru Score
Cleansers24 reviews
"This is probably the most popular Japanese cleanser, I've already mentioned it so many times, and I'd say it's a C. Oily and combination people probably love it because when you wash with it you feel like nothing is left on your face, but it strips out too much oil, and if you keep using it continuously it hurts your skin barrier. It's around six to seven dollars so it's affordable, and if you just think about the price it's okay, but I know a lot more better products than this, so I don't have any reason to reach for it. I bought it like two years ago and didn't use it that much."
Nay
61%Guru Score
"Anua's cleansing oil is okay, if you haven't tried it you can, but as I always say this one is really for oily combo skin. If you have dry mature skin, no, it's going to dry your skin out too much."
~Mixed
62%Guru Score
"The number one cleanser here in Korea is definitely the Manyo cleansing oil, I use multiple bottles of it and it cleanses so well. The one downside is that compared to the Anua oil the texture is a bit heavier, so if you're new to cleansing oils it can feel too heavy, but if you wear heavy makeup and want something that really works, Manyo is the answer."
Yay
89%Guru Score
"This mochi cleanser is still all over social media, so I bought it from Olive Young Korea to make sure it wasn't fake. It looks kind of fun because it's chewy, but I don't see the point of it. Even though the color doesn't change, I'm giving this one a C. If you're removing that much makeup you need an oil based cleanser anyway, or you have to double cleanse every day and add a foam cleanser, so I just don't like this kind of product when they turn it into a toy."
Nay
62%Guru Score
"This is another globally viral cleansing oil. Similar to the Anua one, it's more oil like, not too heavy, so even if you're a newbie you can still start with it. It has Centella in it. If you're okay with Centella that's totally fine, and for me it was okay."
Yay
76%Guru Score
"This is a low pH cleanser, a lot better to use as a second cleanser because it doesn't drip oil and leaves my skin less tight. It has stronger cleansing power, and after using it my skin feels a lot more breathing. If you're sensitive or more dry mature skin this is a good option. If you want more cleansing power, this is the one that works better."
Yay
79%Guru Score
"This one is now getting super popular in Korea. It's a low pH cleanser too, and compared to the Round Lab one it has less strong cleansing power, meaning it doesn't erase makeup as well, but it's really soft. If you're sensitive or more dry mature skin this is a good option. It's super thick though, so when there's only a little left it's a little annoying to pop it out. If you want something milder, this is the one that works better."
Yay
76%Guru Score
"This one is much more popular in Korea, with more reviews, than the global favorites. It's a bit of a watery oil to me and I feel it doesn't emulsify well, so I always end up using too much pumping and adding more than I'd like. My makeup artist friend who's oily combo loved it, especially paired with a cleansing device for pumping out blackheads, though using just my finger I didn't see that as much myself. Still, it cleanses so well and it's not as heavy as the Manyo one. I'd pick this for dry mature skin, and honestly if you're a newbie to cleansing oil, this one is better."
Yay
70%Guru Score
"I'm a dry skin girl, so this cleansing foam feels too tight on my skin. If you're double cleansing, meaning you'd be using this every single day, I don't think so, that's going to be too much. There are milder Korean cleansing foam alternatives out there that are great too."
Nay
77%Guru Score
"No. This feels so stiff, I honestly thought it froze in the cold. The lather is weak, the texture feels tight when you work it in, and it's mildly alkaline, not crazy stripping but still. If you want real deep cleansing you should be using an oil-based cleanser anyway, so what's the point for me. No."
Nay
57%Guru Score
"The gel texture is very light and doesn't strip your oil too much because it's low acidic, which is a good idea for a morning cleanser. But oh my god, the scent is way too strong, I cannot handle it. The gel texture is nice and light, but what's the point if I can't handle the scent. There are so many better, less scented low acidic foam cleansers now, so there's no reason to use this one."
Nay
61%Guru Score
"I tried this to understand what the purpose of making it this way was. I think they made it as a second cleanser for people who are doing double cleansing, since after the oil you have to use a really mild, gentle cleanser. It's lightweight, but for me it feels like they tried to make it too gentle, so it doesn't really erase that well. Not for me."
Nay
73%Guru Score
"This one is pretty good compared to the other cleansing oils, though nothing about it feels really superb and it's not as light as some others. I do give it extra credit because it's unscented, while some other oils have a bit of scent, so if you're sensitive to fragrance try this one."
Yay
82%Guru Score
"Both the pot and tube versions of this cleanser are bad to me. The texture is unique, rubbery and claylike, but there are tons of reviews saying it flipped people's skin, even non-sensitive skin. If it gets in your eyes it is so painful, honestly it's shockingly bad. With regular use it can damage your skin barrier, so even for oily skin you should only use it on the nose or just finish it off on your body. It's drying with a harsher particle, so save your money."
Nay
58%Guru Score
"I tried this again and I definitely love it because of how it feels rolling on the skin, it's amazing. My oily skin makeup artist friend loves it too, she says she can feel her blackheads melting, so it's amazing for oily combo skin as well. The texture is a nice middle ground, a little heavier than the lightest oils but not as heavy as the richest ones, so it's a good pick if you want something in between."
Yay
74%Guru Score
"Hard pass. If you want to clean your sink, buy this. If you are expecting the slimy TikTok effect you will need to use a ridiculous amount, and seriously, why would you even mix it with toner? If that worked, then just washing your face with toner should give you perfect skin. It was so slippery that I had to rinse for over five minutes, and at that point any cleanser would leave your face squeaky clean anyway. After rinsing, my dry skin felt tight. If you want deep cleansing, melt down your sebum with a cleansing oil instead."
Nay
67%Guru Score
"Koreans don't really care about this brand but it's so hyped on social media, one of my friends even asked if it's from North Korea because of the name, so I think they're targeting people outside Korea. Overall it's pretty good, it emulsifies and erases makeup well, the formula is pretty good, but I hate the scent so much, the ginseng smell. While I'm emulsifying and rinsing it off, for two or three minutes I can still feel that ginseng tang. Why don't they make a no scent version, please, if you're really sensitive about scent, keep that in mind."
~Mixed
72%Guru Score
"I see so many positive reviews for this on Amazon, but it's a gel so it makes too little foam, it doesn't really cleanse that well, it just smells good. This can't really appeal to Koreans. Compared to other brands they do a lot of promotion, but it's pretty expensive, and this brand isn't going so well in Korea. It's a little too expensive and I don't find any good reason to use this."
Nay
80%Guru Score
"This natural cleansing oil has a thick consistency, if you're a cleansing oil newbie you'll feel it's a bit heavy, with a little scent I didn't like that much at first. But it's effective at removing blackheads and all my makeup, and the amazing thing about the Banila Co Clean It Zero is that after you cleanse it off, the skin is still very bouncy and moisturizing. I definitely recommend it for mature, dry skin. Some reviews said it caused too much stimulation on their skin, some people react to the natural ingredients, so keep that in mind."
Yay
68%Guru Score
"This turned out to be really number one for a long time, pretty good, I kind of understand why, it's about twice as expensive as other Olive Young cleansers but it smells really good and relaxing, that's the great thing about Amore products, it smells good with a light bubbly foam. I was surprised that this longtime favorite among the 40 plus crowd was also low alkaline, no wonder it feels gentle, it cleanses so well. The pump doesn't dispense that well, but it's a great gift for your mom if she has mature skin. Between the two, I will just pick this one."
