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IT Cosmetics

IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer.

IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer
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Moisturizers
About this product

A peptide-enriched hydrating moisturizer designed to support firmness and hydration with niacinamide and squalane.

Full ingredients

Aqua/​Water/​Eau, Glycerin, Niacinamide, Cetearyl Alcohol, Squalane, Hydroxyethylpiperazine Ethane Sulfonic Acid, Glyceryl Stearate, Dimethicone, Butyrospermum Parkii Butter/​Shea Butter, Myristyl Myristate, Ethylhexyl Palmitate, Phenoxyethanol, PEG-100 Stearate, Caprylic/​Capric Triglyceride, Caprylyl Glycol, Pentylene Glycol, Sodium Polyacrylate, Tocopherol, Hydrolyzed Rice Protein, Citric Acid, Sodium Hyaluronate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Ceramide NP, Adenosine, Trisodium Ethylenediamine Disuccinate, Colloidal Oatmeal, Linalool, Hydroxypalmitoyl Sphinganine, Butylene Glycol, Caramel, Limonene, Benzyl Benzoate, Carbomer, Sodium Lactate, Citral, Polysorbate 20, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, Parfum/​Fragrance

More from IT Cosmetics 17 products · Guru Score 72% →

Guru Score

73%

Mixed

Early verdict · Few reviews so far

What they liked

  • Affordable price point under $30
  • Heavier weight formula

What they flagged

  • May feel too rich for some skin types

What the gurus are saying

This heavier-weight moisturizer earns praise for its niacinamide and peptide lipid complex, which experts say help with firmness. The price under $30 makes it a popular restock choice, though it may not work for everyone, some find it simply doesn't deliver for their skin despite its solid ingredient lineup.
Synthesized from 2 expert reviews · most recent take March 2024

Type

MoisturizersCream

Key actives

Formula notes

Contains fragranceNo drying alcohol

Where to buy

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What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored
~Mixed
"The It Cosmetics Confidence in a Cream Moisturizer is a little bit of a heavier weight moisturizer with some peptide ingredients. It's a product I know a lot of people restock in the sale because it's under $30, but all that said, it's not a personal favorite for me, everyone is different and it just didn't stick for me personally."
~Yay
"IT Cosmetics has their Confidence in a Cream Anti-Aging Hydrating Moisturizer that has four percent niacinamide in that as well as squalane and a peptide lipid complex to help with a little bit of firmness and tightness."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Niacinamide

Niacinamide has evidence behind it for redness, uneven tone and supporting the skin barrier, and it is usually well tolerated even by skin that reacts to most things.

Source: DermNet

Ceramides

Ceramides are part of the skin's own barrier, and moisturisers built around them have evidence for holding water in and settling the tightness and flaking that come with a damaged barrier.

Source: DermNet

Humectants and emollients

Ingredients like these draw water into the surface layers and slow how fast it leaves. The evidence is for comfort, softness and hydration rather than for changing the structure of the skin.

Source: DermNet

Frequently asked.

What is IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer?

A peptide-enriched hydrating moisturizer designed to support firmness and hydration with niacinamide and squalane.

Is IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer worth it?

The gurus mostly approve it, but with enough reservations to keep it in the middle at a Guru Score of 73%.

What is IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer's Guru Score?

IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer holds a Guru Score of 73%. That is our read on how warmly the experts talk about it, based on the verdicts of 2 expert reviewers we have collected.

Who is IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer best for?

IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer is generally suited to dry skin and mature skin.

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