L'Oreal

Paradise Big Deal Mascara.

Eye Makeup

About this product

A buildable mascara designed to lengthen and define lashes with a formula that separates and adds volume with multiple coats.

Type

Eye MakeupLiquid

Key actives

Vitamin E

Formula notes

Fragrance-freeContains drying alcohol

Full ingredients

Isododecane, Cera Alba / Beeswax / Cire Dabeille, Copernicia Cerifera Cera/Carnauba Wax/Cire De Carnauba, Disteardimonium Hectorite, Oryza Sativa Cera, Rice Bran Wax, Dilinoleic Acid/Butanediol Copolymer, Aqua/Water/Eau, Allyl Stearate/Va Copolymer, Alcohol Denat, Polyvinyl Laurate, Vp/Eicosene Copolymer, Dimer Dilinoleyl Dimer Dilinoleate, Propylene Carbonate, Hydrogenated Jojoba Oil, Ethylenediamine/Stearyl Dimer Dilinoleate Copolymer, PEG-30 Glyceryl Stearate, Panthenol, Ricinus Communis Seed Oil/Castor Seed Oil, Maltodextrin, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Tocopherol, Citric Acid, Centaurea Cyanus Flower Extract, Ci 77499 / Iron Oxides]

Guru Score

81%

Approved

Early verdict · Few reviews so far

2Gurus

2Approved

0Mixed

0Skip

What the gurus are saying

One coat delivers visible length and a silky finish, though building volume takes two to three coats and reviewers found it works best as an everyday mascara rather than a heavy-duty drama formula. Wear is largely flawless throughout the day with minimal flaking, though a tiny amount of smudging may occur depending on eye shape and how much upper lashes naturally touch the lid. The formula applies clump-free and separates lashes nicely, making it a solid drugstore pick if you prefer a more natural look.

Synthesized from 2 expert reviews · most recent take December 2025

Where to buy

Find it at Amazon → Compare prices on Google Shopping →

How it works Independent by design. Every take comes from a creator we have no relationship with. We do not ask anyone to review, and affiliate links never move a score.

Every take, in full

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Approved takes Critical takes Mixed takes Hide sponsored

HotandFlashy

1.23M subs

✓Approved

"It only takes one coat to give me long, silky lashes that last all day. This is a beautiful mascara that makes your lashes look long and silky and actually gives them a little bit of curl. With this mascara, it does take a couple of coats to build up volume, to build up length. This one wore pretty flawlessly all day long."

All 2 takes from HotandFlashy

Best Makeup of 2025 for Mature Skin! Drugstore to High End

Testing NEW *DRUGSTORE* Makeup 2025! NEW Elf, L'Oreal, NYX & More | Over 50!

"The mascara is beautiful, it went on really great with no clumps and made my lashes look really good. It does take two coats to build up some lash, but it just makes you look like you have a lot of lashes, gives you volume, gives you length, and it wore really really well for most of the day. My only problem with it is one eye got a little dribble under here and there are some flakes under that eye, but there are no flakes under the other eye. So it's interesting how one eye versus the other performed differently."

Allie Glines

830k subs

✓Approved

"I'm noticing a tiny bit of smudging only because that's where I knew where to look from yesterday, other than that there's zero flaking, so I would say this wear is actually really well. It would depend on your eye shape and how much your lashes actually touch your eyelid and that may determine how much smudging you get, but I got zero flaking. When you wear a normal amount of this mascara I feel like it works really well. I like how buildable it is. I feel like it is a really good mascara. It's definitely not as buildable up front as some of my other favorite mascaras from the drugstore, but that's okay. I like how separated my lashes were able to look with just about 10 coats. I prefer on the more natural side versus trying to build it up. This one is a little more of an everyday mascara, but that's just my personal preference."

Common questions

Frequently asked.

What is L'Oreal Paradise Big Deal Mascara?

A buildable mascara designed to lengthen and define lashes with a formula that separates and adds volume with multiple coats.

Is L'Oreal Paradise Big Deal Mascara worth it?

Yes. All 2 gurus who reviewed it give it their stamp of approval, for a Guru Score of 81%.

What is L'Oreal Paradise Big Deal Mascara's Guru Score?

L'Oreal Paradise Big Deal Mascara holds a Guru Score of 81%. That is our read on how warmly the experts talk about it, based on the verdicts of 2 independent expert reviewers we have collected.