About-Face Matte Fluid Eye Paint: a Guru Score of 81%

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

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✓Approved

"These are actually very pigmented, so I would never recommend that you apply these directly to your eye, instead put some on the back of your hand and use a brush to pick it up. You can do a lot of fun stuff with these, geometric liner, multiple wings, tons of fun. I don't ultimately think these are that beginner friendly since they're intensely pigmented, but I like them, I find them very fun."

Alexandra Anele

1.44M subs

✓Approved

"I'm using the matte fluid eye paint from About Face. [...] I just felt like doing a little wing, a cute little wing. I wanted a pop that was going to complement that beautiful cherry color. [...] I will say this look held up very nicely, like nothing moved. [...] I have never had a problem like sweating and having this fall apart. It just doesn't happen. [...] I find this to be very reliable."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Frequently asked.

Is About-Face Matte Fluid Eye Paint worth it?

Yes. All 2 gurus who reviewed it give it their stamp of approval, for a Guru Score of 81%.

What is About-Face Matte Fluid Eye Paint's Guru Score?

About-Face Matte Fluid Eye Paint holds a Guru Score of 81%. That is our read on how warmly the experts talk about it, based on the verdicts of 2 expert reviewers we have collected.