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Shiseido

Fino Premium Touch Hair Mask.

Shiseido Fino Premium Touch Hair Mask
Haircare

About this product

A dense, creamy Japanese hair mask formulated with royal jelly extract, amino acids, and lipids to nourish, soften, and strengthen dry, damaged, or chemically processed hair.

Type

HaircareCream

Key actives

Vitamin ESqualane

Formula notes

Contains fragranceContains drying alcohol

Full ingredients

Guru Score

87%

Approved

Early verdict · Few reviews so far
2Gurus
2Approved
0Mixed
0Skip

What the gurus are saying

This mask conditions hair beautifully without leaving residue or clogging follicles, thanks to a formula that blends luxury Shiseido technology with skincare ingredients like royal jelly extract and amino acids. The texture feels heavy and balmy going on, but washes out completely to leave hair soft and shiny. Those with coarse or damaged hair see results quickly, though the gurus recommend leaving it on for at least twenty minutes to feel its full effect; anyone with fine hair may want to patch-test first, as the rich texture could potentially weigh thinner strands down.
Synthesized from 2 expert reviews · most recent take June 2025
Every take, in full

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

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Approved
"It conditions my hair so beautifully and at the same time leaves zero residue on the scalp. It's not heavy or leaves anything on the scalp at all. It won't clog any of your hair follicles. It's a little magical. This is the ultimate value for money hair formula, the most sophisticated formula at the most affordable price. This has Shiseido's luxury technology and even skincare ingredients in the mask. In my experience, Japanese hair masks are just next level performance-wise. The mask has a very unique texture, it's very balmy, so it kind of feels oily, greasy, heavy, but it really does something to the hair. All of that washes out but just leaves the hair looking so beautiful and soft. I use this once every few hair washes and I use it in lieu of conditioner. If your hair is very fine, that might be a little bit of a scary texture."
Top Pick: value for money hair mask
Approved
"This is a dense, rich nourishing hair mask really meant to revitalize dry, brittle, chemically processed, damaged hair. It's really dense and creamy and really meant to help soften your hair, strengthen your hair, make your hair super soft, less frizzy and shiny. You have to spend some time with it, I recommend at least leaving this on for 20 minutes or longer. If you just leave it on for 5 minutes, you really won't feel like it does much. The longer you leave it on your hair, the better the results would be. What is unique about this mask is its ingredients in the formula, something we don't see here in the US. It uses a blend of royal jelly extract that helps to really nourish hair, revitalize hair, and offer some repairing benefits. It also contains other lipids ingredients like amino acids that help to strengthen hair and really make the hair soft and smooth and shiny. It's just a very dense mask, very nourishing. My hair is coarse, and I find it really helps to instantly soften my hair and add shine. If you have fine hair you may have to test it out, but I don't really feel like it should weigh your hair down. I've seen other people with fine hair testing out this product and I've seen nothing but good things from their experience."
Common questions

Frequently asked.

What is Shiseido Fino Premium Touch Hair Mask?

A dense, creamy Japanese hair mask formulated with royal jelly extract, amino acids, and lipids to nourish, soften, and strengthen dry, damaged, or chemically processed hair.

Is Shiseido Fino Premium Touch Hair Mask worth it?

Yes. All 2 gurus who reviewed it give it their stamp of approval, for a Guru Score of 87%.

What is Shiseido Fino Premium Touch Hair Mask's Guru Score?

Shiseido Fino Premium Touch Hair Mask holds a Guru Score of 87%. That is our read on how warmly the experts talk about it, based on the verdicts of 2 independent expert reviewers we have collected. At least one expert has named it a Top Pick in its category.

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