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e.l.f.

Soft Glam Satin Foundation.

e.l.f. Soft Glam Satin Foundation
Foundation

About this product

A buildable, medium-coverage satin-finish foundation with a hydrating hibiscus complex, designed to deliver a natural, skin-like appearance suitable for everyday and more glamorous looks.

Foundation

The Guru Index verdict

86%

Approved

Approved · 86%
5Reviewers
4Approved
1Mixed
0Skip
#2 in Foundation

What the gurus are saying

Gurus who tried it found the formula applies smoothly, feels lightweight despite solid coverage, and leaves a natural finish that doesn't settle into texture or accentuate pores. The satin balance works well for normal to oily skin and those seeking a budget-friendly option that performs like pricier brands. One concern that came up: on very oily skin, the formula may shift yellower and turn patchy as the day goes on, so anyone with that skin type may want to test it first and have powder handy for touch-ups.
Synthesized from 5 expert reviews

Key actives & flags

Fragrance-freeAlcohol-free

Full ingredients

Water (Aqua), Isododecane, Glycerin, Coco-Caprylate/​Caprate, Dimethicone, Propylene Glycol, Cetyl PEG/​PPG-10/​1 Dimethicone, C12-15 Alkyl Benzoate, Tridecyl Trimellitate, Sorbitan Sesquioleate, Silica, Boron Nitride, Dimethicone/​Vinyl Dimethicone Crosspolymer, Magnesium Stearate, Magnesium Sulfate, Phenoxyethanol, Disteardimonium Hectorite, PEG/​PPG-15/​15 Dimethicone, Trimethylsiloxysilicate, Diisostearyl Malate, Silica Dimethyl Silylate, Aluminum Hydroxide, Triethoxycaprylylsilane, Caprylyl Glycol, Ethylhexylglycerin, Erythritol, Hibiscus Sabdariffa Fruit Extract, Butylene Glycol, Lycium Chinense Fruit Extract, Psidium Guajava Fruit Extract, Vaccinium Angustifolium (Blueberry) Fruit Extract, Hydroxyacetophenone

