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Rare Beauty Soft Pinch Matte Bouncy Blush in Happy.

Rare Beauty Soft Pinch Matte Bouncy Blush in Happy
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Blush & Bronzer
About this product

Rare Beauty Soft Pinch Matte Bouncy Blush in Happy is a cream-to-powder blush in a warm shade, designed to give buildable color with a matte, blurred finish.

Full ingredients

Synthetic Fluorphlogopite, Hexyl Laurate, Dimethicone/​Vinyl Dimethicone Crosspolymer, Dimethicone, Polymethylsilsesquioxane, Diisostearyl Malate, Silica, Phenyl Trimethicone, Caprylic/​Capric Triglyceride, Dimethicone Crosspolymer, Triethoxycaprylylsilane, 1,2-Hexanediol, Caprylyl Glycol, Methicone, Aluminum Hydroxide, Carica Papaya (Papaya) Seed Oil, Punica Granatum Seed Oil, Rosa Rubiginosa Seed Oil, Water (Aqua/​Eau), Butylene Glycol, Glycerin, Theobroma Cacao (Cocoa) Seed Extract, Red 30 Lake (Ci 73360), Iron Oxides (Ci 77491), Iron Oxides (Ci 77499), Titanium Dioxide (Ci 77891), Yellow 5 Lake (Ci 19140)

More from Rare Beauty 32 products · Guru Score 86% →

Guru Score

78%

Yay

6 experts · Moderate agreement

What the gurus are saying

A blurred matte finish on a cushiony cream-to-powder formula is what keeps coming up, and it's why oily-skin fans like it. Happy is pigmented enough to build, though it's warmer and more opaque than some expected, and a few found a learning curve that was worth sticking with. If it reads too strong, putting it on before foundation lets the color show through softly and naturally.
Synthesized from 6 expert reviews · most recent take May 2026

What they liked

  • Highly pigmented, builds easily
  • Blurred matte finish without dryness
  • Mattifies without looking flat on oily skin

What they flagged

  • Easy to apply too much colour

Type

Blush & BronzerPowder

Formula notes

Fragrance-freeNo drying alcohol

Where to buy

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Scan it in the shopFree iPhone app. Scores in the aisle.

What the experts use it for.

The concerns the experts tie this product to, in their own words. Paid and founder takes don't count.

Excess oil and shine1 expert

“Another blush that I love for oily skin, not only because it mattifies, but it also sort of has a blurring effect, are the Rare Beauty Matte Bouncy Blushes.”

Dr. Sam Ellis, watch at 17:18

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored
✓Yay
"Another blush that I love for oily skin, not only because it mattifies, but it also sort of has a blurring effect, are the Rare Beauty Matte Bouncy Blushes. Just gorgeous shades. Also very pigmented. I would pick this up on like a slightly fluffier brush."
✓Yay
"I start blush with the Rare Beauty Happy Matte Bouncy Blush in the shade Happy, a really beautiful cream to powder formula with a bit of punchiness. Layering formulas helps with longevity, and I tap it higher on the cheeks before adding a glowier one on top."
All 2 takes from Allie Glines
My Exact Everyday Makeup Right Now 🥰
"This is the shade Happy. It's got a nice blur to it. It definitely is more of that matte. [...] I really like it. You can kind of see the blur on my hand. I like that a lot."
The Only Wedding Makeup Tutorial You’ll Ever Need
"I start blush with the Rare Beauty Happy Matte Bouncy Blush in the shade Happy, a really beautiful cream to powder formula with a bit of punchiness. Layering formulas helps with longevity, and I tap it higher on the cheeks before adding a glowier one on top."
✓Mixed
"The happy is a warmer tone than each of the others. It's cream based so it looks beautiful on the skin and blends in. The happy is a little bit more opaque than I anticipated."
✓Yay
"If you want a product that has a lot of punch to the color, this is it. I would actually recommend using this underneath the foundation because the foundation is so light and this you can be really heavy-handed with. You put this on first, you put the foundation over the top, then it kind of shows through and actually looks really good and really natural. This had a learning curve at least for me, but you know what, I'm glad that I stuck with it."
✓Yay
"If I was to go for it, I would go for Rare Beauty. The solid one, not the liquid one. The one in the really bright pan. It's got a spongy texture, kind of creamy, really pigmented. And you build it up. And it lasts. It gives you like a blurred finish as well. And you can't go wrong with it. Just put it out there, if you wear [...] too much, you look like you've just literally laid down in red paint, so just calm down."
Sponsored
✓Yay
"This is a stunning formula. A cushiony cream to powder blush that gives the dreamiest flush of color with a lasting blurred matte finish. [...] I just love the way it is on the skin. I think it's just one of the best blushes. [...] I know these come out slightly deeper than they look in the pan. Some of them. It does have a bit more of that warmth to it. I do like that they tried it on a model with a deeper skin tone. [...] I love this formula. So I'm going to pop them in at number three."
Sponsored
All 3 takes from Robert Welsh
Brands continue to disappoint in 2026!! | Ranking new makeup releases
"This is a stunning formula. A cushiony cream to powder blush that gives the dreamiest flush of color with a lasting blurred matte finish. [...] I just love the way it is on the skin. I think it's just one of the best blushes. [...] I know these come out slightly deeper than they look in the pan. Some of them. It does have a bit more of that warmth to it. I do like that they tried it on a model with a deeper skin tone. [...] I love this formula. So I'm going to pop them in at number three."
Is any of this new makeup worth your money? | ranking new makeup releases
"Look how stunning that pigmentation is on her cheeks."
The Blush That Might Replace All My Others | Rare Beauty Soft Pinch Matte Bouncy Blush
"When you build it up you can see the smoothing happened and for somebody who's very textured in these areas it's [...] a beautiful blush. I'm really really like it, I think it is really really stunning, really stunning. I'm really happy and pleased with the finish. These are definitely going to be a go-to for me. I literally just sorted out my blushes so I need to go through them again because I'm trying not to build up all these products, [...] but yeah, stunning, very very impressed."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Sunscreen filters

Sun protection is the best evidenced way to slow visible ageing, and the filters are what does the work. Mineral and chemical filters both protect when a product is applied thickly enough and often enough, which is where most people fall short rather than on the choice of filter.

Source: DermNet

Frequently asked.

What is Rare Beauty Soft Pinch Matte Bouncy Blush in Happy?

Rare Beauty Soft Pinch Matte Bouncy Blush in Happy is a cream-to-powder blush in a warm shade, designed to give buildable color with a matte, blurred finish.

Is Rare Beauty Soft Pinch Matte Bouncy Blush in Happy worth it?

Mostly yes. 5 of the 6 gurus who reviewed it give it their stamp of approval, for a Guru Score of 78%.

What is Rare Beauty Soft Pinch Matte Bouncy Blush in Happy's Guru Score?

Rare Beauty Soft Pinch Matte Bouncy Blush in Happy holds a Guru Score of 78%. That is our read on how warmly the experts talk about it, based on the verdicts of 6 expert reviewers we have collected.

What is Rare Beauty Soft Pinch Matte Bouncy Blush in Happy good for, according to the experts?

In their reviews, experts say Rare Beauty Soft Pinch Matte Bouncy Blush in Happy is good for excess oil and shine (1 expert).

Cheaper alternatives the gurus rate.

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