A weightless eyeshadow primer in cream color, designed to prep eyelids and help eyeshadow last all day without settling into creases.
Guru Score
The Guru Score: every expert's verdict on a product, in one simple number.
Under the score you'll see how many experts weighed in, or "Early verdict" while only a few have. Paid takes count for half in the score.
Guru Certified means at least 6 experts, a score of 85% or more, and almost no Nays.
How we score →Yay
Early verdict · Few reviews so farWhat the gurus are saying
This primer skips bismuth oxychloride, an ingredient that irritates many eyelids, for a lightweight cream-colored base that corrects redness and discoloration. Those who tested it praise how it balances staying power with blendability, eyeshadow holds all day and won't settle into creases, yet the primer stays sheer enough to let shadows blend smoothly. Apply it with your fingers to spread it around your lids.
What they liked
What they flagged
Nothing. None of the experts who reviewed it raised a problem.
The concerns the experts tie this product to, in their own words. Paid and founder takes don't count.
“It'll hide any veins or freckles or redness on your eyelids and it's a beautiful product and eyeshadows just blend over it so beautifully.”
HotandFlashy, watch at 20:16
“It does give a little bit of brightening too, because when you get to be older you can get discoloration which I do have.”
Skin Obsessed Mary, watch at 14:51
Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.
Independent of what the gurus think, this is what the published research supports about the main active ingredients here.
A weightless eyeshadow primer in cream color, designed to prep eyelids and help eyeshadow last all day without settling into creases.
Mostly yes. 1 of the 2 gurus who reviewed it give it their stamp of approval, for a Guru Score of 76%.
Rare Beauty It's Always an Optimist Weightless Eye Primer holds a Guru Score of 76%. That is our read on how warmly the experts talk about it, based on the verdicts of 2 expert reviewers we have collected.
In their reviews, experts say Rare Beauty It's Always an Optimist Weightless Eye Primer is good for redness (2 experts) and dark spots and post-acne marks (1 expert).
2 experts who reviewed Rare Beauty It's Always an Optimist Weightless Eye Primer say it is. HotandFlashy put it this way: “It'll hide any veins or freckles or redness on your eyelids and it's a beautiful product and eyeshadows just blend over it so beautifully.”
Lower-priced eye makeup the gurus still rate highly, versus this mid-range pick.
See how they stack up →Other products the same gurus have weighed in on, plus more from this brand and category.
Compare side by side →Stories where our editors dug into this product or its brand.
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