Merit Minimalist Concealer: a Guru Score of 88% from 4 experts

What the experts use it for.

The concerns the experts tie this product to, in their own words. Paid and founder takes don't count.

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

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Beyond50Skin

32k subs

✓Yay

"I am not seeing any creasing whatsoever. Both the Make and the Merritt stick held up really well under this skincare prep."

Dr Dray

2.69M subs

✓Yay

"I have been using the same concealer now for I want to say 3 years. And I keep thinking to myself, maybe I should try something else because honestly, it is on the expensive side for what I prefer to spend. But it lasts a long time. It works. So, I'm okay with spending the money. [...] I just use this under my eyes, but you could use it elsewhere as a concealer. It's a nice creamy formula. It doesn't cause any creasing for me, and it lasts all day."

Top Pick: cream concealer

All 7 takes from Dr Dray

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"I can't say enough good things about the Merit Minimalist. They're basically a Holy Grail. They're a cream concealer, they're pricey, but they last a long time. They really do, because I've had these sticks since [...] December of last year and I use them every single day."

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"I'm almost finished actually with the cream concealer that I have from Merit Beauty"

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"It blends in nicely. It doesn't settle in the creases. I use it all around my eyes and the stick lasts a really long time. I've been using this for about a year now, this one stick that I have, and so a little goes a long way in terms of the makeup, and it has good longevity on the skin all day. Like my under eye area is still concealed by the end of the day when I put this on, say, at 6:00 in the morning."

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"This is that Merit concealer then I just take a little of this to blend it."

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"I conceal with the Merit Minimalist in ecru shade and then I blend everything in with a little bit of this lotion and it really just blends everything together and keeps the makeup from getting like creasy, cakey, or dry. This is pretty creamy and doesn't really get dry, but you know how concealer can kind of do you dirty. I find that blending it in with this also avoids that under eye bright eye look where you've got the brights on under there."

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"I've been using those Merit Minimalist Concealers and I really love them. [...] I like the cream stick blend in with your hands approach."

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"I have been using the same concealer now for I want to say 3 years. And I keep thinking to myself, maybe I should try something else because honestly, it is on the expensive side for what I prefer to spend. But it lasts a long time. It works. So, I'm okay with spending the money. [...] I just use this under my eyes, but you could use it elsewhere as a concealer. It's a nice creamy formula. It doesn't cause any creasing for me, and it lasts all day."

Alexandra Anele

1.45M subs

✓Yay

"I'm using Merit concealer, the lightest shade. I have all of my base products on except for coverage and I've been using this as my spot conceal and I love it. [...] My shade is 10. [...] It took me several tries to get my correct shade, but I love it."

Robert Welsh

1.11M subs

✓Yay

"The reason I love this concealer is it's very buttery on the skin. The way it melts into the skin, it's [...] really, really easy to blend, really easy to use. You don't have to spend loads and loads of time blending it. [...] It just melts into any formula as well. I use many foundations under this. I've used powders. The way it just effortlessly melts into the skin is absolute perfection."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Sunscreen filters

Sun protection is the best evidenced way to slow visible ageing, and the filters are what does the work. Mineral and chemical filters both protect when a product is applied thickly enough and often enough, which is where most people fall short rather than on the choice of filter.

Source: DermNet

Vitamin E

Vitamin E is an antioxidant, and it is often in a formula to keep the other ingredients stable rather than as the active itself. It pairs well with vitamin C, though on its own the evidence for visible change is limited.

Source: NIH, National Library of Medicine

Frequently asked.

What is Merit Minimalist Concealer?

Merit Minimalist Concealer is a cream concealer in a stick, designed to cover dark circles and blemishes with a skin-like finish that blends easily by hand.

Is Merit Minimalist Concealer worth it?

Yes. All 4 gurus who reviewed it give it their stamp of approval, for a Guru Score of 88%.

What is Merit Minimalist Concealer's Guru Score?

Merit Minimalist Concealer holds a Guru Score of 88%. That is our read on how warmly the experts talk about it, based on the verdicts of 4 expert reviewers we have collected. At least one expert has named it a Top Pick in its category.