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Illamasqua

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Illamasqua
Products

About this product

Illamasqua is a makeup brand known for artistic, pigmented formulations designed for creative expression and diverse skin tones.

The Guru Index verdict

80%

Approved

Approved · 80%
2Reviewers
2Approved
0Mixed
0Skip

What the gurus are saying

Gurus consistently praise Illamasqua as underrated and ahead of its time, particularly for forward-thinking inclusivity and strong formulas. The brand is celebrated for prioritizing artistry and texture quality, with reviewers emphasizing how it shaped their professional understanding of serving diverse customers. General sentiment is deep appreciation, though community feedback is limited.
Synthesized from 2 expert reviews
Every take, in full

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Approved only Skip only Mixed only Hide sponsored
Approved
"When I moved to Illamasqua, the products were so good. The textures, the formulas were so good, they were so ahead of their time when it came to inclusivity. When I worked on that counter, I had all sorts of customers, different types of people that I would get, and working at Illamasqua, learning how to properly communicate and serve these people was really valuable."
All 2 takes from Caroline Hirons
S2 Ep5: Jamie Genevieve
"When I moved to Illamasqua it was much more artistry. The products were so good. The textures, the formulas were so good, they were so ahead of their time when it came to inclusivity."
Glad We Had This Chat - JAMIE GENEVIEVE
"When I moved to Illamasqua, the products were so good. The textures, the formulas were so good, they were so ahead of their time when it came to inclusivity. When I worked on that counter, I had all sorts of customers, different types of people that I would get, and working at Illamasqua, learning how to properly communicate and serve these people was really valuable."
Approved
"Love Illamasqua, another brand that I adore. I think they're extremely underrated. Illamasqua are extremely, extremely underrated. The brand when they first opened represented artistry to me. They were incredible."
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