Yay
75%Guru Score
"Papa Recipe has a slightly different texture, with larger powder particles and a hint of purple. The foam is still soft, but just like Suisai, it left my face red. Since it's a newer product, the ingredients seem a bit milder, making it slightly better, but I'd only recommend it for oily or combo skin, and only once a week at most."
~Mixed
70%Guru Score
"This cleansing balm works the same way as their cleansing oil, you apply it to dry hands, rub it in, emulsify, and wash it off, except the oil pumps out easily while the balm needs a spatula to scoop out. It's good because it's really gentle and mild and it cleanses well, but compared to their cleansing oil, the oil melts down blackheads way better."
~Mixed
77%Guru Score
"This is the Bioderma Sensibio H2O Micellar Water, the only product not made in Korea on the bestseller top ten, and it's even 30 percent more expensive than other micellar water from Korean brands. But even super sensitive skin that can't even use a cleansing foam can use this, it's so gentle, and you don't have to wash your face with water afterward, so this one works like a toner too, it's versatile. If you do the double cleanse, this is amazing as the second cleanser."
Yay
96%Guru Score
"I use Mixon cleansing oil. It's lighter than other cleansing oils, so I recommend it to people who are new to using oil cleansers. It's good to use every day because it cleanses well enough to remove full makeup, and it's affordable. It's gentle and leaves my skin smooth. I like the scent, but the scent varies greatly from person to person, so if you're sensitive, please check it for yourself."
Yay
68%Guru Score
Sunscreen22 reviews
"Sunscreen, absolute number one here is Round Lab. Definitely this is I repurchased many many times and recommend many times. And no anybody didn't try it yet, that famous Korean moisturizer feeling sunscreen, please try it out."
Yay
90%Guru Score
"Dr. Jart is a premium BB cream, and I'm actually using this a lot at my classes because compared to all the other BB creams here, it's one of the most moisturizing and it doesn't show up wrinkles that much. If I have a guest coming who's in their fifties or sixties with more pigmentation, I mix in a little foundation, because the color alone looks a little pinkish gray, like sweet potato, which doesn't look that good on my warm skin. But mixed with foundation the coverage goes way higher and the texture is amazing. It's a little pricey, around forty eight dollars, but I think dry mature skin women over fifty should please try it. I've used it so many times, so I'm giving this one an S."
Yay
84%Guru Score
"This is in every single Japanese drugstore. A few years ago this was S tier, but now it's down to an A tier. It's a chemical sunscreen and it will sting your eyes, and as I get older my eyes get even more sensitive, and tons of reviews agree. It's around six bucks and the texture feels exactly like a lightweight lotion. I highly recommend it for dry or mature skin, but oily skin types might feel too greasy. It costs almost double at Olive Young in Korea, so if you're in Japan it's definitely worth picking up."
Yay
86%Guru Score
"If you have oily skin, you're a teenager, live somewhere hot, or hate any greasy feeling, get this one. It's lightweight, cooling, and has almost no residue. It's affordable and performs great. This is an easy S tier."
Yay
92%Guru Score
"This one doesn't have water resistance, and honestly it feels like a sunscreen from 10 years ago, too heavy. I have to rub it in literally seven to ten times, so it's too heavy, too thick. There's no reason to use it when we have a lot better versions now. This goes to C tier."
Nay
77%Guru Score
"This goes to my S tier. It rubs in so fast, one, two, three and it's gone. This is the sunscreen I've been looking for, because I always wear makeup, so the makeup pairing has to be amazing, and even living somewhere tropical and humid, it's still not sticky. It's just so lightweight and easy. This is the ideal sunscreen."
Yay
80%Guru Score
"This one goes to my S tier. It has a little green color, but whenever you apply it, it just disappears. It's a brand new sunscreen that's a lot lighter and easier to absorb than Round Lab and Beauty of Joseon. This new version of sunscreen is one I actually really prefer, so please try it out."
Yay
71%Guru Score
"Skin1004 is part of that popular sunscreen trio, so high quality with a very advanced filter, and nothing about it sucks. It is a chemical sunscreen though, so if you have very sensitive eyes it can sting."
Yay
90%Guru Score
"In Korea, Dalba is actually more popular than the global sunscreen trio, and I recommend it especially for dry mature skin because it's more moisturizing than other products. In winter it's great, but in tropical weather some people will feel a bit greasy, and it feels similar to the Espa sunscreen."
Yay
66%Guru Score
"This one is also really popular on social media, and I'd give it a great rating, but the scent, if you're sensitive about scent, watch out. I even opened a new one because I wondered if it had gone off with time, but even the new ones smell the same and it's kind of strong, stronger than something like Round Lab. The finish is okay before makeup, the texture feels amazing, and I love the pretty packaging, but because of the scent it drops to just a little bit okay."
~Mixed
82%Guru Score
"This one isn't as greasy as the other sunstick, it has a great texture, is so easy to use, and it's a little bigger than the usual small sunsticks. So, I love it. One of my close friends went to Rome after getting laser hair removal and didn't want any pigmentation to come out, so she reapplied this a lot and got no tan at all. I believe it works, so try it out."
Yay
92%Guru Score
"Luna's concealer does have a lighter shade than the Sam, but unless you're using it strictly as a highlighter, you really don't need it. When I compared the color payoff and firmness to the Sam, they weren't that different, but the Sam blends better overall."
Nay
71%Guru Score
"This one isn't as popular outside of Korea, but here it's very affordable. Compared to the other one, the texture also feels really watery, like an easy moisturizer, so if you like that kind of texture, you can also try this."
Yay
79%Guru Score
"The Hera Black Cushion is definitely number one. Compared to other cushions, it has more serum and more powder in it, so for my dry mature skin it doesn't create much oil, it gives more coverage, and it looks more matte. If you're looking for a good quality matte cushion you can try it, but for women over forty with dry mature skin this is definitely the one, especially in the humid Korean summer when people want more coverage and something that sets well."
Yay
85%Guru Score
"Anua made this sunscreen with a zero white cast claim, and on TikTok they apply a lot on the face and it's still okay. I tried a lot of it out and yeah, no white cast, but the point is sunscreen is oil, so even for me it was too oily and I couldn't even do makeup over it. If you have oily skin in tropical weather I don't think you'll like it, but in Korean winter, if you have dry mature skin, you'll like this, and it's kind of cute and small. It's a chemical sunscreen though, so some people can react if they're allergic or sensitive. I would say it's okay, but I'm not going to repurchase it, because whatever I pick, other sunscreens are like this, so there's no reason to pick this one particularly."
~Mixed
74%Guru Score
"The viral sunstick from Abib isn't that popular here in Korea, but this is amazing, they did a great job making the curved version, it's not bad at all, still curved and very soft. It's more oily than AHC, so if you have oily combo skin you might find it too greasy and want to stick with AHC, but if you have dry mature skin you will love this one."
