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Naturium Purple Ginseng Cleansing Balm.

Naturium Purple Ginseng Cleansing Balm
Cleansers
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About this product

An oil-based cleansing balm formulated with purple ginseng and linoleic acid, designed to remove makeup, sunscreen, and waterproof eye products in the first step of a double cleanse.

Full ingredients

Guru Score

81%

Yay

6 experts · Moderate agreement
6Gurus
5Yay
0Mixed
1Nay

What they liked

  • Does not leave a film on skin
  • No stinging around the eyes
  • Substantially cheaper than comparable balms

What they flagged

    Nothing. None of the experts who reviewed it raised a problem.

    What the gurus are saying

    This balm earns consistent praise for breaking down waterproof makeup and sunscreen without stinging the eyes, with most gurus rating it as a strong budget alternative to premium balm cleansers like Clinique. The standout strength is how easily it removes mascara and eyeliner with gentle circular motions rather than vigorous scrubbing. One caveat worth knowing: it can leave a slight film on skin and doesn't rinse quite as cleanly as some competitors, so those with very sensitive skin may want to follow up with a gentle second cleanse. At around twenty dollars for three ounces, it delivers what pricier balms do at a fraction of the cost.
    Synthesized from 6 expert reviews · most recent take September 2026

    Type

    Key actives

    Vitamin E

    Formula notes

    Fragrance-freeContains drying alcohol

    Where to buy

    Opens a search for this product. Some links are affiliate links and we may earn a small commission at no extra cost to you. It never sways a score or a verdict.

    More from Naturium 36 products · Guru Score 96% → How it works Independent by design. Every take comes from a creator we have no relationship with. We do not ask anyone to review, and affiliate links never move a score.

    What the gurus are saying.

    Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

    All takes Yay takes Nay takes Mixed takes Hide sponsored
    ✓Nay
    "The Notorium Purple Ginseng Cleansing Balm removes everything off fine, but I do feel like it is a bit filmy and it definitely doesn't wash off quite as easy as some other balm cleansers. So yeah, it's fine, but I probably wouldn't get it again."
    ✓Yay
    "I highly recommend the Naturium Purple Ginseng Cleansing Balm. This is a great budget price. Does everything a cleansing balm should. Emulsifies all the makeup and the sunscreen and rinses your skin clean without leaving it dry and stripped."
    Top Pick: budget cleansing balm
    All 2 takes from Beyond50Skin
    Get RID OF SUN SPOTS (New Fall Anti-Aging OVER 50 Skincare Routine)
    "For my first cleanse to get rid of all the makeup and all the sunscreen I've been using the Naturium Purple Ginseng Cleansing Balm, this is a ginseng and linolic acid cleanser. It breaks up all the sunscreen, breaks up all the makeup, rinses off beautifully and it emulsifies really well. It's a very basic cleanser and it's not very expensive. Love it."
    6 Months of Skincare Empties | My Husband’s 1st Routine in 60 Years + Results
    "I highly recommend the Naturium Purple Ginseng Cleansing Balm. This is a great budget price. Does everything a cleansing balm should. Emulsifies all the makeup and the sunscreen and rinses your skin clean without leaving it dry and stripped."
    ✓Yay
    "It's not quite half the price of the Clinique, but substantially less, and I got to say this works just as well. This is really nice, it's a really pretty purple color, it's a really thick oil based cleansing balm, and it really does break up all of your makeup, all of your sunscreen, all of your waterproof mascara and eyeliner and everything else. I've been using this and the Clinique interchangeably right now. This is definitely moving in."
    All 3 takes from HotandFlashy
    Counting Down The BEST SKINCARE of 2024!
    "It's not quite half the price of the Clinique, but substantially less, and I got to say this works just as well. This is really nice, it's a really pretty purple color, it's a really thick oil based cleansing balm, and it really does break up all of your makeup, all of your sunscreen, all of your waterproof mascara and eyeliner and everything else. I've been using this and the Clinique interchangeably right now. This is definitely moving in."
    My EVENING Anti-Aging SKINCARE ROUTINE | Over 60 | Winter 2025
    "I did just discover this Naturium Purple Ginseng Cleansing Balm and I like this one a lot too. It works almost as well as the Clinique but for me the Clinique is hands down the best. I just take a scoop and I rub it onto my dry skin, I rub it into the base of my lashes to get my mascara off, my waterproof eyeliner. It never stings or burns my eyes. Then I splash that with water, the water emulsifies with the oil balm and then all my makeup, all my sunscreen runs right down the drain."
    November FAVES + FAILS | Last One For 2024
    "It's got about the same consistency as the Clinique and it does almost as good a job as the Clinique, not quite but almost, and almost is pretty good because nothing works as well as the Clinique, I'm telling you it is the best, but this is almost as good and this is a bit less money as well. This is $20 for 3 oz where the Clinique is $44 for 3.8 oz, so it's about $10 more than this ounce for ounce. So this was really nice."
    ✓Yay
    "I actually really enjoyed this. I would say that this is very comparable to the Pharmacy Green Clean cleansing balm and even some of the other cleansing balms that I have used in the past. I actually like this one better than the Vers cleansing balm that I have shared on my channel as well. I think that this does a better job and also I like this better than the Bioma cleansing balm as well."
    All 2 takes from Sincerely Miss Ash
    BEAUTY PRODUCT'S I'VE USED UP || SKINCARE, MAKEUP AND HAIRCARE - BEAUTY EMPTIES 2024
    "I actually really enjoyed this. I would say that this is very comparable to the Pharmacy Green Clean cleansing balm and even some of the other cleansing balms that I have used in the past. I actually like this one better than the Vers cleansing balm that I have shared on my channel as well. I think that this does a better job and also I like this better than the Bioma cleansing balm as well."
    MY NIGHTTIME ANTI-AGING SKINCARE ROUTINE - P.M. SUMMER SKINCARE ROUTINE USING TRETINOIN
    "The first product that I'm going to be going in with is the Naturium Purple Ginseng Cleansing Balm. I just recently started using this and I actually really like it. I always use a cleansing balm of some kind in my nighttime routine as that first product to remove makeup and sunscreen. [...] I'm very impressed with this."
    ✓Yay
    "The Purple Ginseng Cleansing Balm might be the best cleansing balm. This removes my waterproof mascara so easily. That's how I test a cleansing balm, I use my Clio mascara as the test, and if I have to sit there forever working it in then it's a fail. This I just do gentle circular motions on my lashes and it's not irritating, my eyes don't hurt afterwards, my lashes are intact."
    ✓Yay
    "One thing that's really important is it did not cause eye stinging for me. It would be a really great gift for someone who needs to step up their skincare routine or has been dabbling in skincare and you want to help them take it to the next level by incorporating a double cleanse. [...] The price point is also excellent so [...] they'd be able to repurchase it."
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    What the evidence says.

    Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

    Vitamin E

    Vitamin E is an antioxidant, and it is often in a formula to keep the other ingredients stable rather than as the active itself. It pairs well with vitamin C, though on its own the evidence for visible change is limited.

    Source: NIH, National Library of Medicine

    Frequently asked.

    What is Naturium Purple Ginseng Cleansing Balm?

    An oil-based cleansing balm formulated with purple ginseng and linoleic acid, designed to remove makeup, sunscreen, and waterproof eye products in the first step of a double cleanse.

    Is Naturium Purple Ginseng Cleansing Balm worth it?

    Mostly yes. 5 of the 6 gurus who reviewed it give it their stamp of approval, for a Guru Score of 81%.

    What is Naturium Purple Ginseng Cleansing Balm's Guru Score?

    Naturium Purple Ginseng Cleansing Balm holds a Guru Score of 81%. That is our read on how warmly the experts talk about it, based on the verdicts of 6 expert reviewers we have collected. At least one expert has named it a Top Pick in its category.

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