Index / IT Cosmetics / CC+ Nude Glow Serum Foundation SPF 40
IT Cosmetics

CC+ Nude Glow Serum Foundation SPF 40.

IT Cosmetics CC+ Nude Glow Serum Foundation SPF 40
Sunscreen

About this product

A medium-coverage CC cream with a luminous finish, designed to even skin tone while providing a glowing complexion.

Full ingredients

Guru Score

72%

Mixed

4 experts · Moderate agreement
4Gurus
2Yay
1Mixed
1Nay

What they liked

  • Sheer and buildable
  • Wears all day without fading
  • Lighter than the original CC cream

What they flagged

  • Stays wet and takes time to set
  • More pigmented than some prefer for daily wear

What the gurus are saying

One expert found it wearable and natural-looking, with good wear time and a sheer, buildable texture that played well with sunscreen. However, another felt the finish read too dewy and the formula stayed wet rather than setting down, finding it heavier than preferred, though they warmed to it on a second try. Those drawn to a luminous glow may find it hits the mark; those who prefer a matte or quick-drying base may want to test it first.
Synthesized from 4 expert reviews · most recent take June 2026

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored
~Yay
"With this one, I'm also using the shade deep honey because it is more color correcting. I do like a little slight warmth in my skin, and this just looks so beautiful on."
~Nay
"I found the IT Cosmetics nude glow foundation, or the color correcting, which is basically a foundation which has an SPF of 40. My concern is the box had been opened a little bit. I did open it and look to see if it had an expiration date on it and it did not. It had a batch code on the very bottom. But I feel like this is probably very old stock. And the beautiful part is they don't put the SPF expiration date on there. So you really have no idea if it's old or not. So they can sell old stock versus if it was a brand that had an expiration date on it, you would know when it expired. So kind of convenient there."
All 2 takes from No BS Beauty
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"IT Cosmetics makes some really nice different foundation types and this was one I wanted to try. I'm interested in trying it, especially if it's half off."
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"I found the IT Cosmetics nude glow foundation, or the color correcting, which is basically a foundation which has an SPF of 40. My concern is the box had been opened a little bit. I did open it and look to see if it had an expiration date on it and it did not. It had a batch code on the very bottom. But I feel like this is probably very old stock. And the beautiful part is they don't put the SPF expiration date on there. So you really have no idea if it's old or not. So they can sell old stock versus if it was a brand that had an expiration date on it, you would know when it expired. So kind of convenient there."
~Yay
"This is my favorite of the IT CC cream foundations."
All 3 takes from HotandFlashy
Faves + Fails October 2023
"I tried this in a little Instagram post and I really like this a lot. It's much more wearable I think than the original CC cream because it's not as heavy, it's not as pigmented, and I felt like it looked much more natural on skin. I'm actually wearing it again today because I really kind of like it. It looked good in photography, nice and sheer and buildable and looked pretty and natural on the skin. I struggled with it with my sunscreen at first because this has chemical sunscreen in it and I had tried it with two mineral sunscreens, so that's probably why it didn't really sit right on top of those sunscreens. But when I tried it this week with the Haru Haru Wonder sunscreen, which is a European SL Asian chemical sunscreen, it played a lot better with that one. I didn't struggle with it when I tried it this time and it did wear all day. It wore on my nose really well all day, and so I was just pretty happy with it."
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"I tried the IT Cosmetics CC+ Nude Glow Foundation the other day and I really really liked it. It's a lot less thick and a lot less pigmented than the traditional IT CC Cream. It's a little bit lighter, a little bit sheer. It has a chemical sunscreen in it instead of a mineral sunscreen. I also find the other, the original CC Cream a little bit drying on me, and this one wasn't drying at all, so I really like this formula a lot better. It's a lot more lightweight, very pretty on the skin, and it lasted all day."
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"This is my favorite of the IT CC cream foundations."
~Mixed
"I thought I was going to love it, then I tried it and I felt like it was a little too glisteny, and then I retried it and I was like this is like my jam now. I don't know if they reformulated it or I've just had a whole change in what I'm looking for when it comes to a foundation, or in this case a skin tint. I like this one. It is more pigmented than I like to use on a regular basis though. It's full-on pigmented, medium coverage, it's in the foundation category. Personally I like the original one more than I like the glow. It just stays really really wet and I just can't stand that. It's not going to be my go-to with all the skin tints on the market now. It doesn't dry down the way I want it to. It does feel heavy."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Niacinamide

Niacinamide has evidence behind it for redness, uneven tone and supporting the skin barrier, and it is usually well tolerated even by skin that reacts to most things.

Source: DermNet

Sunscreen filters

Sun protection is the best evidenced way to slow visible ageing, and the filters are what does the work. Mineral and chemical filters both protect when a product is applied thickly enough and often enough, which is where most people fall short rather than on the choice of filter.

Source: DermNet

Humectants and emollients

Ingredients like these draw water into the surface layers and slow how fast it leaves. The evidence is for comfort, softness and hydration rather than for changing the structure of the skin.

Source: DermNet

Frequently asked.

What is IT Cosmetics CC+ Nude Glow Serum Foundation SPF 40?

A medium-coverage CC cream with a luminous finish, designed to even skin tone while providing a glowing complexion.

Is IT Cosmetics CC+ Nude Glow Serum Foundation SPF 40 worth it?

The gurus mostly approve it, but with enough reservations to keep it in the middle at a Guru Score of 72%.

What is IT Cosmetics CC+ Nude Glow Serum Foundation SPF 40's Guru Score?

IT Cosmetics CC+ Nude Glow Serum Foundation SPF 40 holds a Guru Score of 72%. That is our read on how warmly the experts talk about it, based on the verdicts of 4 expert reviewers we have collected.

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