Rare Beauty Soft Pinch Liquid Blush: a Guru Score of 76%

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored

✓Yay

"This was a new find at Sephora, and it's sold out everywhere so this was the only color I could get online, but I loved it. If you put it on directly it's more pigmented, but if you dab it on the color works so well. It's also totally fine to use as a base eyeshadow, it looks a lot more purplish that way, but it actually covers the grayness of the veins under my eyes. Please try it out. It feels like a bit too much of a celebrity brand vibe, but it's worth it, really good."

All 2 takes from CYoung

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"I tried the color called Happy, one of their bestselling colors. If you want the color to really show up, Rare Beauty does that, but don't use your finger with this one, I highly recommend dabbing it on with a sponge or the color shows up too much."

A Korean Makeup Artist Ranks Viral Sephora Beauty

"This was a new find at Sephora, and it's sold out everywhere so this was the only color I could get online, but I loved it. If you put it on directly it's more pigmented, but if you dab it on the color works so well. It's also totally fine to use as a base eyeshadow, it looks a lot more purplish that way, but it actually covers the grayness of the veins under my eyes. Please try it out. It feels like a bit too much of a celebrity brand vibe, but it's worth it, really good."

Dr. Mamina

281k subs

✓Yay

"Rare Beauty's Soft Pinch Liquid Blush, this product in particular has earned its cult status. A tiny amount just goes an enormous way and the finish is genuinely skin-like and it stays looking fresh throughout the day without migrating. This one also has niacinamide."

Dr. Sam Ellis

883k subs

✓Yay

"You can put it on anyway. You can put it onto a brush. You can literally take it out of the tube and dab it on your skin and it will blend out into perfection. And so it's just a very easy blush to work with and look so natural. This is one of my favorite colors that they have, shade Bahadi. But the colors that they have are also just so beautiful. If you do have really oily skin, I don't feel like this will have the same lasting power on you. [...] These are highly pigmented, though. So what I recommend doing is putting a little bit on like the back of your hand or the back of like a palette and then going in and dipping your brush in before you put it on your face. If you put it straight on your face, you're going to end up with like a streaky application. It's going to be oversaturated in certain areas."

Tea with MD

113k subs

✓Yay

"To add a pop of color and some life to my face, I use the Rare Beauty Soft Pinch Liquid Blush. And I've been loving the shade of Bliss. I like that this blush is derm tested, non-comedogenic, safe for sensitive skin. And I can personally attest that it does not flare up the rosacea on my cheeks. It's formulated with lightweight pigments and hydrating emollient, which means that it can actually give you a natural dewy flush without emphasizing texture or dryness. Price-wise, it is mid-range, but a little goes a long way. You seriously like I use my finger and I put like two dots on and that is all I need because it is so pigmented."

Robert Welsh

1.11M subs

✓Yay

"Rare Beauty's Soft Pinch Blush, sold out, again, locked up like they're diamonds."

All 4 takes from Robert Welsh

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"This blush looks really good. I do really want to try it. [...] All you have to do is blend a little bit. I think I put some further down, and I'm just gonna buff in. The hardest part would be trying to figure out when you finish blending."

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"Rare Beauty's Soft Pinch Blush, sold out, again, locked up like they're diamonds."

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"You do not have to be a certain skin color to use Rare Beauty's blush. It's blush. I really love blush. I love wearing heavy blush. [...] I absolutely love the color and the way it looks on me. I think it's perfect for a sun kissed look, and I think the undertone complements my skin really well. Some people don't like pigments in blushes. I do. I think this color is gorgeous, and it blends out really pretty. You can also use it for underpainting. I [...] personally like the blush look. So I think if you like the way it looks, then there's not a reason to not use it."

Viral Makeup That Is Actually Good! TikTok Viral makeup

"The Rare Beauty Soft Pinch Blush went insane. Everyone was going for it, loving it. When you take two dots and [...] spray it with a hydrating mist and tap it in, [...] it just makes it look incredible. It melts it in with your skin. It melts it in with the foundation. [...] You get this really beautiful look, it looks like my skin. It doesn't look like I've just gone, here's blush. These went really viral because of the pigmentation and how much color there is. [...] I just love it. Even the bright purple one looks incredible using this method."

Alexandra Anele

1.44M subs

✓Yay

"I have the exact blush that [...] she was wearing, it's the blush in Happy. I'm going to try not to use too much of this because she has a darker skin tone than me and this is like a relatively bright blush and it just doesn't look as like, you know, on her. So I'm going to blend it out a little bit so that it's thinner and I'm not picking up too much."

