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Krave Beauty

Beet The Sun SPF 40.

Krave Beauty Beet The Sun SPF 40
Sunscreen

About this product

A mineral sunscreen with SPF 40 formulated with beetroot extract and hyaluronic acid, designed to provide broad-spectrum UV protection with a hydrating, dewy finish.

Full ingredients

Guru Score

58%

Mixed

6 experts · Strong agreement
6Gurus
3Yay
1Mixed
2Nay

What they liked

  • Melts into skin without white cast
  • Glowy, dewy finish
  • Easy to apply and blends quickly

What they flagged

  • Failed independent SPF testing
  • SPF 40 below the SPF 50 minimum some prefer

What the gurus are saying

This sunscreen melts into skin with no white cast and leaves a glowy, dewy finish that appeals to anyone chasing that glass skin look. Gurus praise how quickly it applies and how hydrating it feels thanks to the hyaluronic acid, making it a genuine crowd-pleaser even for people who typically avoid sunscreen altogether. Those with acne-prone or sensitive skin, or anyone frustrated with heavier American formulas, may find this strikes the balance they've been after.
Synthesized from 6 expert reviews · most recent take May 2026

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored
~Mixed
"This is the best US compliant sunscreen I have personally ever used. It is still a little bit thicker and heavier than some of the other products we've spoken about today. That's the nature of the US requiring old style filters to be used in their sun products. However, it is still the best that you are going to find in terms of lightweight finish and feel on the skin. It doesn't leave any white cast, doesn't leave any distortion on the skin, and you can feel it, but it's not super heavy and gloopy like traditional US sunscreen. So, I would say this is probably the best that's available for retail in the US."
All 3 takes from Mad About Skin
THE PERFECT SUNSCREEN 2026 - And The Winner Is..
"This is the best US compliant sunscreen I have personally ever used. It is still a little bit thicker and heavier than some of the other products we've spoken about today. That's the nature of the US requiring old style filters to be used in their sun products. However, it is still the best that you are going to find in terms of lightweight finish and feel on the skin. It doesn't leave any white cast, doesn't leave any distortion on the skin, and you can feel it, but it's not super heavy and gloopy like traditional US sunscreen. So, I would say this is probably the best that's available for retail in the US."
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"They had their original Beet the Sun formula which was beautiful, lightweight, new generation filters, but they wanted to sell in the US so they reformulated to conform to US old generation filter requirements. Unfortunately it didn't feel as good, it was a lot heavier on application, it didn't have the same level of protection as the old one. A lot of people said it lost a lot of its unique selling points and it never really did as well. Crave Beauty are going from strength to strength with their other products which I love, but their sunscreen kind of doesn't really get mentioned anymore, and I think it's because of that reformulation."
ADVANCED ANTI-AGING SKINCARE - Best Sunscreen For Winter
"This is one that you could definitely definitely try it's not the cheapest on the market but a great one if you want to order from the US"
~Nay
"Crave Beauty has also used this testing lab. So if you're using Crave, be cautious about that. If you're using any of these, do some digging on them and maybe use something else for a little bit. It's not worth risking, especially if you have hyperpigmentation, melasma, if you're on certain medications. Certain medications can make your skin much more susceptible to sunburn and sun damage. If you have babies, it's just not worth the risk taking it."
All 2 takes from No BS Beauty
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"Some American sunscreen such as Super Goo, Goop, um Crave."
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"Crave Beauty has also used this testing lab. So if you're using Crave, be cautious about that. If you're using any of these, do some digging on them and maybe use something else for a little bit. It's not worth risking, especially if you have hyperpigmentation, melasma, if you're on certain medications. Certain medications can make your skin much more susceptible to sunburn and sun damage. If you have babies, it's just not worth the risk taking it."
~Yay
"They came out with another version of it, which was good, which I really, really liked. They're back with the original formulation. Only if you are outside of the US, though. And this is, of course, because the US FDA don't approve certain filters. That's not to say that the US version is bad. It's not. I've been using it perfectly happy. But the original formulation was just incredible. Amazing. One of the best sunscreens I've ever used. I feel like I've been using this for like 4 years on and off. It's everything somebody with any skin type would want, right? It's lightweight, but it's hydrating. It's moisturizing. It's chemical, so it doesn't leave a white cast. And it's just perfect. Perfect for daily use under makeup as well. This sunscreen is formulated with beetroot extract which is known for its antioxidant properties that help combat that free radical damage and UV damage too. It also contains hyaluronic acid to keep the skin hydrated and vitamin E to support skin barrier health. What I appreciate is its real non-greasy texture. Absorbs super super quickly. It feels like nothing on the skin. It's fragrance-free and suitable for most skin types. If you're looking for something that's just like a reliable everyday sunscreen that offers protection, this is a really worth considering. The best sunscreen is the one you're going to use consistently. And this is just one that I constantly grab cuz I know I'm going to be fine with it, and have been for years."
All 2 takes from James Welsh
Reflecting On The Korean Sunscreen Scandal. What Actually Happened & Whats Changed?
"Krave Beauty's Beet the Sun and Keep Cool's Soothe Bamboo Sun Essence SPF 50+ were also bought into question and also failed independent SPF testing"
One Year Later… These Products Still Have Me in a Chokehold
"They came out with another version of it, which was good, which I really, really liked. They're back with the original formulation. Only if you are outside of the US, though. And this is, of course, because the US FDA don't approve certain filters. That's not to say that the US version is bad. It's not. I've been using it perfectly happy. But the original formulation was just incredible. Amazing. One of the best sunscreens I've ever used. I feel like I've been using this for like 4 years on and off. It's everything somebody with any skin type would want, right? It's lightweight, but it's hydrating. It's moisturizing. It's chemical, so it doesn't leave a white cast. And it's just perfect. Perfect for daily use under makeup as well. This sunscreen is formulated with beetroot extract which is known for its antioxidant properties that help combat that free radical damage and UV damage too. It also contains hyaluronic acid to keep the skin hydrated and vitamin E to support skin barrier health. What I appreciate is its real non-greasy texture. Absorbs super super quickly. It feels like nothing on the skin. It's fragrance-free and suitable for most skin types. If you're looking for something that's just like a reliable everyday sunscreen that offers protection, this is a really worth considering. The best sunscreen is the one you're going to use consistently. And this is just one that I constantly grab cuz I know I'm going to be fine with it, and have been for years."
~Yay
"I love the sunscreen, Beet The Sun. Like, it's so elegant, no white cast, rubs in so well."
~Nay
"SPF 40 is an actual category and best chemical SPF 40 is this one would I purchase it no SPF 50 minimum you need it"
~Yay
"We incorporated beetroot extract and also a humectant hyaluronic acid. This is going to be a super hydrating. Upon contact with your skin, when you apply this, you would be amazed by how easy it applies and how quickly it disappears on top of your skin. It just literally melts into your skin. So I think this is a really great all-arounder for those who hate applying sunscreen. I have had many success just convincing my friends who never wore sunscreen when I just put this on their hands, their life has changed. One of the best things or the best reviews that we get around this product is the beautiful glowy dewy finish. So if you are a fan of that glass skin look or the glowy skin look, this product is the way to go. This is also really great for acne prone skin, sensitive skin, and if you just literally hate American sunscreens, I think this product is the way to go."
Founder's own brand

