BYOMA

Brightening Serum.

Serums

About this product

A hydrating serum combining ceramides, niacinamide, and targeted actives, designed to improve skin brightness and moisture.

Best for

Dry skin Sensitive skin

Type

SerumsDrops & dropper

Key actives

Vitamin C Niacinamide Hyaluronic acidAHAVitamin ECeramidesSqualane

Formula notes

Fragrance-freeNo drying alcohol

Full ingredients

Aqua, Methylpropanediol, Niacinamide, 1,2-Hexanediol, Glycerin, Polyglyceryl-10 Laurate, Sodium Hyaluronate, Ceramide NP, Cholesterol, Caprylic/Capric Triglyceride, Phytosphingosine, Sodium Phytate, Ascorbic Acid, Stearic Acid, Oleic Acid, Hydrogenated Lecithin, Ethylhexylglycerin, Xanthan Gum, Squalane, Tocopherol, Lactic Acid, Carbomer, Tromethamine, Caprylyl Glycol, Caprylhydroxamic Acid

Guru Score

66%

Mixed

3 experts · Moderate agreement

3Gurus

1Approved

1Mixed

1Skip

What the gurus are saying

Reviewers split on whether this hydrating serum justifies its price point. Some praise the ceramide and niacinamide formula for delivering effective hydration comparable to pricier serums, while others caution it won't effectively address hyperpigmentation and may be less effective for deeper skin tones. Those concerned with brightening might look elsewhere for better results.

Synthesized from 3 expert reviews · most recent take October 2024

Where to buy

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How it works Independent by design. Every take comes from a creator we have no relationship with. We do not ask anyone to review, and affiliate links never move a score.

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Approved takes Critical takes Mixed takes Hide sponsored

Nipun Kapur

404k subs

~Approved

"Now we have BYOMA available in Sephora, so you can go get the Brightening Serum from Sephora. BYOMA Brightening Serum, it's just ceramide complex, you get brightening ingredients, you get niacinamide. Effect-wise, payoff-wise, very similar to the Glow Recipe avocado. [...] This is like a super, super hydrating serum."

AliceintheRabbitHole

59k subs

~Mixed

"This is their Brightening Serum, more of a gel texture, and it contains ceramide ingredients, hyaluronic acid, but also niacinamide. I would say overall I found this to be a mild Brightening Serum, not brightening in the way that your AHA ingredients are, but just kind of more of a product that contributes to an even skin tone. For me this one was a like but not a love."

Dr. Vanita Rattan

1.22M subs

~Skip

"I think this is fine for Caucasian skin but really I really wouldn't waste your money on this particular product it's not going to be very effective and if you have hyperpigmentation definitely don't waste your money"

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Vitamin C

Topical vitamin C is an antioxidant with reasonable evidence for dullness and uneven tone. It breaks down in light and air, so how a product is formulated and packaged matters as much as the percentage on the front.

Source: DermNet

Niacinamide

Niacinamide has evidence behind it for redness, uneven tone and supporting the skin barrier, and it is usually well tolerated even by skin that reacts to most things.

Source: DermNet

Alpha hydroxy acids

Alpha hydroxy acids loosen the bonds holding dead cells at the surface. The evidence supports smoother texture and more even tone over time, and they can leave skin more sensitive to sun.

Source: NIH, National Library of Medicine

Frequently asked.

What is BYOMA Brightening Serum?

A hydrating serum combining ceramides, niacinamide, and targeted actives, designed to improve skin brightness and moisture.

Is BYOMA Brightening Serum worth it?

The gurus mostly approve it, but with enough reservations to keep it in the middle at a Guru Score of 66%.

What is BYOMA Brightening Serum's Guru Score?

BYOMA Brightening Serum holds a Guru Score of 66%. That is our read on how warmly the experts talk about it, based on the verdicts of 3 expert reviewers we have collected.