Every take, in full

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Approved only Skip only Mixed only Hide sponsored
Approved
"This is the E.L.F. Soft Glam Satin Foundation. I honestly forgot how good this was. It's a really great match for me. I just love how balanced it is. It's super creamy. It feels lightweight. It gives great coverage to me. It's not too dewy or too matte, which is really nice. It's great for everyday, but it's also great for a more glam look. Plus, I just love when a drugstore product performs as good as my high-end products. It's really, really beautiful. And for me, it wears so well all day long. I can see how natural of a finish it has. It's definitely one of my current favorite drugstore foundations. It's just so good."
Top Pick: foundation
All 7 takes from Allie Glines
Easy Everyday Fall Makeup (Mostly Drugstore)
"This is from e.l.f., it's their Soft Glam Satin Foundation and it is incredible. I wear the shade 14 Fair Cool. You can see how amazing the coverage is on this, but I love how the finish looks so natural. I think the Soft Glam title for this product is perfect because you really can create more of an everyday look with this formula or you can amp it up for evening. This foundation wears so well on me. I love the finish, I love the coverage, I love everything about this foundation."
THE BEST DRUGSTORE MAKEUP 2024!! 😍
"This e.l.f. Soft Glam Satin Foundation is one of the best foundations that launched this year by far. I love how it looks all over the skin and I love how it wears on me as well. There's nothing that I would change about it honestly. It's the perfect texture, it's the perfect coverage. It's great for everyday but you can also boost it up for a little bit more of a glam look. It's so inexpensive, it's kind of a no-brainer if you haven't tried this yet. I highly recommend you do because it's so good."
I Finally Tried The NEW e.l.f. Foundation AND WOW!!!
"I'm really impressed with how smoothly it applies. It has coverage, but it's not heavy. It contains a 1% hydrating hibiscus complex. This product exceeds my expectations. It feels almost like a gel formula, cooling as you apply it, and it actually looks like skin. This product really surpasses my expectations. It looks like my skin, only better. And it doesn't look heavy. I feel like I really missed out because I didn't try it sooner. Based on the first impression of application, this could be my favorite e.l.f. foundation I've tried. I can't remember ever loving an e.l.f. foundation this much. The shade matches me well. I'm speechless. I don't know what I expected, but it wasn't this. I've seen good foundations recently, but this looks so good."
Why did I ever stop using this? 🤯 (January Favorites)
"This is the E.L.F. Soft Glam Satin Foundation. I honestly forgot how good this was. It's a really great match for me. I just love how balanced it is. It's super creamy. It feels lightweight. It gives great coverage to me. It's not too dewy or too matte, which is really nice. It's great for everyday, but it's also great for a more glam look. Plus, I just love when a drugstore product performs as good as my high-end products. It's really, really beautiful. And for me, it wears so well all day long. I can see how natural of a finish it has. It's definitely one of my current favorite drugstore foundations. It's just so good."
The Makeup I Can't Get Out of My Head... It's SO Good!
"This is such a beautiful foundation. I would wear it even if it were from Dior. It's so stunning. I would literally pay 40 to 50 dollars for this foundation because it's so breathtaking. Finding a shade that's as close as possible to your own really makes a difference in how it looks on the skin. I feel like you see a bit more on my skin when it's off, because it's almost like it highlights things compared to the shade that fits better."
The BEST Makeup & Skincare from August 2024!
"The e.l.f. Soft Glam Satin Foundation seriously changed my life. I was a little late to the game when it came to this foundation, but I'm so glad I did. This has been my go-to everyday foundation. I love how skin-like it looks, I love how it wears on me, I love how hydrating it feels but also not greasy. It is such a beautiful, fabulous, wonderful foundation. I can't believe it's from e.l.f. I seriously look forward to wearing this, it is that good."
How to Look Fresh in 5 Minutes (All Drugstore)
"Gosh, I forgot how good that e.l.f. Soft Glam Foundation is."
Approved
"I'm going to use the e.l.f. Soft Glam Satin Foundation because it's a soft satin foundation. So it'll maintain flawlessness in the center of the face, but it'll go over that glow, that glowy primer really nicely. The shade 12 Fair Warm is just a little bit on the yellow side, but I'd rather that because I am quite yellow than like orange. This foundation's a little bit light for me. It's pretty light. I usually mix it with other foundations."
All 3 takes from Alexandra Anele
I love these new drugstore products
"The e.l.f. Soft Glam Satin Foundation in the shade Fair Warm 12 definitely leans a little bit more on the yellowy side. It's supposed to be a buildable, just right coverage, longwearing satin finish, hydrating foundation that is anything but basic. You can use a brush or a sponge."
This makeup is PERFECT
"I'm going to use the e.l.f. Soft Glam Satin Foundation because it's a soft satin foundation. So it'll maintain flawlessness in the center of the face, but it'll go over that glow, that glowy primer really nicely. The shade 12 Fair Warm is just a little bit on the yellow side, but I'd rather that because I am quite yellow than like orange. This foundation's a little bit light for me. It's pretty light. I usually mix it with other foundations."
You'll love these
"This is a beautiful formula. It's definitely like a mousey, ridiculously light. It is a little bit more of a matte satin in my opinion and it provides like a good amount of coverage. I would say definitely medium buildable. This is going to be really beautiful for those of you who have like normal to oily skin. If you have normal to oily skin and you're looking for like a more budget friendly foundation, this is really really great. It's so soft and velvety, like a blurring foundation. It gives me a similar vibe to the Huda Beauty foundation but I would say that this is slightly less on the hydrating side. So if you are someone who's really really oily and you're looking for like a high performance foundation that's affordable, this is a wonderful formula."
Approved
"There was no wearing off anywhere and there was very very minimal settling into the wrinkles by the end of the day I was still really happy with this one. I just felt like my skin looked better than it really is, felt like it looked younger than it really was, and I was just really falling for this hard. This is probably my most worn drugstore foundation so far this year."
Top Pick: foundation
All 5 takes from HotandFlashy
BEST Makeup of 2024! Mature Skin Edition!
"The best foundation of 2024 in my humble opinion is the e.l.f. Soft Glam Foundation. I fell super hard for this. I absolutely love it. You cannot beat the price point. This is such a beautiful foundation. I'm wearing it today and I've actually had it on for 7 hours and this looks still just about perfect and I didn't touch it up. The thing is it looks so natural on the skin. It doesn't look like a heavy mask of makeup. It's just beautiful. The shades are really great, easy to find a shade match. I wear it in the shade 25 light neutral."
5 BEST DRUGSTORE Foundations for MATURE Skin of ALL TIME!
"There was no wearing off anywhere and there was very very minimal settling into the wrinkles by the end of the day I was still really happy with this one. I just felt like my skin looked better than it really is, felt like it looked younger than it really was, and I was just really falling for this hard. This is probably my most worn drugstore foundation so far this year."
Products I LOVED & HATED! MUST TRY Makeup, Skincare, Fashion!
"The e.l.f. Soft Glam Foundation is so good and I love it so much. I've been wearing it literally nonstop. It won the video hands down against the Tear Tier foundation. I wore it to a black tie wedding in Boston last weekend and felt so confident. My skin just looks great but it doesn't look like a heavy coating of makeup. It's got such a lovely finish. It's not super super luminous, it's just soft. It softens my pores, it softens my texture, it just softens everything. I feel like my skin just looks younger when I have this on."
VIRAL Foundation FACE OFF! TirTir Vs Elf Soft Glam...
"The e.l.f. Soft Glam is a medium coverage buildable foundation that looks very natural on the skin, feels very lightweight, feels very hydrating. It didn't settle in my wrinkles, didn't accentuate pores, didn't accentuate texture. It's fragrance-free, really easy to apply with a brush, and comes in great shade options. I got two and one of them is a really great shade match for me. I would say this one is a real winner, and if you're going to buy either of the foundations from today's video I would recommend the e.l.f. Soft Glam. I think this is just beautiful."
I Tried $750 of Mineral SUNSCREENS So You Don't Have To! NEW 2025
"The foundation that I use this year because I again like to keep it all the same is the e.l.f. Soft Glam Foundation. This is a fabulous drugstore foundation. It lasts all day with that sunscreen. It doesn't wear off. It doesn't settle into wrinkles. It looks natural on my skin."
Approved
"This Elf Soft Glam satin foundation evens everything out. And notice, I don't even have to use a lot of product here. I'm just evening things out so my skin looks smoother and more polished. And I love that it has a satin finish, not too dewy and not too matte. Because after 40, when you combine dry skin with super matte makeup, you're in danger, girl."
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~Mixed
"The color changed quite drastically throughout the day. It got yellower and yellower, and by the end of the day, it looked very, very yellow on my skin. I would say this does not sit well on oily skin. You can see it's kind of gone a bit patchy, some bits are missing. I can imagine this will be beautiful for drier skins, maybe some more combination skins. But on oily skin, I would definitely be wary that you may have to touch it up a few times or even reapply."
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