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Urea

Urea both holds water in the skin and gently loosens dead surface cells. At higher strengths it has good evidence for very dry or thickened skin.

Source: DermNet

Sunscreen filters

Sun protection is the best evidenced way to slow visible ageing, and the filters are what does the work. Mineral and chemical filters both protect when a product is applied thickly enough and often enough, which is where most people fall short rather than on the choice of filter.

Source: DermNet

Humectants and emollients

Ingredients like these draw water into the surface layers and slow how fast it leaves. The evidence is for comfort, softness and hydration rather than for changing the structure of the skin.

Source: DermNet

Frequently asked.

What is Krave Beauty Beet The Sun SPF 40?

A mineral sunscreen with SPF 40 formulated with beetroot extract and hyaluronic acid, designed to provide broad-spectrum UV protection with a hydrating, dewy finish.

Is Krave Beauty Beet The Sun SPF 40 worth it?

The gurus are split. 3 of the 6 gurus give it their stamp of approval while 2 would skip it, which lands it in the middle at a Guru Score of 58%.

What is Krave Beauty Beet The Sun SPF 40's Guru Score?

Krave Beauty Beet The Sun SPF 40 holds a Guru Score of 58%. That is our read on how warmly the experts talk about it, based on the verdicts of 6 expert reviewers we have collected.

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