L'Oreal

L'Oreal Colour Riche Lipstick in Worth It.

Lip

About this product

A classic cream lipstick in a range of shades designed to deliver rich, lasting color with a velvety finish.

Full ingredients

Lanolin Oil, Oleyl Erucate, Sesame Seed Oil, Microcrystalline Wax, PPG-15, Lanolin Wax, Acetylated Lanolin, Beeswax, Disteardimonium Hectorite, Fragrance, Tocopheryl Acetate, Rosa Canina Fruit Oil, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Synthetic Fluorphlogopite, Argania Spinosa Kernel Oil, Calcium Aluminum Borosilicate, Geraniol, Benzyl Alcohol, Silica, Hexyl Cinnamal, Hydroxycitronellal, Calcium Sodium Borosilicate, Methyl 2-Octynoate, Tin Oxide, Polyethylene Terephthalate, Acrylates Copolymer, Mica, Ci 77891/Titanium Dioxide, Ci 77499, Ci 77492, Ci 77491/Iron Oxides, Ci 15850/Red 7, Ci 45410/Red 28 Lake, Ci 15985/Yellow 6 Lake, Ci 77163/Bismuth Oxychloride, Ci 19140/Yellow 5 Lake, Ci 45380/Red 22 Lake, Ci 75470/Carmine, Cl 42090 Blue 1 Lake

Guru Score

65%

Mixed

3 experts · Moderate agreement

What they liked

Warm undertone flatters deeper skin
Velvety texture
Long-wearing colour

What they flagged

Strong smell and taste

What the gurus are saying

This lipstick earns praise for its velvety texture and warm undertones that flatter deeper skin tones, with impressive staying power. However, the formula comes with a notable drawback: a strong smell and taste that some find off-putting enough to avoid the brand altogether.

Synthesized from 3 expert reviews · most recent take January 2026

Type

LipStick & roll-on

Key actives

Vitamin E

Formula notes

Contains fragranceNo drying alcohol

Where to buy

Sephora → Ulta → Amazon → Google →

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Scan it in the shopFree iPhone app. Scores in the aisle.

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored

Dr Dray

2.69M subs

~Mixed

"This is the L'Oreal lipstick in the shade Worth It. Love the color. Love the way this wears. But I don't know if it's the packaging or what. It kind of [...] whacks the back of the case and it's messy. It's really messy. But it looks nice and the packaging is pretty nice except they ruin it with the sticker, which good luck getting that off."

Alexandra Anele

1.44M subs

~Yay

"This is the L'Oreal Colour Riche Lipstick in Worth It. I'm going to apply it with a brush. [...] This has a little bit more warmth. The stains that we used were a little bit more cool toned, so a little bit more warmth to it, which will be a little more flattering on my skin. [...] Stunning, velvety, beautiful, gonna last."

Allie Glines

829k subs

~Nay

"L'Oreal lipsticks with that horrible smell and taste"

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Sunscreen filters

Sun protection is the best evidenced way to slow visible ageing, and the filters are what does the work. Mineral and chemical filters both protect when a product is applied thickly enough and often enough, which is where most people fall short rather than on the choice of filter.

Source: DermNet

Vitamin E

Vitamin E is an antioxidant, and it is often in a formula to keep the other ingredients stable rather than as the active itself. It pairs well with vitamin C, though on its own the evidence for visible change is limited.

Source: NIH, National Library of Medicine

Frequently asked.

What is L'Oreal Colour Riche Lipstick in Worth It?

A classic cream lipstick in a range of shades designed to deliver rich, lasting color with a velvety finish.

Is L'Oreal Colour Riche Lipstick in Worth It worth it?

The gurus mostly approve it, but with enough reservations to keep it in the middle at a Guru Score of 65%.

What is L'Oreal Colour Riche Lipstick in Worth It's Guru Score?

L'Oreal Colour Riche Lipstick in Worth It holds a Guru Score of 65%. That is our read on how warmly the experts talk about it, based on the verdicts of 3 expert reviewers we have collected.