Yay
89%Guru Score
"This is literally called Premium Beauty Balm and it's made for normal to dry skin. I got the shade fair light pink, it's a gray color so it did look slightly dark on me at first, but the texture is so soft, it smooths over pores and even under the eyes, and it didn't get cakey or heavy. I used it on clients over 50 during class and they loved it, super natural, super flattering. If you've got dry skin and you're in your 50s or beyond, this one's a winner, hydrating, smoothing, and good coverage. But it definitely got darker over time, the difference between the fridge swatch and the one I applied earlier is totally obvious. If you don't have much to cover, I'd recommend mixing it with a foundation to lighten it up a bit, it gives you that same smooth texture but the shade won't surprise you later."
~Mixed
77%Guru Score
"I bought this sunspray to compare it with a Korean sunspray, and between the two, Japan wins. You have to be careful, you can't spray it directly onto your face, you put it on your hands first and then apply it. It feels almost like water, so light and cooling, not sticky at all, great if you live somewhere tropical, and you can even use it on a baby's body. I'll keep this one for summer."
Yay
78%Guru Score
"These days I'm using Numbuzin the most, it feels moisturizing pretty well, and it's just amazing before makeup too."
Yay
88%Guru Score
"Isntree says this is for dry skin. It absorbs into the skin immediately, and like the name says it's a gel, so it's not sticky at all, and the shine doesn't last long. It's great for dry skin to use in all four seasons, no problem even under makeup, and it contains hyaluronic acid so it feels much more moisturizing."
Yay
84%Guru Score
"It's kind of ironic, I said their sunscreen is amazing, but the sunstick isn't really. It's made for oily skin, it's their matte sunstick, and you can't really feel it on your skin, but if you have dry skin it feels like you're rubbing hard soap on your face. You can use the sunstick for touchups, like at the mountain, but I don't think a sunstick can replace a classic sunscreen. It's easy to carry around and the packaging is kind of cute with no scent, but I don't think it's worth it."
Nay
72%Guru Score
"The last one is the Tocobo sunstick, the blue one. Its texture is in the middle of the first two products, but the finish is matte, softer when applied than Beauty of Joseon's. It's recommended for oily and combo skin, for dry skin it's a bit dry to apply to the face. A sunstick like this works really well for touch ups, it's so easy, you can put it everywhere, even on short sleeves on the body."
Yay
75%Guru Score
Mists & Essences20 reviews
"This is my holy grail milky toner. And I have a really sensitive skin makeup artist friend, she's so picky. Whenever we got her skin tested, like the 100 is like the full score, her sensitivity was like 96 score, so like super sensitive, but this is her holy grail. Layering two or three times, totally fine."
Yay
78%Guru Score
"I got so many DMs about Rhode's milky toner. Between the three milky toners I tried, this one is the ace, and if I only had to buy one it would be this one. It's pretty moisturizing, but compared to Korean milky toners it feels more like a thick serum, so I think it's better for dry mature skin. It's a toner though, so it can't replace your serum. Overall it's a good try and worth buying, especially in the smaller size."
Yay
77%Guru Score
"I love a lot of the products from VT PDRN because they make it plant based, so if you care about that you can try it out. Their serum is highly recommended for dry mature skin. One thing I really like is that it's a pumping type, I like that it's small."
Yay
76%Guru Score
"A normal foam cleanser like SKIN1004 is a lot more affordable, so that is what I would buy instead of paying up for the trendy whipped cleanser and mask products."
Yay
74%Guru Score
"This is a black rice barrier essence and it's basically a lotion. If you have oily or combo skin, skip it, because oils are right at the top of the ingredient list, so it ends up feeling shiny, heavy, and kind of suffocating. If you have dry or mature skin, I'll skip it too, the absorption is just too slow. I tested it side by side with Torriden and VT PDRN, and those absorb quickly and feel comfortable, but this one just sits there, your skin looks oily on the surface but still feels dry underneath, like a film. I think it's trending on Reddit because the fermented ingredients like galactomyces, bifida, and aspergillus cause extreme reactions, some people get glow and some people break out. I didn't break out, but I'm still skipping it. The texture and results just aren't worth it. Save your money, go for Torriden or Numbuzin Number 9 instead."
Nay
87%Guru Score
"The Dr. Althea mist is called a cream mist, but it's actually pretty light. It works for most skin types, but there's nothing special about it, and it's not something I'd recommend. If you have dry or mature skin, go with an extra cream mist instead, since the formula is closer to your skin's natural lipids and gives a better protective layer."
Nay
64%Guru Score
"This is between so and not really but I'll put it at so. Anybody with a similar skin type to mine, dry, mature, sensitive, or a woman over 40, this won't be your favorite because it just felt like fancy water. I tested it on my face and couldn't feel anything else, so I tried it again on my hands and as time goes by nothing changes. But there's definitely a lot of centella in here, so anybody who works well with centella, please try it, it can be holy grail. They named it an ample but it just feels like water, the texture is like a toner, so you could use it as a first step instead of a toner."
~Mixed
82%Guru Score
"This one was very impressive. My only minus is it comes in capsules which make it messy, whenever you rub it it smears quickly. I didn't see any brightening from it, but the hydration level was pretty impressive, I think because of the capsules. After you apply it, it becomes a little tacky, which is great when you're going to do makeup because it stays so well, it can work as a makeup primer too. If you have dry, mature skin and you're looking for a serum or ample from this brand, this would be my pretty good pick. It was my little hidden gem."
Yay
76%Guru Score
"VT, the newer one with PDRN, is a lot harder on bare skin, it can feel like rubbing a solid soap bar. But it's great for oily or combo skin with dry patches, and the longer stick is perfect for the neck. Over makeup though, nope, too hard, it's wax based. If you haven't tried it out, you can still try it out."
~Mixed
75%Guru Score
"It's not a bad product, I picked this one because even though it has an earthy mugwort scent, it doesn't matter because it feels so cool on the skin. I can feel my skin loves it so much. They're doing an amazing job."
Yay
70%Guru Score
"This one is made for lifting and anti-aging, and I was surprised how moisturizing it is. But I just don't recommend it for oily combo skin, it's too heavy."
~Mixed
83%Guru Score
"This is only for dry, mature skin, not for oily combo skin, because it's a cream mist that feels pretty heavy, like something sealing on your skin, a little oily layer. But you can apply it whenever you feel dry and it's great, it's different from just a watery mist, and it has a lot of ceramide inside. I think it's worth the money."
Yay
81%Guru Score
"If you want something a little stronger this one fixes your makeup stronger, it's more like a smooth spray, but it's another really tiny size."
~Mixed
82%Guru Score
"People really compare this one to Torriden, and internationally people know Torriden more, but whenever I see Korean beauty YouTubers, and myself, I love this one a lot better. Both are hyaluronic acid, but the texture is totally different, this one feels like a thicker serum. I use only one drop, never four or five layers, and it gives a hydration plumping effect. If your skin is dehydrated inside, this is going to be amazing."
Yay
84%Guru Score
"This is named as an essence, but the instructions say to use it right after cleansing, so it's really just like a toner, cosmetic companies can name things however they want. It's really milky and heavy. The scent wasn't that strong. The downside is you have to shake it every time before you use it, and the glass bottle is heavy, it's also quite expensive. The description suggests layering it once for oily skin, twice for normal skin, and three times for dry skin, but for oily skin it already feels too heavy. Despite its thick texture, the moisturizing power isn't as great as expected. I don't think I'll be using it often."
