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L'Oreal

Paradise Big Deal Mascara.

L'Oreal Paradise Big Deal Mascara
Eye Makeup

About this product

A volumizing and lengthening mascara from L'Oreal Paradise designed to give lashes length, softness, and a touch of curl.

Eye Makeup

The Guru Index verdict

75%

Approved

Approved · 75%
2Reviewers
1Approved
1Mixed
0Skip

What the gurus are saying

Gurus consistently praise the mascara's buildability, soft texture, and ability to create separated lashes without clumping at moderate application levels. Wear is generally strong with minimal flaking, though smudging depends on individual eye shape. The main friction point is excessive layering (100+ coats), which causes clumping and messiness; reviewers agree a realistic 10-30 coat range performs best. Some report minor comfort issues with wand scraping during application.
Synthesized from 2 expert reviews

Key actives & flags

Vitamin EFragrance-free

Full ingredients

Isododecane, Cera Alba /​ Beeswax /​ Cire Dabeille, Copernicia Cerifera Cera/​Carnauba Wax/​Cire De Carnauba, Disteardimonium Hectorite, Oryza Sativa Cera, Rice Bran Wax, Dilinoleic Acid/​Butanediol Copolymer, Aqua/​Water/​Eau, Allyl Stearate/​Va Copolymer, Alcohol Denat, Polyvinyl Laurate, Vp/​Eicosene Copolymer, Dimer Dilinoleyl Dimer Dilinoleate, Propylene Carbonate, Hydrogenated Jojoba Oil, Ethylenediamine/​Stearyl Dimer Dilinoleate Copolymer, PEG-30 Glyceryl Stearate, Panthenol, Ricinus Communis Seed Oil/​Castor Seed Oil, Maltodextrin, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Tocopherol, Citric Acid, Centaurea Cyanus Flower Extract, Ci 77499 /​ Iron Oxides]

Every take, in full

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Approved only Skip only Mixed only Hide sponsored
Approved
"It only takes one coat to give me long, silky lashes that last all day. This is a beautiful mascara that makes your lashes look long and silky and actually gives them a little bit of curl. With this mascara, it does take a couple of coats to build up volume, to build up length. This one wore pretty flawlessly all day long."
All 2 takes from HotandFlashy
Best Makeup of 2025 for Mature Skin! Drugstore to High End
"It only takes one coat to give me long, silky lashes that last all day. This is a beautiful mascara that makes your lashes look long and silky and actually gives them a little bit of curl. With this mascara, it does take a couple of coats to build up volume, to build up length. This one wore pretty flawlessly all day long."
Testing NEW *DRUGSTORE* Makeup 2025! NEW Elf, L'Oreal, NYX & More | Over 50!
"The mascara is beautiful, it went on really great with no clumps and made my lashes look really good. It does take two coats to build up some lash, but it just makes you look like you have a lot of lashes, gives you volume, gives you length, and it wore really really well for most of the day. My only problem with it is one eye got a little dribble under here and there are some flakes under that eye, but there are no flakes under the other eye. So it's interesting how one eye versus the other performed differently."
~Mixed
"Although it's not like my favorite mascara, it still looks good, like it still looks super voluminous. I did like how you could build it up. When you did your first few coats, it was actually really really soft and light, which I liked. I feel like somewhere in the middle there, between 10 and 30 layers of this, felt like the sweet spot. I wouldn't recommend going up to 100 layers. I like the texture of it, I like the buildability. At 100 layers, this isn't clump resistant anymore, although it did get quite messy and clumpy over there."
All 4 takes from Allie Glines
Testing L'Oreal's CRAZY 100-Layer Claim on Their NEW Mascara! 😳
"Although it's not like my favorite mascara, it still looks good, like it still looks super voluminous. I did like how you could build it up. When you did your first few coats, it was actually really really soft and light, which I liked. I feel like somewhere in the middle there, between 10 and 30 layers of this, felt like the sweet spot. I wouldn't recommend going up to 100 layers. I like the texture of it, I like the buildability. At 100 layers, this isn't clump resistant anymore, although it did get quite messy and clumpy over there."
Testing L'Oreal's CRAZY 100-Layer Claim on Their NEW Mascara! 😳
"I like the texture of it, I like the buildability. I wouldn't say that at 100 layers this is clump resistant anymore, although it doesn't look crazy. It's not my favorite effect when it comes to mascara, I like more of a separated look and you kind of lose that once you hit 100 layers. I do think the brush allows you to get really soft, nice separated lashes earlier on, which I loved. My eyes kind of feel like they're burning or scratching on the top layer. I don't know if it's the formula, my gut is telling me it's that wand scraping against my eyeline a 100 times, but I wanted to mention this because we'll see if it feels like it gets better throughout the day or if that bothers me."
Testing L'Oreal's CRAZY 100-Layer Claim on Their NEW Mascara! 😳
"When it came to this mascara, I'm noticing a tiny bit of smudging only because that's where I knew where to look from yesterday, other than that there's zero flaking. So I would say this wear is actually really well. It would kind of just depend on your eye shape and how much your lashes actually touch your eyelid and that may kind of determine how much smudging you get, but I got zero flaking. So when you wear a normal amount of this mascara, I feel like it works really well. I really like the grippiness of it, it's really nice. With 100 layers, this does not look that good, but with a more realistic amount of layers, this wore so much better."
Testing L'Oreal's CRAZY 100-Layer Claim on Their NEW Mascara! 😳
"I'm noticing a tiny bit of smudging only because that's where I knew where to look from yesterday, other than that there's zero flaking, so I would say this wear is actually really well. It would depend on your eye shape and how much your lashes actually touch your eyelid and that may determine how much smudging you get, but I got zero flaking. When you wear a normal amount of this mascara I feel like it works really well. I like how buildable it is. I feel like it is a really good mascara. It's definitely not as buildable up front as some of my other favorite mascaras from the drugstore, but that's okay. I like how separated my lashes were able to look with just about 10 coats. I prefer on the more natural side versus trying to build it up. This one is a little more of an everyday mascara, but that's just my personal preference."
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