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Pampered Wolf
Skincare expert

Pampered Wolf.

Gemma built Pampered Wolf around honest skincare and makeup for the over-40 crowd, from drugstore picks to high-end foundations, all tested on mature skin. She posts twice a week, mixing product reviews, tutorials, and perimenopause-aware content most beauty channels overlook.

Why Is She A Guru?
A beauty-over-40 specialist with 237,000 subscribers and a consistent publishing record in age-focused skincare and makeup.
15Products
14 yay93% approval rate
1 nayA few she would skip
1 hot takesWhere she breaks from the pack

What they review most.

Pampered Wolf's hot takes.

Products where their take diverges from the rest of the gurus.

Pampered Wolf: Nay vs gurus 77% Yay
The Ordinary Caffeine Solution can help to reduce the appearance of dark circles if it works for you, but it definitely doesn't work for me. I get real irritation with caffeine, so that's one that I'm definitely going to give a miss.

Every review.

All 15 products Pampered Wolf has reviewed, grouped by product type. Click a product to see the full guru consensus.

All takes Yay takes Nay takes Against the gurus
Eye Care2 reviews
"The Ordinary Caffeine Solution can help to reduce the appearance of dark circles if it works for you, but it definitely doesn't work for me. I get real irritation with caffeine, so that's one that I'm definitely going to give a miss."
Nay
77%Guru Score
"I think the Lacto PDRN 4% plus B9 Eye Cream is absolutely superb. The tightening effect happens within 30 minutes, and I've seen the most improvement where the eyelid folds meet the crease. Before application I've got a couple of folds there and a little bit of loose skin, and then 30 minutes after application, that loose skin has tightened and those folds no longer exist. For long-term benefits, around 8 to 12 weeks of continued use, your skin is naturally plumper and smoother. My makeup glides on better after applying the eye cream, and my concealer looks so much better underneath my eyes. I haven't found any irritation, any dryness, or any discomfort at all. In fact, quite the opposite. The tightening effect is temporary and cosmetic, not permanent, but it's one of the parts that I absolutely adore about this eye cream."
Yay
85%Guru Score
Eye Makeup2 reviews
"This is from Rare Beauty and it's the Rare Beauty mascara in the shade black. I love the applicator for this. The wand is bushy but not too bushy like a toilet brush. It doesn't get all over my upper lids. It's not difficult to use. It's not too big that it can be cumbersome so you can't get it right down to the base of the lashes, but it's not too small that you poke yourself in the eye with it. It's one of those in-between, perfectly nice. It's absolutely fantastic. Grabs every single lash. And although this isn't waterproof, it sticks to your lashes, it doesn't smudge, it doesn't ball up or flake. It's just everything I want in a mascara. The volume that you get from this is amazing. I love a voluminous mascara. I cannot stand those mascaras that say they're going to deliver and then my lashes just look nonexistent. I like a hefty, heavy, voluminous lash look. And that is exactly what this gives me in abundance. I love it. Absolutely love it."
Yay
76%Guru Score
"I have found a liquid eyeliner pencil that is so easy to use and is really pigmented so it just takes a little touch. It's also got a very fine point on this so you can be very very precise. I bought this in the shade brown so it was a little bit softer on my 46 year old eye soon to be 47. This is the perfect strokes matte liquid liner and I love this. I've just applied it just on that outer edge. Very easy to apply and then connect to the dots. Nothing fussy, nothing too difficult. Very easy to do. Absolutely love it."
Yay
65%Guru Score
Blush & Bronzer1 review
"The Revolution Bouncy Blur Blush is amazing if you're wanting a powder to lock blush in place without dampening down the sheen or the color. It does have a little bit of a sheen on this but it's a subtle soft sheen. It's not massively highlighty so people aren't going to see you from the other side of the street but it's also not glittery either. So it's not got anything chunky in there. It is very elegant and very very soft. I really really recommend that one if you want something extra or you're just not into a liquid blush."
Yay
77%Guru Score
Body & Tan1 review
"For me personally, I swear by this. I've mentioned it in so many videos recently. This is the Aino Daily Moisturizing After Shower Mist. It's for normal to dry skin. I find that this also works on an oilier skin as well because it is so lightweight. This will moisturize the skin, hydrate the skin, and then seal in all that moisture. And it is so quick and easy to apply."
Yay
85%Guru Score
Concealer1 review
