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Fino

Premium Touch Hair Mask.

Fino
Premium Touch Hair Mask
Masks & Peels

About this product

A Japanese hair mask designed to restore and hydrate hair, applied before shampooing for 5-20 minutes to improve softness and overall hair health.

Masks & Peels

The Guru Index verdict

89%

Approved

Approved · 89%
2Reviewers
2Approved
0Mixed
0Skip

What the gurus are saying

Gurus consistently praise this mask for delivering visible results in softness, smoothness, and hydration without weighing hair down or affecting styling. The formula is potent enough that a small amount goes a long way, making it economical despite the higher price point. The main drawback cited is limited product longevity, lasting roughly three months with regular use.
Synthesized from 2 expert reviews

Key actives & flags

Vitamin ESqualane

Full ingredients

Water, Sorbitol, Dimethicone, Hydrogenated Rapeseed Alcohol, Isopentyldiol, Behentrimonium Chloride, Aminopropyl Dimethicone, Hydroxypropyl Arginine Lauryl/​Myristyl Ether Hcl, Stearyl Dihydroxypropyldimonium Oligosaccharides, Glutamic Acid, Trehalose, Squalane, Steartrimonium Chloride, PEG-90M, Pca, Phytosteryl/​Octyldodecyl Lauroyl Glutamate, Hydrolyzed Wheat Protein, Polyquaternium-64, Hydrolyzed Wheat Starch, Royal Jelly Extract, Isopropyl Alcohol, Cetyl Alcohol, Octyldodecanol, Alcohol, Propylene Glycol, Butylene Glycol, Tocopherol, Phenoxyethanol, Sodium Benzoate, Fragrance, Ci 15985

Every take, in full

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Approved only Skip only Mixed only Hide sponsored
Approved
"It is an absolutely incredible Japanese hair mask. It restores the hair in such a beautiful way to the point that I've actually started using this like twice to three times a week. I love putting it in my hair like 5 to 10 minutes before I shower and then rinsing it out and following up with my shampoo and conditioner. It just makes my hair so soft. It feels so healthy afterwards. I really do feel like it's very restorative to your hair. The results don't lie. And I absolutely have loved the results of this one."
All 2 takes from Hyram
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"It is an absolutely incredible Japanese hair mask. It restores the hair in such a beautiful way to the point that I've actually started using this like twice to three times a week. I love putting it in my hair like 5 to 10 minutes before I shower and then rinsing it out and following up with my shampoo and conditioner. It just makes my hair so soft. It feels so healthy afterwards. I really do feel like it's very restorative to your hair. The results don't lie. And I absolutely have loved the results of this one."
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"I don't know what's in Japanese hair care, but the Fino Premium Touch Hair Mask is incredible. This one does such an amazing job of just restoring the health of my hair in a way that makes it feel so silky smooth and soft, but still be able to hold up with volume. I feel like sometimes when I've used hair masks in the past, they just add a weight to my hair that really affects the styling the next day or you feel like they don't really do much, but every single time I use this, like before I shower, I just leave it in my hair for like 15, 20 minutes and then rinse it out. My hair is so silky smooth. The formula is just absolutely incredible. I'm typically disappointed with hair products, but this one has never let me down. My only one complaint with this is that it doesn't last forever. I would say on average it lasts about 3 months. It is so good."
Approved
"My hair stays hydrated for a very long time. I literally need to use the tiniest scoops and then I apply it on my hair and that is enough. This product was expensive, about 99 Dirhams, but I know this is a 10 on 10 product for me. I am going to repurchase it. I absolutely love it. This has made it to my Holy Grail hair masks. This is life-changing. If you have dry, frizzy hair or dry, frizzy colored hair, get this one. You will not be disappointed. This is a product I highly, highly want to recommend."
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