Legal

Terms of Service

Last updated: June 4, 2026

Before publishing: replace the highlighted legal entity name, and have these terms reviewed by a lawyer. Governing law is set to England and Wales (UK). This is a standard starting template, not legal advice.

Welcome to The Guru Index ("The Guru Index", "we", "us", or "our"). By accessing or using our website (the "Site"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree, please do not use the Site.

1. What The Guru Index is

The Guru Index is an editorial directory that aggregates and organizes publicly available reviews, opinions, and commentary about beauty products, brands, and procedures from independent creators ("gurus"). We provide information and reference material to help you discover and compare beauty products. We do not sell those products ourselves.

2. Not professional or medical advice

Content on the Site (including reviews, ratings, ingredient notes, and commentary about skincare, cosmetics, and procedures) is for general informational purposes only. It is not medical, dermatological, or professional advice and should not be relied upon as such. Always consult a qualified professional before starting, stopping, or changing any product, treatment, or procedure. Individual results vary, and a product or take featured on the Site may not be suitable for you.

3. Third-party content and creators

Reviews and opinions featured on the Site originate from independent third-party creators and are attributed to them. Those views are the creators' own and do not represent the views of The Guru Index. We do not guarantee the accuracy, completeness, or currency of any third-party content, product claim, price, or availability.

4. Affiliate links and commissions

The Site may contain affiliate links in the future. If you click certain links and make a purchase, we may earn a commission from the retailer at no additional cost to you. Commission relationships do not influence the editorial takes we feature. See our affiliate disclosure in the footer for details.

5. Acceptable use

You agree not to:

6. Intellectual property

The Site's design, layout, original text, logos, and compilation of content are owned by The Guru Index or its licensors and are protected by intellectual-property laws. Third-party trademarks, creator names, and brand names remain the property of their respective owners and are used for identification and reference only. You may not reproduce or redistribute the Site's content without permission, except for ordinary personal, non-commercial use.

7. Email and communications

If you subscribe to our newsletter or digest, you consent to receive periodic emails from us. You can unsubscribe at any time using the link in any email. Our handling of your email address is described in our Privacy Policy.

8. Disclaimer of warranties

The Site is provided "as is" and "as available" without warranties of any kind, whether express or implied, including but not limited to merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Site will be uninterrupted, error-free, or free of harmful components.

9. Limitation of liability

To the maximum extent permitted by law, The Guru Index will not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss arising from your use of (or inability to use) the Site, reliance on its content, or any purchase made through an affiliate link.

10. Links to other sites

The Site links to third-party websites (including retailers and creators' channels). We do not control and are not responsible for the content, policies, or practices of those sites.

11. Changes to these Terms

We may update these Terms from time to time. Changes take effect when posted on this page, and we will update the "Last updated" date above. Your continued use of the Site after changes are posted constitutes acceptance of the revised Terms.

12. Governing law

These Terms are governed by the laws of England and Wales, without regard to its conflict-of-laws rules. Any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales.

13. Contact

Questions about these Terms? Email us at hello@theguruindex.com.