Nay
77%Guru Score
"This is a watery toner with a ginseng scent. Why did they put the ginseng scent in it? I use it every single day. For somebody like me who doesn't like a strong scent, it's a bit irritating. I don't need it."
Nay
68%Guru Score
"I would repurchase this, it just looks like a soothing watery serum, but you can actually use it to exfoliate without irritation. Anybody with thin, sensitive, dry skin who can't normally exfoliate can try this, it only has four ingredients and they're all fermented, they don't even add water. Of course you could just use a normal serum, but I find it works so well, your skin texture becomes so much smoother after you try it, believe me. It's very popular and kind of worth the hype, the lactic acid in it is okay for all ages and skin types, not that irritating, and it's affordable. I wouldn't say I can't live without it, but I reach for it very often. If your skin is dry you do have to seal it with a moisturizer or cream, because the serum alone isn't enough."
Yay
75%Guru Score
"This is popular, it's number one everywhere at the drugstore, but I'm not really a fan of hyperpigmentation products in general because I can't really see the effect. I bought the classic version, it comes in a tube but it's a liquid, and it's too oily. It's not for hydration, it's just for hyperpigmentation, and I don't like the texture, it feels like more of a facial oil, so it wasn't pleasant for me, and you need to put a cream on afterward. I ended up only using it a few times. For me, not really."
Nay
76%Guru Score
"I bought this because of way too much advertising, Olive Young had a buy one get two more event, I've never seen such marketing before. According to the ingredients it has moisturizing, brightening, wrinkle improvement, and pore care PHA, but I don't see any difference in my pores. It has a bit of a thick texture but it goes into the skin and dries too quickly. If you have really oily skin you can get this, but otherwise not really."
~Mixed
80%Guru Score
"I would say this is the number one Estra product. Though it is named as a hydro essence, you can think of it just like a milky toner or serum. If you are oily, combo skin but dehydrated, please please please try this. For your type of skin, you can layer this two or three times on your skin and your skin loves it. Everyone knows Estra has amazing ingredients, but I feel like their cream and lotion are already heavy to layer, but this is great. They released a new toner, but I think nothing beats this. So this is like number one, number one, number one."
Yay
86%Guru Score
Other16 reviews
"I'm not a huge fan of the name because it felt like too much, customers will expect this but nothing's going to make your pores small, so not really, maybe laser but it just comes back. It's not a simple way, it just felt like what's the difference. The texture is very watery so you could use it as an everyday serum, but if I use this one I'm going to use another serum after because it just goes away too quickly. This one, I don't see any point, just cute, Tiktok style pretty, that's it."
Nay
70%Guru Score
"This is actually the most sold cushion foundation last year in Korea, out of about three thousand cushions in the Korean market, so being number one means a lot. Whether you are dry skin, mature skin, or oily skin, even if you have no skill at all you can still use it, the coverage is pretty good and buildable. One downside compared to other Korean foundations is if you are fairer than me the color is not that bright, it runs a little more yellowish and grayish, so it is great if you have pigmentation and redness you want to cover. I highly recommend it to women over forty, it is pretty moisturizing but still gives good coverage. I would say it is definitely worth the hype, though personally I do not use this cushion that much on my own skin because I do not need this much coverage for everyday."
Yay
78%Guru Score
"As a lazy person I feel like it's too much work to open this, but it's still a lot better than the Milk one and it's a well made product because they have more colors. You can get the color to look pretty close to how it's applied, so between the two this one wins."
~Mixed
78%Guru Score
"This is super popular all over TikTok, it looks like a mist but it's actually a Hand Sanitizer. The watermelon scent is a little strong but I can bear it, and it's not sticky which is good. I'm not going to repurchase it myself, but if you're looking for an affordable present for someone who loves beauty, why not."
~Mixed
66%Guru Score
"I finished a whole bottle of this one, in the second class too. When it comes to propolis you'd think of a strong scent, but this doesn't have one, so it goes down well. It also feels like something between a serum and a lotion, so it gives good hydration. If you have normal skin I'd give it a pretty good rating, this one is not that bad."
Yay
75%Guru Score
"Jay really cares about getting good value for her money, so it was surprising that she ranked the most expensive one, this Rejuran, as her top pick, she'd actually been recommending it even before it went viral. When applying it, it feels like a basic ampoule at first, but she swears she could feel her skin texture improving, though she mentioned a friend of hers in her twenties broke out from it, maybe it was too rich for younger skin. For me, I gave it a fair shot, but honestly I didn't feel the results were worth the price, so it's a pass for me."
~Mixed
71%Guru Score
"With cleansing devices like Clarisonic, you end up cleansing every single day and it's usually too much. If you use a cleansing oil or cleansing balm instead, you can still melt down blackheads. In my twenties I used devices like this a lot because you don't really think about your skin barrier yet, you just want the quick easy way, but I think cleansing devices were a lot more popular back then."
Nay
50%Guru Score
"This one is less popular but it's my favorite. Some people say the curler is too expensive, but I think it's worth the money, all the makeup artists use it. Using this curler takes a lot of strength and a little more skill, so I highly recommend using the better one, it gives a really good curl."
Yay
84%Guru Score
"Medicube is the global number one toner pad. It has an embossed AHA and PHA exfoliating side and a flat side, the manual says to wipe with the embossed side then go over it again with the flat side, but there isn't enough toner on it so I have to wipe really gently to not break my skin barrier. Don't use it every day, use it once or twice a week. Honestly this doesn't do anything for me, I would rather use a serum that actually helps my pores. People expect too much from a toner pad but it doesn't actually minimize your pores, it just helps a little bit. If you have oily or combo skin you can try it out, but it's not my style."
Nay
55%Guru Score
"The Skin Food carrot pads look like a waffle, the pads are thick, super wet and large, so you'd better separate them before use. I ended up using Skin Food a lot more than the other one and I like it much better because there's a lot more liquid, so whenever I wipe it out it feels the least friction. But some people react to this too, so if you have sensitive skin don't leave it on for like 15 minutes, just wipe it, pat it in, and dry your hair. My first pick for after the shower is going to be the Skin Food pad, I pat it on before I dry my hair and my skin becomes way more hydrated."
Yay
86%Guru Score
"Romand is always at the high ranking at Olive Young because it's very affordable, not even a dollar, and it comes in so many colors. It's easy to apply since it's a glowing lip tint. The number one shade is Bare Grape, though that's actually a cooler tone. The most popular Romand color outside Korea is a brownish warm shade called Doy. I put on Bare Grape but I wouldn't recommend that one, the glow just doesn't show up well on me, so I'd go with a warm tone instead, though a cool tone still works pretty well if you don't know what to pick. If your skin is like mine, try Doy, or if you want something cooler, try Grape."
Yay
80%Guru Score
"They have three shades but overall the shades are all fair, I picked the medium color and I think this is the best one because the darkest color is a bit orangey. It's almost no coverage, recommended for people with fair skin, it's easy to apply and touch up. But the formulation is unstable, when it's stored at room temperature the foundation separates from the oil layer so you can't use it anymore, I'd recommend using it as a backup rather than your main one. In summer when the humidity hits 80% it feels too oily even for dry skin, it's better to use concealer around the T-zone to make it last longer, but if you have very dry skin all these cushions will feel matte to you, so try this one."
