
About this product
A lightweight hair serum with shea butter, coconut oil, argan oil, and vitamin E designed to add shine, condition, and provide heat protection.
Full ingredients
Cyclopentasiloxane, Dimethicone, Cocos Nucifera Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Glycerin, Rubus Fruticosus (Blackberry) Fruit Extract, Euterpe Oleracea (Acai) Fruit Extract, Helianthus Annuus (Sunflower) Seed Extract, Ribes Nigrum (Black Currant) Fruit Extract, Morus Nigra Leaf Extract, Vanilla Planifolia Fruit Extract, Argania Spinosa (Argan) Kernel Oil, Tocopheryl Acetate (Vitamine), Fragrance
Guru Score
Mixed
Early verdict · Few reviews so farWhat they liked
What they flagged
What the gurus are saying
Effectiveness depends on hair type. Some find it delivers shine and heat protection in a lightweight texture, making it easy to add between washes; others report it looks greasy on dry hair and produces minimal visible benefit, possibly making hair slightly static prone. At $5, the low price point makes it worth testing on a small section first to see how your specific hair responds.
Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.
Independent of what the gurus think, this is what the published research supports about the main active ingredients here.
Vitamin E is an antioxidant, and it is often in a formula to keep the other ingredients stable rather than as the active itself. It pairs well with vitamin C, though on its own the evidence for visible change is limited.
A lightweight hair serum with shea butter, coconut oil, argan oil, and vitamin E designed to add shine, condition, and provide heat protection.
The gurus mostly approve it, but with enough reservations to keep it in the middle at a Guru Score of 67%.
Trader Joe's Shea Butter and Coconut Oil Hair Serum holds a Guru Score of 67%. That is our read on how warmly the experts talk about it, based on the verdicts of 2 expert reviewers we have collected.
Lower-priced products in the same category that the experts still rate highly.
See how they stack up →Other products the same gurus have weighed in on, plus more from this brand and category.
Compare side by side →Stories where our editors dug into this product or its brand.
A weekly read of the takes worth catching up on: the raves, the splits, the ones the gurus won't shut up about. Free, no spam, unsubscribe whenever.
Subscribe to the digest