"My new favorite concealer of the moment is the Wonder Snatch Concealer from NYX. The reason I love this so much is because it does not look heavy underneath the eyes and as far as I'm concerned it's not drying underneath the eyes either. I get a very smooth application, very easy to blend out, very easy to blend into the skin. It doesn't sit on the surface and look makeup-y. I would like to mention, however, that Stephanie Marie has a completely different opinion to me. As far as Stephanie is concerned this sits in the dryness underneath her eyes. It doesn't sit in mine. I love it, but I definitely want you to be aware that there are differing opinions out there, not just mine."
Yay
72%Guru Score
Foundation1 review
"The Make and Wonder Soft Matte Buildable Foundation from NYX is one of the most versatile and flattering affordable foundations that I have ever found. Not only is this so flattering on my skin, it offers medium to full coverage, super versatile because if you're wanting something slightly lighter and you're not wanting to buy a different foundation or a different tinted moisturizer you can just mix a few drops of the foundation with a product from The Ordinary and you get yourself a beautiful tinted moisturizer that is so lightweight and blends effortlessly into the skin. This foundation will give you anything from sheer coverage all the way up to full coverage and it doesn't budge throughout the day. It wears so flatteringly well. It's just beautiful on my skin. It doesn't go cakey. It doesn't crease. It's just gorgeous and you can apply the smallest amount to make the biggest difference."
Yay
90%Guru Score
Haircare1 review
"I love IPL and laser. You can invest in the Tria laser hair removal system at home if you want to do it in the comfort of your own house."
Yay
76%Guru Score
Lip1 review
"I love this. This is that one product that is better than all of the other lip stains as far as I am concerned. It's very easy to apply. You don't have to do any sort of peeling or sticking. You just apply it. It sticks. It stains. It's going nowhere all day and you don't have to reapply. Soft nude is the most natural on me, and on those natural days, soft nude it is."
Yay
91%Guru Score
Moisturizers1 review
"If your skin on your face has got drier, the one product that I would recommend to everybody, in fact, it's my favorite moisturizer of all time, although I don't reach for it as often anymore because my skin has got a lot oilier, is the Dr. Sam's Flawless Moisturizer Intense. Honestly, if you haven't tried that already and you have seriously dry skin, you can thank me later."
Yay
87%Guru Score
Other1 review
"The Lumi Glotion from L'Oreal, I have this in two shades, the shade light glow 902 and I also have medium glow 903. Medium glow is the one that I have on today. I just find this so versatile because if you want more glow you can actually build this up, but if you want something very soft and very subtle then one layer of this very finely applied is beautiful. The Lumi Glotions are also superb because you can add them to a tinted moisturizer or a foundation to make that product slightly glowier. So you don't have to apply it underneath tinted moisturizer or foundation, you can apply it to that tinted moisturizer or over the top of that tinted moisturizer as a subtle highlight. So it's a great versatile product to have."
Yay
81%Guru Score
Powder & Setting1 review
"The Morphe Life Proof Continuous Setting Mist is a really nice aerosol mist that is very very light. It doesn't feel like your skin is overly wet or damp. You can use this on the go. I bought the mini version and the mini version only has 1.3 oz worth of product in so I wasn't expecting to last as long as it actually has done and I don't feel like I'm getting to the end of it anytime soon either. It's a lovely lovely product. Again you can carry it around with you in your handbag."
Yay
79%Guru Score
Serums1 review
"The Ordinary's GF 15% Solution is compatible with the PDRN eye cream. GF is such a beautiful formula and it will work in harmony with the PDRN eye cream."
Yay
66%Guru Score
Tech1 review
"I decided to keep the current body hair growth helmet in my routine. LED is absolutely fantastic for regeneration and this includes 120 LED lights in here which are going to seriously help to increase hair growth. They did an independent study at Current Body and those tests showed a 123% increase in hair growth after just 12 weeks and 10 minutes a day just absolutely phenomenal. My hairdresser has noticed, my mom has noticed, everybody gets a lot of comments on here saying how thick and full my hair looks."
Yay
83%Guru Score

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Pampered Wolf is not affiliated with, and does not endorse, The Guru Index. Every quote on this page comes from her public YouTube videos, linked at the timestamp. Verdicts and approval stats are our editorial read of what she said. "Guru" is a title we award, not a sign of any affiliation.