~Mixed
70%Guru Score
"I chose this one because I saw it on TikTok and the sales are high on Amazon, it released back in 2018 and it's no longer sold in Korea so I had to buy it online. The coverage is high and it's very affordable, but the color is too yellow, it's recommended for oily combo skin in summer, the color runs darker than other Korean brands and a bit orange. Even though it's very affordable, cushions have evolved so much in the last six years that I can't find a reason to use this one, and its persistency is too low for me, I'd pass on this one."
Nay
69%Guru Score
"I've been asked about beauty devices, especially the Medicube ones. I tried it and it's not worth the money, so I just resold it. I think you don't really need it, and actually if your skin is more sensitive, more mature, or more dry, using it can make things even worse. Using a device like that every day for a couple of months isn't as effective as going to a dermatologist and getting something done, so I don't think it's worth that much."
Nay
66%Guru Score
"You saturate a cotton pad with this and leave it on the area you want to target for 10 to 15 minutes, then gently slide it with a cotton swab and rinse with water. It does an excellent job at removing stubborn nose filaments and cleaning them around my T-zone. I did it on my forehead, chin, and nose, but if you're dry or combo skin, try just the T-zone. You'll use this up really quickly, but they run promotions on it, and I think if you care about your pores this works much better."
Yay
84%Guru Score
"This is the Anua Heartleaf pad. A long time ago I finished one but never bought it again because I didn't like it, and this time I bought it again for this review and again I didn't like it at all. It doesn't have enough serum in the pad, and whenever I used the toner pad it started to get dry after you open it. Heartleaf is supposed to help soothe your skin but I can't feel that because there isn't enough serum, so it's not even moisturizing. It says it removes dead skin cells, so it's only recommended once or twice a week."
Nay
52%Guru Score
Foundation14 reviews
"This foundation goes to my S tier, it's amazing. It comes in so many different shades, I wear shade 21 in Korean colors and it's a fair cool color that fits me so well. It's totally okay for all skin types, it just sets so well, and the coverage is pretty good. I apply it with the Picasso spatula and it's amazing."
Yay
82%Guru Score
"This is the classic Missha BB cream, and I tested twelve BB creams total, but nothing can beat Missha, it's just amazing. If I think about the price and the quality and the texture, it's just great, so this one goes to S. It gives more coverage and works well for oily combo skin, though it's a bit too liquidy to apply easily with my fingers, so I think it's better applied with a sponge. If you've never tried a BB cream before and want to start, please try this classic Missha BB cream, you won't regret it."
Yay
82%Guru Score
"Purito is very affordable, so I really wanted to like it, but this one goes to my C. When I swatched it on my skin it looked great at first, but as time went by it looked ashy on me, and the texture is a bit dry so I could see too much lines on my skin. I don't recommend it for dry mature skin, it's going to be terrible. At least for my Asian skin tone, I think this would be my C."
Nay
67%Guru Score
"This one did a great job, so I was going to give it an S, but I'm giving it an A because of the price, it's too expensive. They have a clear color and a nude color, but I recommend the nude color more because the clear color looks a little pinky, so in terms of covering blemishes this color works better. The coverage and texture are just like a classic gray BB Cream, everything about it is amazing, but it doesn't go to S because it's just expensive."
Yay
88%Guru Score
"The Tirtir red cushion is what tourists still ask me about most, but I never recommend it for dry mature skin because even though it's a cushion it feels too heavy and too cakey. I think that's why it's so popular in humid Japan, it's thick and heavy, and it doesn't feel that popular in Korea because it feels too old fashioned and makes for too heavy, thick makeup."
Nay
55%Guru Score
"Estee Lauder Double Wear was so impressive, this reformulated version is amazing. It's like a holy grail for people with oily skin, it's super long lasting, and it's still the number one foundation in Korean duty free. I wasn't a fan of the original Double Wear because the color wasn't flattering for Korean skin tones, but this reformulated version is a good choice if you're dry, mature skin and over forty, or if you want a matte foundation for summer. It applies so lightweight, it sets on the skin like a light foundation with setting powder on top, and it barely oxidizes, I love that. But even though I did all my skin prep, right after applying it my pores looked so much worse, I've never seen my pores look that big, it felt like a thick, old fashioned foundation that shows every pore up close. Even so, this is my pick along with Dior matte, the staying power is unreal."
Yay
75%Guru Score
"Dior's Skin Glow foundation, at first pump I was so surprised because it looked more glowy, and since I'm team glow I said if I had to pick one I'd pick this baby. But overall beauty reviews are a lot more positive on the matte version, and honestly they named this one glow but it's actually not that glowy. In the oxidation test it barely darkened, but the wear test told the real story, eight hours later after a full day it completely melted off on the glow side, it creased around my eyes almost as much as the matte one, and that pretty glow from the start was just gone. It isn't even glowy, it's lying to your face. If it looks like that on normal skin before summer even starts, oily and combo skin should just run from this one, it was one of my worst picks along with Nars."
Nay
68%Guru Score
"This is my second bottle, which means a lot because I use so many different products, usually cushions, but I love this one so much. I always recommend it to my students because compared to other glow foundations it has a lot more coverage, this actually feels like a foundation instead of a tinted moisturizer. It's semi matte, so as time goes by it settles down instead of making the pores shiny, which makes it feel like a more universal, amazing, well made foundation. I will definitely repurchase it."
Yay
75%Guru Score
"I got the sample shade R02, which looked a bit orangey and reddish when we swatched it and didn't seem very glowy on the skin. But I was so surprised once I put it on my face, it's pretty moisturizing, similar to how moisturizing the Armani one felt. It's a French brand with more shade options, so it's definitely worth trying, and the coverage works better than the Armani one."
Yay
70%Guru Score
"This one is also really popular, and it's positioned for slightly more dry, mature skin since their Double Wear is the one for oily skin. It claims a little more coverage, but on my skin I actually got better coverage from the other foundation I compared it to. I think this formula feels less recently evolved than some of the newer glow foundations, so between the two it wasn't my pick."
Nay
63%Guru Score
"If you live somewhere tropical and humid and want something more long lasting, or you have oily, acne prone skin, this is the one to go for, since it's targeting more for oily combo skin. I can feel more powder in it too."
Yay
79%Guru Score
"This comes in three colors but the textures are totally different: the white one is runny like a watery sunscreen and gives a white cast that doesn't adjust to your skin tone at all, the middle shade is the thickest, and the darkest is somewhere in between. You're supposed to mix them to get your shade, which is kind of fun, and it's made with green tea water instead of regular water so it sounds fancy and lightweight, but on dry skin it's too dry. It comes in a pretty glass bottle which looks luxurious but it's heavy and it's thirty bucks a pop. The middle shade leans more like a foundation tone, so unless you're super lucky with your skin tone you'll probably need two tubes just to get a decent match, and that's already sixty bucks for a BB Cream. If you've got oily or combo skin, or you hate glowy finishes, you might like this, but if you have dry skin, skip it."