All 7 takes from Alexandra Anele

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"I have this Rare Beauty one that for some reason I was like you know what let's just layer a little bit more because again her cheeks are popping, okay there's so much blush happening and I'm not mad at it."

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"I have the exact blush that [...] she was wearing, it's the blush in Happy. I'm going to try not to use too much of this because she has a darker skin tone than me and this is like a relatively bright blush and it just doesn't look as like, you know, on her. So I'm going to blend it out a little bit so that it's thinner and I'm not picking up too much."

Pool party friendly makeup, no foundation 🙌🏻

"I'm going to mix this Rare Beauty one that's obviously way too bright on the back of my hand with a little bit of my foundation because I want the tone but I want to tone it down a little bit and I'm going to be using this as my blush. [...] It's got that peach, it's got a little bit of gold and it just looks really beautiful dusted all in that C shape of the face."

Shop the Sephora Sale with meee!

"I have to say, the mini Rare Beauty Soft Pinch Liquid Blushes are so cute. This is a really, really cute one. What colors are in here, Beloved, You, and Liven? These are a little dark for me, but if you have medium tan skin, beautiful. If you're thinking about getting a little gift for someone, the minis are so cute, I love them."

This is your new go-to Soft Glam makeup

"I've been mixing rare Beauty 170w and 100 W"

Em Rata’s hot and so are U

"Rare Beauty blushes, once again they'll be linked down below, but I decided to mix these two colors because I'm using that image as a reference and that's how I was able to create the color basically. I've been loving blush recently, okay, so I really loaded it on and then I'm just turning my sponge and using the area, the part that I applied my foundation with to blend it out."

You can make any blush work for your skintone

"I have this blush that I want to use from Rare Beauty called Hope. I've used it many times. I often feel, especially because of the applicator, it's just like this little doe foot, like I'm just supposed to kind of go boop boop and blend it out, but when I do that, because I'm very pale, blushes are often just like too pigmented for me. So rather than just going straight in with it, I pop a little bit in the back of your hand and then mix a drop of your foundation in. It lightened the color a bit without shearing out the formula completely, because that is something that you don't necessarily want to do. Now that it's much lighter, I feel like I can go in with a decent amount and really blend into my skin without it becoming super pigmented."

James Welsh

1.58M subs

✓Yay

"Rare Beauty has mastered the art of inclusivity, not just in their messaging, but in their product formulations too. [...] The Soft Pinch Liquid Blush is still taking over TikTok to this day."

Beyond50Skin

32k subs

✓Nay

"Even though this is a cream type blush, I just don't like the way it applies. It doesn't shear out nicely and it's just for me almost too pigmented, and then you get to a point where you can't really shear it out much more. It's a little bit greasy feeling."

Sincerely Miss Ash

195k subs

✓Yay

"Right now I actually have the Rare Beauty one on this is in the shade Joy which is a coral peachy shade which I love for spring and summer. I was using this in the winter though, using this more so in the winter in the shade Chili which is a nice cool tone pink mauvey shade. They're so pigmented that all you need is one little tap on your cheek and then you might be blending for a while because that's how pigmented they are, but again you're getting your money's worth and they're going to last a really long time. [...] Once it's on your skin that longevity is there as well and my cheeks will look like this until I wash my face at night time."

Allie Glines

829k subs

✓Yay

"This is Rare Beauty. These are great. They're the best. Yeah, they're really really great. I think with this formula is like the cheesiest. These are pigmented. They're not kidding. I love a little mixology moment with them. You can mix blushes and just like you never go wrong. I love to put a little bit just like on the eyes just to bring in the color there as well. I would have to say this is probably my favorite. It's my most used. I literally use it like all year round."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Sunscreen filters

Sun protection is the best evidenced way to slow visible ageing, and the filters are what does the work. Mineral and chemical filters both protect when a product is applied thickly enough and often enough, which is where most people fall short rather than on the choice of filter.

Source: DermNet

Frequently asked.

What is Rare Beauty Soft Pinch Liquid Blush?

A highly pigmented liquid blush with a skin-like finish, formulated with niacinamide and hydrating emollients to deliver a natural flush that blends easily onto cheeks.

Is Rare Beauty Soft Pinch Liquid Blush worth it?

Mostly yes. 11 of the 12 gurus who reviewed it give it their stamp of approval, for a Guru Score of 76%.

What is Rare Beauty Soft Pinch Liquid Blush's Guru Score?

Rare Beauty Soft Pinch Liquid Blush holds a Guru Score of 76%. That is our read on how warmly the experts talk about it, based on the verdicts of 12 expert reviewers we have collected.