Tula

Tula Cult Classic Purifying Cleanser.

Cleansers

About this product

A rose-scented facial cleanser for daily cleansing.

Full ingredients

Aqua/Water/Eau, Disodium Laureth Sulfosuccinate, Sodium Hydroxypropylsulfonate Laurylglucoside Crosspolymer, Lauryl Glucoside, Sodium Lauryl Sulfoacetate, Sodium Chloride, Disteareth-75 Ipdi, Bifida Ferment Lysate, Hydrolyzed Rice Protein, Curcuma Longa (Turmeric) Root Extract, Camellia Sinensis (Green Tea) Leaf Extract, Vaccinium Angustifolium (Blueberry) Fruit Extract, Cichorium Intybus (Chicory) Root Extract, Camelina Sativa Seed Oil, Lactose, Lactis Proteinum/Milk Protein/Protéine Du Lait, Yogurt Powder, Olus Oil/Vegetable Oil/Huile Végétale, Tocopheryl Acetate, Ascorbyl Palmitate, Panthenol, Carthamus Tinctorius (Safflower) Seed Oil, Polysorbate 20, Butylene Glycol, Inulin, Pentylene Glycol, Caprylyl Glycol, Coco-Glucoside, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, PEG-120 Methyl Glucose Dioleate, Styrene/Acrylates Copolymer, Sorbitan Isostearate, Trisodium Ethylenediamine Disuccinate, Glutaral, Glycerin, Citric Acid, Sodium Hydroxide

Guru Score

64%

Mixed

3 experts · Moderate agreement

What they liked

Mild and gentle formula

What they flagged

Contains fragrance
Nothing distinctive about the formula

What the gurus are saying

This cleanser's rose fragrance is the main drawback, with reviewers wishing for a fragrance-free option. While the formula is mild and gentle, it's not compelling enough to be a standout. Gurus also note that some estheticians have raised concerns about the broader Tula brand regarding coating and client issues, though it's unclear if this reflects a real pattern.

Synthesized from 3 expert reviews · most recent take August 2025

Type

CleansersLiquid

Key actives

Vitamin CVitamin E

Formula notes

Fragrance-freeNo drying alcohol

Where to buy

Ulta → Amazon → Google →

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What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored

AliceintheRabbitHole

59k subs

~Mixed

"I have tried the Tula Cult Classic. I wish they included the fragrance free one, I just don't love the rose smell in that one."

No BS Beauty

89k subs

~Nay

"I think they have a fragrance-free version, but this version I think has fragrance in it. So, when they first started, [...] I had a lot of holy grail products from them. I don't know, maybe two or three. Not a lot, but two or three from one brand is a lot. But then they just went crazy and just have been releasing new products just like crazy and it's just too much, too fast, too expensive. And then the products seem to be less thoughtful, you know? And then they started becoming beauty boxes."

All 3 takes from No BS Beauty

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"This stuff is fine, there's nothing wrong with it. It's not a bad cleanser, but I will say there are some estheticians that are questioning Tula as [...] a skincare line in general, saying they've started to notice clients having issues and it tends to coat with using Tula. I mean it may not mean anything, there may be a spurious correlation or maybe people whose skin is already irritated are looking at this company, I don't know, but I thought I'd mention it because it's interesting."

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"I didn't realize this cleanser had fragrance in it. I recall it not having fragrance in it, but it does have a scent. It's not terrible, it's not overwhelming, but I just prefer no scent if possible."

Doctorly

3.59M subs

~Yay

"It actually is a really nice cleanser. It does have fragrance in it which, you know, plus or minus. I'm not a huge fan of fragrance in general, but in a cleanser I tend to do well with it. I also like using it as a body wash. [...] If I use a cleanser for the face I'll often use it on the body. It's a really nice cleanser, and you can get the 30% off right now."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Vitamin C

Topical vitamin C is an antioxidant with reasonable evidence for dullness and uneven tone. It breaks down in light and air, so how a product is formulated and packaged matters as much as the percentage on the front.

Source: DermNet

Humectants and emollients

Ingredients like these draw water into the surface layers and slow how fast it leaves. The evidence is for comfort, softness and hydration rather than for changing the structure of the skin.

Source: DermNet

Vitamin E

Vitamin E is an antioxidant, and it is often in a formula to keep the other ingredients stable rather than as the active itself. It pairs well with vitamin C, though on its own the evidence for visible change is limited.

Source: NIH, National Library of Medicine

Frequently asked.

What is Tula Cult Classic Purifying Cleanser?

A rose-scented facial cleanser for daily cleansing.

Is Tula Cult Classic Purifying Cleanser worth it?

The gurus mostly approve it, but with enough reservations to keep it in the middle at a Guru Score of 64%.

What is Tula Cult Classic Purifying Cleanser's Guru Score?

Tula Cult Classic Purifying Cleanser holds a Guru Score of 64%. That is our read on how warmly the experts talk about it, based on the verdicts of 3 expert reviewers we have collected.