~Mixed
73%Guru Score
"The Parnell serum cushion is actually pretty heavy when you tap it on, and combined with the puff it feels dry instantly. I don't recommend it for dry mature skin, this is for nobody, and for oily combo skin it doesn't give you that coverage either, it's a struggle to blend. Parnell did a good job making so many shades and the cushion itself is lightweight, but I don't think it's a good cushion."
Nay
71%Guru Score
"I use the Clio Kill Cover Mesh Glow Cushion pretty much all seasons, for people in their 30s and 40s, and even moms in their 60s with mature skin love it too. It's great for the price, but Clio only has three shades, which is a shame because the colors are so limited."
Yay
66%Guru Score
Masks & Peels13 reviews
"Everyone's buying the Biodance collagen mask and wearing it overnight for more than three hours, but I don't think it actually works that way. You put in that much effort and time, but the glow effect is so short term, and during those three hours your skin gets itchy and feels too stuffy. You can try it for fun, but I don't recommend it to my guests."
Nay
75%Guru Score
"This Peel Shot is all over TikTok and it's overhyped. It's just a gum exfoliator, when it rolls that's mostly the product clumping with your dead skin. Yes, your skin feels smoother, but for dry skin it can strip your barrier. It was too harsh for me, I tried it and my skin ended up stinking so bad. Between this and the other peeling product I don't want to pick either one, I'll pass on this."
Nay
54%Guru Score
"One of my friends recommended I try this sheet mask, she has oily skin, so our favorites are different, but even on my dry winter skin the moisture from this one lasts. They said there's a whole bottle of serum inside, so you get a lot, enough for your face, body, anywhere. I recommend it."
Yay
83%Guru Score
"Great. This one wins on convenience, no mess, no brush, no effort. It doesn't shrink pores, but compared to just a cleanser it's definitely deeper cleansing, huge points for being easy. On dry skin, using it on the full face is too tight, stick to the T-zone only. The brand says up to 10 to 15 minutes, but I'd say don't go past five. It's best for oily combo skin, once a week, not treatment skincare, just maintenance."
Yay
81%Guru Score
"This one has no scent, so if you're sensitive to that it's great, but I don't know why it's so popular, it feels very safe, that's it, and I don't think I'm going to repurchase it. It's pretty rough as a scrub, so if you have dry mature skin like me it's way too much overexfoliating. It also comes in a jar which is hard to dig into, and the rose scent is too strong for me."
Nay
66%Guru Score
"I'm not a huge fan of the collagen gel mask, but I love their regular Sheet Mask because it's not even a dollar and it works so effectively. Whoever you give it to as a present, it's amazing."
Yay
77%Guru Score
"This is one of my holy grails for winter, the I'm From Honey Mask, though it's a bit more hassle since you put it on with a spatula, leave it for an hour, and then wash it off. It smells like real honey. They recently changed the bottle to a tube and made it a little cheaper, so it's even better now."
Yay
86%Guru Score
"I use so many bottles of the I'm From Mugwort Mask because it makes your skin cool down, and you only need to leave it on for five to ten minutes. The honey mask takes longer, so if you have more time you can try that, but the mugwort mask works well too."
Yay
77%Guru Score
"This overnight collagen mask is my least favorite product of everything I'm covering today. It's a small amount for the price, and it looks amazing on the skin the moment you put it on, but it's very uncomfortable while you're wearing it because you have to leave it on the whole night. There's too much stimulus on the skin and the texture is runny, so if you don't have a brush you can't even apply it properly. On top of that, the hydration is nothing more than what you'd get from a normal serum. Save your money."
Nay
64%Guru Score
"This was the strongest and most drying of the three viral pore tightening mud masks I tested. It works fast, three to five minutes, and comes with a convenient tube and spatula. But as soon as I put it on I felt so dry, it hardens so quickly and excessively that you can see all the pores and feel it sticking hard to the skin, way too much stimulation. After washing it off my skin felt tight and dry. It does have AHA and BHA which helps a little, but that is a really small advantage compared to the downsides."
Nay
71%Guru Score
"Beauty of Joseon has a red bean mask and a rice mask, but I like the rice one better because it's a much newer version, they upgraded it so it's smoother and easier to apply. After I wash it off I can definitely feel it's refreshing, the smell is kind of okay, and it's affordable. It's Korea's number one wash off mask, always on the Olive Young ranking, especially when the weather gets colder."
Yay
97%Guru Score
"It was hard to find a good product from this line. I don't see any good thing about it, it's just like a normal serum, it doesn't make that much difference."
Nay
68%Guru Score
"This one smells totally different from what I expected, kind of like an old cucumber, and I just don't like the scent, a lot of other people mention that too. It clumps up so you have to add it little by little, and it's thicker so it's better to spread with your fingers instead of a spatula. After ten minutes it hardened and my skin became too dry, the texture is heavy but it doesn't have much effect on my pores, so if you want to actually clean your pores I'd recommend a different product instead."
Nay
75%Guru Score
Lip12 reviews
"Just rather use a Laneige Lip Sleeping Mask. That one a lot better."
Yay
73%Guru Score
"Torriden lip essence. It makes me so pissed whenever I see this number one at Olive Young. Just rather use a Laneige lip sleeping mask. That one is a lot better."
Nay
82%Guru Score
"Summer Fridays is definitely pretty good, worth it. You can try one, but I just don't want to buy any more colors of it. One good point about this one is that it's a little larger than I thought, so it feels more affordable."
Yay
75%Guru Score
"This Tower 28 one in the color Pistachio, I bought last year and it's my friend's holy grail, she bought it for me. It's great, it's great, but because of the scent I like a couple of the other ones better. So this one is still an A, not quite up to S, but it's a very pretty toned down pink color on my base."
Yay
78%Guru Score
"The most viral one is Rhode. I bought this because I already have so many transparent lip balms and I'm done with that, I wanted a little more deep color, so I got it in the salted caramel color, but it still looked like no color on me. I love the packaging though, you can put it in your phone case, so trendy, I love it as a Pinterest girl. I wanted to give it an S but the color payoff was a lot less than I expected, though it's very very moisturizing, so I'm going to give it an A."
Yay
74%Guru Score
"If you want something portable, grab the Laneige glow balm. It's more hydrating than chapstick, and the tint is sheer, not bold."
Yay
75%Guru Score
"The YSL lip oil was also my holy grail this year. They have a warm color and a cool color, the cool one is a little purple and shiny, it's great, and the packaging is pretty."
Yay
87%Guru Score
"This is basically just a classic lip balm, like a chapstick. Compared to Torriden or other similar lip balms, I feel Bioderma is more long lasting. But if your lips are really dry, even bleeding, this doesn't work well enough, you'd have to reapply constantly, which is too much hassle."
~Mixed
65%Guru Score
"This is a famous Romand gloss in a little pinky color. Romand is so popular, and a lot of K-pop makeup artists use it, which means it's really good quality. This color is a lot more pinky and I love it so much. It's a little lip gloss, not 100 percent non-sticky but very wearable, so tiny but so cute, worth it. I prefer a gloss with actual color rather than something too transparent, so I like this one a lot better, I love it so much, I'm going to use it the entire winter."
Yay
86%Guru Score
"I didn't really love Laneige, because I tried other stuff like Vaseline and it wasn't as good, but nothing beats this, because it has to be long lasting and moisturizing, especially in the winter. Even Vaseline dries out too quickly, so that's why I'm using this all the time. The texture is very much like syrup, it looks just like pancake syrup, and the funny thing is it's not sticky, but it's moisturizing pretty well. It's definitely a well made product, and you can also use it as a top coat. Anybody who really loves the Laneige lip sleeping mask, I think Abib will work pretty good too, and it's really moisturizing."
Yay
73%Guru Score
"I was not excited when they launched the glow version. The texture is jelly like but has a coated surface, so you have to press down hard to get any product, and using your fingertips is no good, a silicone brush works better. You need about seven layers to see any color, it is way too sheer, feels like an overpriced lip gloss. It is also super sticky, so I would not even try using it on the cheeks. Just use whatever lip gloss you already have, skip this one."
Nay
64%Guru Score
"This is a viral lip product from CNP, a squeeze tube so it only comes out a little at a time, pretty hygienic, you just take out the amount you'll use. CNP is very popular for their propolis, so they put that ingredient in this too. The texture is pretty thick, the hydration doesn't last long, and it smells a little like sweet honey, I don't like that. It's not worth the hype."
Nay
77%Guru Score
Eye Care11 reviews
"AHC is very popular in Korea through home shopping because they named it as an eye cream for face. So it feels like, wow, it's a good value for the money, because it's pretty affordable. You can use it whole face. However, if you're looking for the high moisturizing eye cream, AHC I feel it's not enough."
~Mixed
81%Guru Score
"This eye cream is still very popular, and I'd give it a great rating. One thing I can't really handle is the scent, it smells the same as the Pakchoju retinol line, kind of like trash, so it's a little painful when you apply it near your eyes. But I still give it a good grade because they made the texture really good, it's not too heavy, so it won't give you milia or make you too oily even if you're young or oily combo. It's very easy to use, and it's fine for pregnant women or anyone too sensitive to retinol, since the Pakchoju version can be a good replacement. That doesn't mean it's great for everybody though, some people do break out from it, so keep that in mind. Otherwise it has an easy pumping type, it's great before makeup and at night time too, and it's an affordable, great way to start using eye cream."
Yay
64%Guru Score
"Compared to the other eye cream I'll give this one the better point, because Beauty of Joseon's has retinol and is very lightweight. If you're worried about milia, or you're in your early twenties just starting to use eye cream, this is going to be an amazing, great, and affordable option."
Yay
95%Guru Score
"It's okay, it's pretty okay to buy. I prefer the version without the little device that the global market sells because that's annoying. If you're too afraid of retinol, bakuchiol can be a good replacement, and it's pretty hydrating, not too heavy but not too light either, right in the middle. I love the packaging because it's easy to use. Overall it's okay, an easy, affordable eye cream to start with in your early 20s to 30s, great for all skin types. But keep in mind, I don't know if this is their best version, the smell is not good, sometimes when I put it around my smile line it smells so bad. The quality is okay though."
~Mixed
75%Guru Score
"This is the Mary and May eye cream. Compared to K-Secret, which is very easy to apply, Mary and May tends to sit on top of the skin, so you have to tap it in for proper absorption. It contains tranexamic acid and glutathione for dark circle brightening, but I didn't see much effect. It's meant for AM use, but the texture isn't great, so I don't reach for it often. I'd rank it B tier."
~Mixed
76%Guru Score
"This is the Numbuzin eye cream. It was all over social media and I had a lot of difficulty opening the packaging at first, so many people ended up just prying it open, but once it's open you can just press it, so it's not that much of a problem. After testing it and using it continuously, I think this line works pretty great. I felt like an eye cream has to actually work like an eye cream, if it's too light, like Beauty of Joseon, why even use it, it dries too quickly. This one works like a proper eye cream and it contains 50 different peptides, which definitely helps slow aging. I'd put this in S tier. However, if you have oily combo skin and live in tropical weather, even young skin can find this one a bit heavy."
Yay
84%Guru Score
"This is the K-Secret eye cream. It has soy bean and fermented bean extract and some retinal in it, but I didn't feel it was that spicy. The texture is pretty thick, thicker than a classic eye cream, but it spreads so well and I feel really comfortable using it, it reminds me of my favorite eye cream from Sana, an affordable Japanese brand. I also like the packaging because you can apply it more precisely, it's easy to apply, so I'm giving this an A tier."
Yay
85%Guru Score
"Between the three roller eye creams, Axis-Y is my favorite. These are more like a light eye gel than a classic eye cream, so I don't think I'm actually going to use it myself, maybe just for fun. But if you have dry, mature skin and care about wrinkles and want a good level of moisture, this isn't for you."
~Mixed
81%Guru Score
"This is my worst pick, the Belif eye balm. I know Belif makes amazing moisturizers and balms, but I don't think this works the way they intended. It has a roller which feels really cooling, like a really good puffy eye massage, especially in summer, but that's about it. I think they were trying to make it work a certain way and I think they failed. Belif isn't cheap either, so save your money on this one, no."
Nay
53%Guru Score
"This is the Torriden collagen eye cream, the pink line, a little more high moisturizing than their blue line. I'd put this around B tier. If you want something lighter I'd go with the Axis-Y roller instead, or if you want something heavier, the Numbuzin. I don't think I'm going to recommend it myself, but one of my fellow makeup artist friends picked this as one of her favorites because she said she could recommend it to almost anyone and it works well under makeup before you apply makeup. So we picked it for different reasons and landed on different tiers for it."
~Mixed
78%Guru Score
"I picked up the Abib eye patch and did a half and half test with Mixon. These patches are perfect, cooling, barely noticeable, and super convenient on the go. They're best for dry or mature skin, so finish your full skincare routine first, because just toner alone will get too dry after twenty minutes. Abib is thinner, longer, and embossed compared to Mixon. The downside is there's not enough serum in it, so it doesn't do much, and my under eyes stayed super dry, so I'd stick with an eye cream instead."
~Mixed
79%Guru Score
Blush & Bronzer9 reviews
"This was a new find at Sephora, and it's sold out everywhere so this was the only color I could get online, but I loved it. If you put it on directly it's more pigmented, but if you dab it on the color works so well. It's also totally fine to use as a base eyeshadow, it looks a lot more purplish that way, but it actually covers the grayness of the veins under my eyes. Please try it out. It feels like a bit too much of a celebrity brand vibe, but it's worth it, really good."
Yay
76%Guru Score
"This one is so cute, and compared to the others it feels a lot more oily and creamy, but definitely less pigmented. My friend Sally, who has oily combo skin, said this texture won't be long lasting for oily combo girls since it can melt with your own oil, so keep that in mind. I picked the color online and it was an amazing success, the Beverly Hills color is so pretty, and I think it works for all skin types, cool tone or warm tone. It does take a little technique though, since it's not as pigmented as other products so you can end up removing your base if you're not careful, though I never do it that way myself. This one is pretty good."
Yay
84%Guru Score
"A lot of my makeup artist friends bought this highlighter and mine broke, then my friend bought me another one and that broke too, which was heartbreaking, so I'd recommend buying it in an actual store so you can see it in person first. This goes to my S tier though, I think it's worth it. Western brands usually excel at highlighter, and on tan or brown skin it looks even more beautiful than on fair skin. We can't find this kind of affordable, beautiful highlighter elsewhere. I love putting it all over, and for Korean makeup I use it under the eye for aegyo sal, where it works amazing. If you want an aegyo sal eyeshadow at the same time, this one's great, worth it."
Yay
89%Guru Score
"This duo blush is a cream and powder combo, and applying it the way Patrick Ta suggests, powder first then tapping the cream on top, ended up way too pigmented, just a little too much for my skin tone. The cream formula is something Korean brands already have tons of similar versions of. I'd give it a B to C. Some people will need it if they have a darker complexion, but I'm not interested anymore in this brand, so not really recommending it."
Nay
68%Guru Score
"I'm so excited about this after seeing it on TikTok. I applied it on my face and my friend Sally applied it on hers and it's amazing, this one goes to absolute S tier. If I'm at Sephora right now I'm just going to buy all the different colors of this, it's worth it. Compared to Korean blushes I love this because it's more oily and more pigmented. On my more mature Korean skin tone the Korean blushes don't show up much, but this one shows up so pretty, and if you spread it out it's not too much baby pink. This is my absolute favorite."
Yay
90%Guru Score
"This baby pink blush is from Saie, and many people ask me about it whenever I wear it. It was even sold out here, maybe because it's such a popular product. Anybody who loves cool colors, baby pink, and a glowy finish should try it out."
Yay
87%Guru Score
"This isn't that easy if you're a beginner, because while applying it, it feels like it's taking your foundation and concealer off, like your base is going to be gone. You can roll it on but I feel that can be a little dangerous, so you're better off dabbing it, that works better. This one is super, super wet, so I feel this color works a lot better when your skin is really fair, and it's honestly way too creamy to control. But it has cute, innovative packaging, so I think it's worth trying out."
~Mixed
76%Guru Score
"Please don't buy this one, save your money, I just don't like the color. I have rosacea and if I put this on it I just look like a clown. I don't think the color is pretty, it just looks so cheap."
Nay
50%Guru Score
"Glint is a famous brand for their highlighter. This Korean highlighter works a lot better for Asian skin tones, it doesn't make you look too cyber or too shimmery."
Yay
83%Guru Score
Retinoids3 reviews
"Anua calls this a collagen and gua sha cream for the face. It's basically the same as the Medicube one, just a different color but the same shape, even the packaging and the twist mechanism are the same. It's a little expensive, about thirty dollars, and it's kind of fun, but please don't waste your money buying both. Why waste money on a single use gua sha shaped cream like this? Once the cream is gone it's trash, just buy one proper gua sha tool that lasts forever instead."
Nay
69%Guru Score
"They also have a kit with retinol in it and I tried it and loved it. It's 0.1% and feels like a really lightweight serum. You put a small amount on your fine line areas and make sure to seal it with a moisturizer. I got a lot of reviews from viewers saying their skin breaks out badly with other retinol but this one works amazingly for them because it's not that heavy, lightweight, but still has great moisturizing power. But it is 0.1%, so make sure to introduce it little by little and don't use it every single day, every other day with a really small amount."
Yay
83%Guru Score
"For retinol I highly recommend starting from a really low version if you're sensitive, and one of the low versions is from Innisfree. It's about 0.015 percent, so really low, but it also has cica in it, so if you're really sensitive you can still try it out. It's pretty affordable too, Korean retinol products tend to be lower percentage than Western ones."
Yay
80%Guru Score
Eye Makeup2 reviews
"This has been one of my holy grail products for five or six years, and I was surprised it's still on the ranking. It's great because you can brush it out and then fill in, and I really recommend the gray brown shade if you have darker hair and darker brows like me, it draws on softly."
Yay
85%Guru Score
"I use the Clio mascara, and when I asked my makeup artist friends they said it's all about preference between this and Etude. It's very affordable and holds a curl, since Asian lashes are so straight, once you curl your lashes this keeps the curl fixed instead of falling flat like a panda's. The brush is skinny so you can get clean, lifted lashes. Compared to western mascaras it doesn't clump like a spider, but it gives you more volume, and if you have mono lids and want a more dramatic look, get it, you won't regret it."
Yay
80%Guru Score
Haircare2 reviews
"This gel from the same brand only comes in one huge size in Japan, with a smaller travel size elsewhere, and the instructions say you can use it on the face and body. At under $8 it's very affordable, pretty cooling, and has no scent. For oily, acne-prone skin you can try it, but if you're over 35 with mature, dry skin it's just pure water, too light, and it's going to evaporate. It feels more like a gel than a serum, and I prefer a serum that pumps more, but I do enjoy using it on my body because it feels cool in the summer."
~Mixed
76%Guru Score
"I ended up using this one more because I don't like the smell of the artificial hair salon scent the other one has, this one is a little more acceptable. I felt it was much more effective, my husband touched it and definitely picked this side, it's a lot more silky. You can feel the difference right after you use it, but it doesn't stay like that for long. I don't like the packaging though, it's a jar you dig into with wet fingers, water gets inside it and it doesn't feel hygienic. I cannot wait to finish it, I just wanted to use other products."
~Mixed
80%Guru Score
Powder & Setting2 reviews
"I didn't actually want to buy this Huda Beauty powder, but you guys said it's amazing so I tried it. I'm 40 with dry mature skin, and we have a brutal three month winter that's sometimes colder than Moscow, so I'm not going to use this. I understand it's a pretty good product, it's not that heavy and it bakes so well, but I'm not going to bake for the rest of my life. If you're over 35 you probably don't want to bake either because of wrinkles, and it has too much fragrance. My friend Sally loved it, but for me it's a B2C."
Nay
78%Guru Score
"Numbuzin's number one powder is really good for acne."
Yay
83%Guru Score
Acne1 review
"This one feels more like a light gel compared to the other one, which feels more like a cream. On my skin I felt the Dr G soothing cream lasted a little longer, so I gave it the slightly better point."
Yay
74%Guru Score
Balms & Ointments1 review
"It's totally safe, totally fine to use. Even on my hundred day old baby I tried it out, no problem at all. I have more dry, mature skin and we have a really brutal winter here in Korea, so it's totally fine for me to use it. But if you have acne prone skin, more oily, and you're suffering from breakouts, I don't really recommend it that much because it can clog your pores and make it too oily, so please keep that in mind. It doesn't have any nutrition in it by itself, so you always have to use it with something active, at least a moisturizer, and use it as the last step of your skincare, not on its own."
Yay
86%Guru Score
Body & Tan1 review
"For body wash and body lotion I love Derma B, it has more of a baby lotion smell and it's pretty affordable. Their body lotion is pretty mild, but I felt it actually works better than Bioderma or Cetaphil, which are more expensive and aren't even from Korea."
Yay
77%Guru Score

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CYoung is not affiliated with, and does not endorse, The Guru Index. Every quote on this page comes from her public YouTube videos, linked at the timestamp. Verdicts and approval stats are our editorial read of what she said. "Guru" is a title we award, not a sign of any affiliation.